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B2B Networking Platform
WELCOME
Open marketplace an e-business platform for
online trading, e-commerce and business
networking
3
1
Gain
market
share and
enter new
markets
Reach
qualified
customers,
partners and
resources
4
2
Why do we need
an online
MARKETPLCAE
Raise
revenues
and
increase
profit
Reduce
overhead
and
optimize
logistics
5
An online marketplace is a web site, a
mobile application and a social network
where opportunities are matched with
vendors and products are matched with
buyers
Develop
best
practices
and market
intelligence
FACTS &
FIGURES
Open marketplace
24
B2B social networking: Facts & figures
How are you using social media marketing for your B2B go to market strategy?
9/10
75%
B2B Brands
Participate in
twitter versus 49%
of B2C.
buyers
Say when they are
ready to buy, they
will come looking
for you
81%
93%
Business buyers
Believe all companies
should be on
marketplaces and
social media
B2B companies
Have accounts on
social media sites
compared to 67% of
B2C
Marketplaces and B2B
networks are the future
of e-commerce
49% of B2B marketers do not
measure
90% of marketing deliverables
not used by sales
sales generate 53% of their own
leads and marketing provides
only 24%
Source : http://www.jeffbullas.com/
Open marketplace
>10%
e-commerce
growth
18
€350bn. E-commerce
sales in europe
€318bn E-commerce
sales in north america
€338bn E-commerce
sales in Asia pacific
€1TN
GLOBAL
DIGITAL
TRADING
In 2013
3.5 bn
PARCELS
US$30bn
SOCIAL
COMMERCE
Estimated value in the
USA by 2015
75%
BY 2020
cross-border e-Commerce
growth expectations.
were sent in 2012
Source: IPC/ BCG, eCommerce Europe, EMOTA
Open marketplace
45
Online shopping: continuous growth
Your competition is not just in your suburb and city but global. It means that you can longer sit back and expect your
business to compete by ignoring the impact of e-commerce and online shopping
78%
138m
Digital shoppers
In 2012
72%
215m
Webrooming trend
Of shoppers buy in store
after browsing digitally
Digital shoppers
Showrooming trend
Of shoppers digitally
after browsing at a store
In 2018 in the USA only
Open marketplace offers you a great opportunity to market your products and services faster and reach global buyers
Source: www.infinitytechnologies.com.au
RICH
FUNCTIONS
9
10
Enterprise
solutions
Chambre
activities
management
1
Opportunities,
Tenders, RFQ
and Sales
8
Knowledge base &
best practices
2
Eprocurement
7
Marketing
intelligence
3
6
Social
networking
4
Resources
outsourcing
5
Visio
conferencing
News & events
Open marketplace
Trading tools: raise profit & reduce cost
Market your company, your products and services and get access to world business opportunities
WE ADD
VALUE
TO YOUR
PRODUCTS
Open marketplace adds
value to your company
& to your products.
Make them visible to
millions of potential
customers and partners
without any extra
charges
BUY
Simple procurement workflow
advanced search for products,
partners and partner products
post RFQ and follow quotations
SELL
Subscribe your company,
market your products &
services, configure your
preferences
MY BUSINESS
User manager, company profile
manager, my favorites, my
comments, my claims. Follow
companies & product evolutions
With millions of e-commerce web sites out there, it is more and more difficult to attract attention to your company, your products
& services. Open marketplace is a one place shop for thousands of your potential customers around the world
35
Open marketplace
Central procurement: economies of scale
Make group deals with other fellow partners, negotiate better prices and lead time
PURCHASE ORDERS
Manager your group purchase
orders, collect statistics
DEALS NOTIFICATION
Suppliuer database, Rating
system, Email notification,
instant reply to posted deals,
on line follow up
LOGISTICS
On line payment and delivery
follow up
Open marketplace enhances the profitability and the efficiency of your purchasing activities with group deals
39
Open marketplace
Business networking: public relations
User
friendly
Open social network
SOCIAL
NETWORK
integrated
•
Posts & Discussions
•
Invitations and users
•
Groups manager
•
Popular tags
Collaboration
Site manager
Forum,Blog
Chat, FAQ
Events
Portfolio media
System admin
Users manager, pages
manager, categories manager,
hooks manager, plugin
manager, themes manager,
language manager
Admin dashboard, system
setting, profile fields, bulk mail,
spam challenges, blogs
manager, tags manager, etc.
38
Open marketplace
Collaboration tools: online connections
Connect any where any time ..
EVENTS
ORGANIZE
PROFESSI
ONAL
EVENTS
Open marketplace is the place
when you organize your events,
publish your company news,
invite partners and customers to
webinars
Events manager, calendar
view, track participants, collect
comments
NEWS
Latest news organized by
category, by country, by date
interval
VISIO CONFERENCE
Organize online meetings,
conferences and webinars. Invite
participants and collect statistics
Open marketplace offers you faster go to market for your new products and keeps your customers and prospects informed about
company and activities
36
Open marketplace
HIRE
THE RIGHT
EXPERT
FOR THE RIGHT
JOB
04. Negociate
(email, chat, SN)
01. Post
outsoucing jobs
02. Search
expert database
03. View online
expert portfolio
FOR BUSINESS
15
comments
Post outsourcing jobs
Negotiate rates
Rate expert performance
06. Rate expert
performance
07. keep informed
(news & events)
FOR EXPERTS
Manager portfolio
Collect CVs or view online portfolio
Compare CVs
05. Project
execution
Search for job opportunities
Rating
Manager your availability online
(calendar)
47
Open marketplace
Market intelligence: Informed
ACTIVE
SEARCH
FOR THE RIGHT
INFORMATION
•
Make informed decisions
•
Get the right information at the right time
•
Ask the expert for advise
•
On line chat with experts and fellow partners
•
A large knowledge base at your finger prints
BUSINESS TOOLS
FINANCIAL TOOLS
BUSINESS SOLUTIONS
Marketing intelligence
Market regulation
Ask the expert
Financial institutions
Financial product comparison
Credit simulator
Exchange rate
Cloud enterprise centric
solutions
On line document management
Integrated CRM
Open marketplace offers you access to online information (news, events, articles, …) for more than 100 topics.
