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Propaganda Quiz 2
1.
The speaker in a TV commercial criticizes another person or product with little reason or
evidence.
Your answer:
testimonial
bandwagon
name calling
plainfolks
2.
Television Advertisement: As you hear the following ad, “Drink Super Sports Beverage, the
only drink of the NBA,” an image of someone drinking a refreshing beverage is shown.
Your answer:
glittering generalities
transfer technique
testimonial
sense appeal
3.
A famous person (athlete/celebrity) endorses a new product.
Your answer:
testimonial
transfer technique
plain folks
glittering generalities
4.
Television Advertisement: Rush to shop at Super-Mart this weekend, everyone is doing it!
Your answer:
emotions
glittering generalities
testimonial
bandwagon
5.
Television Advertisement: The ad for a new product shows the side effects in small print.
Your answer:
plain folks talk
name calling
glittering generalities
card stacking
6.
Newspaper Advertisement: A message that appeals to ordinary people, like you and me.
Your answer:
bandwagon
emotions
plain folks talk
name calling
7.
Magazine Advertisement: The Chevy Travers gets 24 MPG hwy – the best duel mileage of
any 8 passenger crossover with 5-star crash safety ratings.
Your answer:
statistics
glittering generalities
name calling
fear
8.
Television Advertisement: The Muppets help Habitat for Humanity, which shows the house
falling down.
Your answer:
bandwagon
humor
glittering generalities
name calling
9.
Radio Advertisement: While America the Beautiful is playing, a candidate for office
proclaims to know what’s best for our country.
Your answer:
glittering generalities
transfer
plain folks talk
bandwagon
10. Radio Advertisement: (A loud scream is heard), the announcer says: Call 1-800-Be-Safe
today and have a new home security system installed to protect you and your family from
crime!
Your answer:
plain folks
transfer technique
fear
testimonial