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Corporate Strategy
Presentation by:
Shirley Anne Fortina
What are we going to cover today?
•Corporate strategy – what is it and why have one?
•The impact on the business!
•Communication process
Corporate Strategy
Corporate Strategy
Strategic Plan
Business Plan
Operational Plan
Corporate Strategy – The Process
Vision and Mission
Strategic plans and
goals
Business plans and
goals
Operational plans
and goals
Team Goals
KPI’s
KPI’s
Team Goals
KPI’s
KPI’s
Team Goals
KPI’s
KPI’s
Corporate Strategy
Where
Where
How
NOW?
TO?
TO?
1. Mission &
Objectives
The Strategic Planning
Process
2.
Environmental
Scanning
3. Strategy
Formulation
4. Strategy
Implementatio
n
Corporate Strategy – The Process
Peo
ple
Clie
nts
Syst
ems
&
Proce
ss
Rev
enue
Communication
Sender
Transmission
Different Communication Styles
Whole Brain (HBDI)
Male / Female
Cultural Differences
PRISM
Receiver
Communication
Summary
Where
Where
How
NOW?
TO?
TO?
“The future depends on what
you do in the present.”
(Mahatma Gandhi)
"Life is 10% of what happens
to us and 90% of how we
react to it." (Charles Swindoll)
Shirley Anne Fortina
0430 314 449
www.podconsultancy.com.au