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Coggin College of Business
(Undergraduate)
Management – Undergraduate
Log Number: 201508-92
Management – Undergraduate
Change an existing minor
Entrepreneurship Minor
Entrepreneurship Minor
Minor Requirements:
(12 SEMESTER HOURS) change 15 to 12 hours
Required course
GEB 4113
3.0
Entrepreneurship
Select three courses:
GEB 3154
3.0
FIN 4461
3.0
GEB 3132
3.0
GEB 3124
3.0
GEB 4942
3.0
GEB 4104
3.0
MAN 4583 3.0
MAN 4XXX 3.0
Entrepreneurial Marketing
Financial Statement Analysis
Family Business Management
SIFE Professional Development Program (Remove)
Entrepreneurial Internship
Small Business Consulting
Project Management (Remove)
Creativity and Innovation in the Workplace (Add)
Total Hours
12
Course Descriptions for Entrepreneurship Minor
Required Course:
GEB 4113 3.0
Entrepreneurship
In this course students will examine the concepts and issues of creating new ventures and the challenges
of managing their growth through assigned readings, case analyses of business ventures, and
entrepreneurs as guest speakers. Student teams will research a business opportunity and develop and
present a business plan for the new venture. Prerequisites: MAN 3025 Administrative Management;
MAR 3023 Principles of Marketing; FIN 3403 Financial Management (delete as prerequisites)
Electives:
GEB 3154 3.0
Entrepreneurial Marketing
This course focuses on the practical application of key marketing concepts and methods specifically
relevant to entrepreneurial ventures. Students will study and discuss cases focusing on the marketing
survival strategies of successful entrepreneurs and learn about the marketing challenges of
entrepreneurial ventures from assigned readings, class discussions, and guest speakers. Each class
session will cover components of the marketing plan for an entrepreneurial venture, making
comparisons on how the strategies differ from traditional marketing in “corporate America”. A major
project required in the course is the development of marketing “inventions” for actual entrepreneurial
ventures. Students will also review books and publications covering current entrepreneurial strategies
and present key issues to the class. Prerequisites: MAN 3025 Administrative Management; MAR 3023
Principles of Marketing
FIN 4461 3.0 Financial Statement Analysis
This course is an in-depth analysis of financial statements, and of the bases which underlie their
preparation. It presents a thorough understanding of the process of income determination and of asset
and liability measurement, as well as the distortions to which these may be subject.
Prerequisites: MAN 3025 Administrative Management; MAR 3023 Principles of Marketing; FIN 3403
Financial Management
GEB 3132
3.0
Family Business Management
The course examines the unique challenges and practices of family owned businesses. Topics include
planning for a firm’s growth and continuity, dynamics of family interactions, conflict resolution in a
family firm, preparing the next generation for entry into and management of family firms, and
succession strategies. Since family owned or controlled businesses comprise close to 90% of businesses
worldwide, students would benefit from understanding the dynamics of families in business as they may
work for a family owned business, plan on entering a professional field where their clientele may
include family businesses or plan to bring family into their own business. Prerequisite: MAN 3025
Administrative Management
GEB 3124
3.0
SIFE Professional Development Program
The purpose of this course is to provide students with the best opportunity to develop leadership,
teamwork and communication skills through learning, practicing and teaching principles of free
enterprise. This is accomplished through outreach projects in the community. Students will have the
opportunity to assist young entrepreneurs in their business venture. Prerequisite: MAN 3025
Administrative Management
GEB 4942
3.0
Entrepreneurial Internship
The course provides internships as an opportunity for entrepreneurship students to utilize the knowledge
they have learned in the classroom and to gain real world experience in an entrepreneurial business.
Students will have the opportunity to observe business practices of successful entrepreneurs, to
experience the challenges of operating a business, and to recognize the knowledge, skills, and abilities
necessary to be a successful entrepreneur. Prerequisites: GEB 4113
Entrepreneurship;
Permission of Instructor
GEB 4104
3.0
Small Business Consulting
Student consulting teams work with local entrepreneurial clients that are facing business challenges.
Students will define the specific problem areas, gather and evaluate relevant data, and recommend and
implement solutions pertaining to the challenges in specific small businesses. Under close supervision
the teams will develop a comprehensive consulting report which will include their analysis and
recommendations to the client. Prerequisites: MAN 3025 Administrative Management; MAR 3023
Principles of Marketing; FIN3403 Financial Management
MAN4583 3.0 Project Management
3
This course is intended to demonstrate appropriate project management techniques that may be applied
to all functional areas of a business such as marketing projects, human resource projects, logistics
management projects, or information technology projects. Prerequisites: ISM 4011 Introduction to
Management Information Systems, MAN 3504 Operations Management
MAN 4XXX Creativity and Innovation in the Workplace (3 credits)
This class is designed to prepare the student in the use of creative thinking tools and a mindset equipped
to explore possibilities and create options to establish a competitive advantage in an increasingly
complex and uncertain environment. Prerequisite: MAN 3025 Administrative Management;