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a leading Telecommunication Solutions Partner -1- Designing integrated broadband networks John S. Tenidis Manager, Wireless Systems & Solutions Department November 20th, 2008 Agenda 1 Modern Operator’s Challenges 2 How to overcome 3 Intracom Telecom’s Proposition 4 Professional Services Offering 5 Conclusion Modern Operator’s Challenges Services Trends Broadband Services 3G 4G Mobile Services Podcasting MMS Mobile TV Hybrid Services IPTV Voice Services Broadcast Services Source: Stratecast Partners VoIP Modern Operator’s Challenges Technology Trends Next Gen. Networks IP Multimedia Subsystem Multi – Service Triple – Play Quadruple – Play Fixed – Mobile Convergence …….. Modern Operator’s Challenges Market trends Telephone operators are beginning to suffer from revenue attacks on their traditional voice services by cellular network operators and VoIP-bypass phone service providers. ILECs, CLECs and Mobile phone operators compete relentlessly with each other being forced to offer constantly new services and to achieve a cost effectiveness that can be transferred to their final products. “Differentiation” from the lot becomes the essence of business for modern telcos Modern Operator’s Challenges Mobile/wireless traffic trends Source: Heavy Reading Mobile Market & Technology Landscape • Emergence of Mobile Broadband & Multimedia Services development – New content & applications (Music, gaming, User-generated content) – Mobile TV • New enhancements to the air interfaces – HSPA, HSDPA+, LTE, Mobile WiMax, CDMA EV-DO • Fixed-Mobile substitution and/or convergence • Global ARPU trends: Flat to negative for voice – Cost Reduction • Lower-cost IP/Ethernet technologies – Ethernet service available from wireline carriers – IP/Ethernet interfaces coming to the base station Modern Operator’s Challenges Broadband & convergent backhaul Today Backhaul needs to support: Increased capacity Co-existing multiple technologies High peak to average traffic ratios Future migration to full Ethernet / IP Revenue TCO BH represents ~20% of network CAPEX and ~30% of network OPEX Key to cost efficient deployment of new services Conventional TDM backhauling is inefficient Cost scales linearly with capacity Need Backhaul that can offer more for less cost Agenda 1 Modern Operator’s Challenges 2 How to overcome 3 Intracom Telecom’s Proposition 4 Professional Services Offering 5 Conclusion How to overcome Attract New Customers Keep existing Customers Lower Capital Expenditures Lower Operational Expenditures How to overcome Attract New and Keep Existing Customers Network Designed for the support of : Offer Novel Services • VoIP and NGN Services • Video Broadcasting / Video On Demand • High throughput On line Gaming • Service Bundling (Triple Play etc) Effectively accommodate Existing Services Support Existing Services • V5.2 voice protocol handling • TDM Leased Line Support • Seamless integration of Pair Gain solutions Incorporate support for Wireless & Expand • Broadband Wireless and Wireline Access Subscriber Under a common platform Base Optical Access • Introduce Optical Access How to overcome Minimize Operational Expenditures Common Equipment Single Equipment for all services for all types of Common Element / Network Manager installation and Operation & Maintenance simplicity access services Single Equipment type for CO and ONU installations Low maintenance Outside Plant Cabinet installations How to overcome Lower Capital Expenditures Gigabit Common Ethernet uplink interface for all services Uplink • Voice (ISDN & PSTN) services interface for Metro • Video (IPTV) Multicasting / Unicasting and Transit network Support for legacy Backhauling networks with: Unification • Triple homing (Eth, ATM and TDM concurrent • Data (High Speed Internet / VPN services uplink interfaces) How to overcome Modernization of Access Network Infrastructure with • Modern • Highly Distributed • Unified Solution How to overcome Generation of new revenue opportunities New Services =more bandwidth = new architecture To achieve the high data rates required, it is necessary to deploy MSANs deep in the network to considerably shorten the distance to the subscriber, in a cost affordable way. Backhaul Strategy: Phased Evolution Approach • Every network has a different start point and each site may have different requirements • Network Transformation aligned to Service