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Communication Objectives Define communication  Recognise the use of communication  Define the factors of failure and success of communication  Recognise the types and means of communication  Define the attitude to adopt in a good communication  Defination It is the act of transmitting a message  To change ideas  To establish a relationship  Utility of communication Enable to inform  To express something  To persuade somebody to change; that is to modify his behaviour in the adoption of a less risky sexual behaviour  Factors for success in communication Adapted language to the target  Organisation  Mastery of the subject  Good chose of the target  Factors of failure in communication Difficult chose of words  Poor organisation  Non mastery of the subject  Inappropriate environment  Noise  Non respect of time  Wrong chose of target  What is active listening  It is listen to somebody with all your senses Types of communication Inter personal communication (counselling, dialogue)  Group communication (educative talks)  Mass communication (medias and news papers)  Means of communication Written articles: flyers, journals, posters  Audio visual: television and radio spot, projection of educative talks  Attitude to adopt for good communication  Greet politely  Present yourself  Give reasons for your presence  Ask for permission  If the person is busy, ask politely for another rendezvous  If the person refuses another rendezvous, thank him/her for haven’t wasted her/him time  Give any track (flyer) on the subject  Make sure that the message goes through and that she understands what you are telling her Finality of communication Communication in to make others change behaviour  It is to make others adopt a less risky behaviour