Companies are geo-localized. Opportunities are defined by region and country. Detailed market studies are offered for
many emerging markets.
37
Open marketplace
43
Crowd funding: Raise capital
Open marketplace offers a complete platform to raise capital for your new project or raise donations for a non profit cause
17%
Of crowdfunding
categories
are for business and
entrepreneurship
A total of US$5bn are raised through
crowdfunding
•
•
•
500 crowdfunding platforms worldwide
Equity based crowdfunding raised the
most funds per project as compared to
donation-based and reward-bases
crowdfunding
Crowdfunding campaign last around 10
weeks on average
Over the last five years crowdfunding became one of the leading sources for raising equity funds with a double digit growth
Source : www.crowdmapped.com
OUR
COMAPANY
OUR
SERVICES
Open marketplace
About Us
An open source software
integration & services
Created in 2007, open vision is one
of the leading companies
specialized in the integration and
operation of Open Source Software
in Tunisia. Open vision is a service
company with high technological
value, whose ultimate aim is to
popularize the use of open source
software over the Internet.
In partnership with UTICA,
Open vision is the editor of open
marketplace, the first B2B
marketplace in Africa and the
middle east
B2B
DIGITAL
TRADING
SOFTWARE
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Open marketplace
Our Services enabling companies leverage internet
technology
With a better visibility over the internet, companies can increase their contact to lead conversion, increase their lead to
opportunity conversion, decrease marketing campaign costs, increase the number of sales-ready leads and increase their
brand awareness
Graphic Design
Web Design
SEO
Corporate identity
Corporate web sites,
landing pages and
mobile applications
Corporate presence
on search engines
Social Media
Affiliate Marketing
E-Commerce
Corporate B2B social
networking
Corporate B2B web
marketing
Corporate B2B digital
trading
09
Open marketplace
Meet the Team Technical key members
More than 20 people are working on the project : Project director, Database architect, GUI designer, Graphic designer,
Functional analyst, Technical team leader, system engineer, web developers, test & qualification analysts, web marketing
analyst, and web content
HASSEN
DHRIF
HOUSSEM
BIDOUI
ALI
SAMOUDI
JAWHER
TABESSI
Project Director
Project leader
Senior
developer
Senior
developer
11 years of experience
in web development
and system engineering
7 years of experience in
web and mobile
development
7 years of experience in
web development
20 years of experience in
software development,
data base architect, GUI
design, and information
systems
12
ECONOMIC
MODEL
www.openmarketplace.tn
Project timeline: Software integration phase
Based on open marketplace platform and framework, the software
integration phase is to analyze, design, adapt and add functionalities to the
current version
project
kick off
January 2015
60-70%
already done
Trading
modules
adapted
Central
procurement
modules
Expert portfolio &
knowledge base
modules
February 2015
March 2015
April 2015
Go Live
Final testing and integration
May 2015
22
www.openmarketplace.tn
Project timeline: the commercial phase
The unions should rely on specialists for system governance. An group of software editing, marketing and communication
experts should run the platform, create traffic and generate revenues over selling subscriptions and other online services.
Royalties will be paid back to the union who will be the major sponsor and partner of the B2B platorm.
Define a clear
business model &
a business plan
January 2015
Choose a
software editing,
communication
& marketing
group
March 2015
Start marketing
Campaign
Generate Traffic
& revenues
April – Mai 2015
Beginning September
2015
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Open marketplace
50
Offered: Subscription & pricing
Open marketplace model is based on subscription fees. No extra fees required. This flex offer allows companies to go
back and forth among offers.
500/
year
$
ADV. PACK
200/
year
$
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
ULTIMATE
PACK
BASIC PACK
Seller profile
Enterprise in database
Receive opportunities
Receive tenders
Messaging
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
Seller profile
Enterprise in database
Receive opportunities
Receive tenders
Messaging
Receive RFQ
Send sales quotations
10 company products
in the catalogue
 5 company users
 Add events
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1000
/year
$
Seller profile
Enterprise in database
Receive opportunities
Receive tenders
Messaging
Receive RFQ
Send sales quotations
50 company products
in the catalogue
10 company users
Add events
Visio conferencing
Have a company web
site on open
marketplace
Customs offers
We offer packages
adapted to the company
size and objectifs.
www.openmarketplace.tn
A Strategic investment: More than just profit
Strategic
Investment
Software acquisition
& integration
150 k€
Running
expenses
Recurrent
revenues
Per company
Per company
150 € /
company / year
300 € / company /
year
54
Go for
DISCUSSION
THANK YOU
And see you on
www.openmarketplace.tn