Transformation and traffic increase • Adapt to vendor specific HSPA transport capabilities – HS on CBR VCs, UBR+ VCs, QoS mechanisms, etc. – Separate ETH interface ? • Evolution of backhaul networks depends on the capabilities and evolution of RAN and CN nodes – Multiple generations of base stations – Multiple network interfaces (TDM, ATM, IP/Ethernet) – IP/MPLS to the cell site? • Yes – but not necessarily to the cell site in every case Microwave Backhaul Requirements Microwave is the dominant backhaul technology Microwave backhaul is required to carry both Ethernet & TDM traffic ~80% of 3G cell sites are collocated with 2G cell sites Agenda 1 Modern Operator’s Challenges 2 How to overcome 3 Intracom Telecom’s Proposition 4 Professional Services Offering 5 Conclusion iBAS Multiservice Access Node Broad Band xDSL Access POTS / ISDN Voice (TDM or VoIP) TDM - Leased Line NGN Pair Gain Triple Play capable Platform Wireless Broadband Access Wireless Backhauling SHDSL Environmentally Hardened, Specifically engineered for FTTC Installation Ethernet Phone TV PC * PON subscriber interfaces are scheduled in products roadmap The Cornerstone of Next Generation Access Networks IBAS Multiservice Access Node iBAS MSAN Key Features Purposely designed for the cost efficient provisioning of both Legacy services (POTS/ISDN, Leased-line, and Pair-Gain) Triple Play & Multiple Broadband (high speed Internet, IP TV, gaming) from the same, common chassis. Facilitates smooth migration of Legacy networks to advanced NGN deployments Industry leading support for both indoor and outside plant access cabinet installation with incorporated environmental management capabilities. Versatile Mechanical Design Ergonomic Front Access only requirement Compact Size Totally hardened implementation, verified for outdoor installation deployment under extreme environmental conditions. Future proof system architecture (IMS architecture support) IMPORTANT: upgrade path for Next Generation Network deployment is Seamlessly Achieved The Cornerstone of Next Generation Access Networks iBAS Multiservice Access Node Transforming the Access Network FTTC topology efficiently addresses the needs of NGN services FASTmux IP 5000 DSLAM variants New product available! • FASTmux 5000GEX DSLAM – 2x Gigabit Ethernet, SFP or copper mechanics – 48 ADSL/ADSL2/ADSL2plus, Annex A, B, M, L – Integrated splitters Roadmap • FASTmux 5000GRT DSLAM – OSP – 1x Gigabit Ethernet SFP – 32 ADSL/ADSL2/ADSL2plus, Annex A, B, M, L – Integrated splitters WiBAS Point-To-Multi-Point System Beyond 100 Mbps per sector Multi-service platform Ethernet, TDM, ATM Unrivaled performance up to 134Mbps FDD per Sector – 28MHz channel 10.5Ghz, 26GHz, 28GHz Base Station Quality of Service Low Latency 1+1 Redundancy HCSR Full Manageability Adaptive Modulation (4QAM, 16QAM, 64QAM) WiBAS FOR BACKHAULING (10.5 & 26 & 28GHz) Terminal Stations WiBAS for Mobile BS Backhauling Application Hybrid SDH / MPLS Transport 2G BSC 3G RNC (R99) STM-1 (VC12) STM-1 (VC4) ADM n x E1 ATM IMA + Ethernet SDH ADM UMTS / HSPA n x E1 TDM STM-1 (VC12) / (VC4) GSM/GPRS/EDGE GbE 3G RNC Ethernet /IP Eth/MPLS ASN GW FE / GbE GbE WiMAX BS End-to-End Quality of Service WiBAS advanced features Per link modulation format assignment Each terminal in a sector is assigned its optimum format (64QAM, 16QAM, 4QAM) Optimum trade-off between link BW and range Increases average sector capacity Dynamic allocation of BW between the sector links as needed Each terminal is assigned air time when it requests it Efficient BW utilisation for bursty non committed traffic Adaptive Modulation Per Subscriber station Link modulation made more or less robust depending on weather condtitions Increases link capacity for a given antenna type Packet switching can lead to higher traffic efficiency Statistical multiplexing gains for non-committed packet traffic Own Product Portfolio INTRACOM TELECOM BRANDED PRODUCTS APPLICATION AREAS Access & Transmission • • • • Broadband Wireline Access Broadband Wireless Access Microwave Transmission Network Terminals • Multi-Service Access Nodes, DSLAM (iBAS, FASTmux) • Point-to-Multipoint Wireless Platforms (IAS-W, WiBAS) • PDH/SDH Microwave Links (IDR/ISR) Content & VAS Delivery Platforms OSS/BSS • Voice, Video and Data Distribution and Management over Broadband Networks (IPTV & Multi-Play) • Value-added services for mobile and/or fixed operators • Service Assurance • Service Fulfillment • Element & Network Management • Full-Service Content Distribution Network platform (fs|cdnTM) • ServiceWeaver™ VAS platform • Element Management Systems (BBMS, wBBMS, PRMS) • ActionStreamer® provisioning system EXCELLENCE IN TELECOMMUNICATION PRODUCTS Agenda 1 Modern Operator’s Challenges 2 How to overcome 3 Intracom Telecom’s Proposition 4 Professional Services Offering 5 Conclusion Offerings Overview End to End Professional Services Portfolio Pre - Sales Implementation Post - Sales Transmission Systems Physical Infrastructure Support Access Network, FTTX Training Core Backbone Network Operation Call control Systems Integration Applications & Services Supply & Logistics Network HL Design Network Planning Operation Support Syst. Consulting • Starting from the low level… Design Detailed Design (HLD & LLD) Migration Plan (NMP) Acceptance Handbook Proof of Concept Design Validation Implementation Site Requirements Specification (SRS) Site Survey Form (SSF) Site Survey Execution Network Implementation Plan (NIP) Staging & Configuration Physical Installation Roll out execution As Built Document Testing & Acceptance …to reach high Operation Proactive Network Support Services NOC Operate NOC Build Network Auditing Security Auditing Technical Support Help Desk 8 x 5 Hotline – Emergency 24 x 7 Remote Troubleshooting Field Management Spare Management SLA Restoration Services Proactive Network Maintenance Services FTTx - Outside Plant Outside Plant (OSP) scope of work includes : • • • • • • • • High Level Design Techno economic study Low Level Design Procedures for Permits/Licenses Outside plant civil works Fiber optic cable works Central Office / POP design and construction Subscriber network terminations INTRACOM Procedures for Permits/Licenses and Subscriber network terminations may heavily affect deployment times and implementation costs. OSP Scope Planning first… RFP Level: Coverage Dimensioning driven by Service Area Profile and Access KPIs Customer specs and objectives Initial Equipment Quantity Analysis Preliminary Design: Initial Site Survey Hop Site Survey Review of Capacity and Coverage/ Dimensioning Distribution of Equipment to Service Areas Initial Coverage Analysis and Corrective Actions Preparation of Instructions for Site Acquisition and Preparation Actual Design: Final BS Configuration, Frequency Plan, Coverage - SINR Maps Planning for CPE units Preparation of Study Documents, Installation Guidelines, Performance Monitoring and Optimization Strategy Site Survey Network structure Frequency allocation Link optimization Capacity Dimensioning driven by Business Plan & Service KPIs FINALIZATI ON LOOPS Performance calculations Nominal RF Planning Final RF Planning Network Deployment Agenda 1 Modern Operator’s Challenges 2 How to overcome 3 Intracom Telecom’s Proposition 4 Professional Services Offering 5 Conclusion The “DNA” of our value… is a reputable vendor and a strong international Systems Integrator, with long experience in the region of EMEA in building, operating and transferring to owner telecommunications solutions for large Service Providers. Our solutions for our customers use leading edge technology, based on standards and with the excellence of our experience in turnkey projects Conclusion - FTTx 1. The distributed Multiservice NG Network is deemed as the most technoeconomically efficient solution for the urgent network modernization needs. 2. Intracom Telecom’s FTTX proposition fully covers the requirements of a state of the art NGN deployment scheme. 3. iBAS MSAN as a versatile and future proof solution enables modern Operators to successfully meet the Access Networks Challenges in a cost affordable way. 4. Intracom Telecom has the referenced product portfolio, the established market presence and the capabilities to successfully deploy a FTTX turn-key solution. Conclusion - Wireless Access provisioning to Business Customers delivering Secure and High-Speed services Backhauling for Mobile & Fixed Operators, with the ability to concurrently serve diverse network technologies Cost-efficient platform for broadband services Increased profits from compelling range of services through QoS support Low cost, flexible and Scalable network infrastructures Currently Available Performance Leading Platform INTRACOM TELECOM 19.7 km Markopoulou Ave. 19002 Peania, Athens, Greece T +30 210 667 1000 F +30 210 667 1001 www.intracom-telecom.com -38- Thank you