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Telecosm 2005: The Singularity is Here Steve Goldman, CEO & Chairman, Power-One, Inc. TM Digital “Bytes” into Board-Level Power Market 5/23/2017 1 Communications Infrastructure is Powered by Our Power Conversion Products AC/DC Power DC/DC Power Powers Telecom, Networking & Industrial Equipment & Recently Announced Digital Power Management Controls Power on Printed Circuit Board Controls Power at the System Cabinet 2 5/23/2017 Power-One Today •Strong Balance Sheet (~$80M in cash- no debt) •Revenues of $280M in 2004 •Started Investment in Digital Power in 2001 • Profitability in Q3’05 is “On Track” – – – – • AC/DC front-end Business is Strong Successfully Penetrated The Storage Market Telecom System Business Gaining Strength Several New Networks Being Rolled Out, Wi-FI Max….. Z-one™ Digital Power Management Is Gaining Momentum – – – Z-alliance Advancing, In Active Negotiations With Additional Partners C&D Technology (world’s 3rd largest DC/DC supplier) Atmel (world-class semiconductor company) 3 5/23/2017 TM 5/23/2017 A Digital Power Revolution Changing the Shape of Power 4 Quick, What’s the Acronym “DVD” Stand for? • Of course – Digital Versatile Disc, but we knew that, right? • And just like the world of analog VHS changed dramatically to DVD, the power world is starting to feel the effects of the digital revolution. • Who today has an analog cell phone? Yet just a few years ago, they were ALL analog. Now, digital phones connect with the internet, take pictures, etc.– all functions that digital technology makes possible at very low cost . • So… Do we really think power will be different than every other kind of electronics – HDTV, digital cameras, TIVO, music, or entertainment? • And just like the examples mentioned, the functionality is incredibly expanded – at a lower cost than thought possible. • So where will the industry go…. For new designs, when the cost is less, for greater functionality will they be digital or analog? 5 5/23/2017 Why this digital revolution in power you ask? TM Well, if you lived in California (or almost any city)… 5/23/2017 6 You know that for the real estate market, it’s all about… “Location, Location, Location” TM For the electronics market it’s now all about… “Cost, Cost, Cost” 5/23/2017 7 As Technology Matures Everything Revolves Around Cost! • • • • • • TTM (time to market) cost Board space cost Component cost Production cost Test cost R&D cost Conversion Communications Control Increased Functionality At Lower Cost Digital Is Less Costly Than Analog For Medium To Complex Systems! 8 5/23/2017 R&D Costs – An Example • With digital technology, engineers can design power module applications in: – 10% of the time with 90% fewer components with the ZOne™ digital power system, versus traditional analog – Add that digital can save approximately 50% of PCB real estate and changes are easy to make (programmable) – Board-level analog solutions become increasingly more difficult & costly with increasing power management requirements, such as lower voltages, turn on/off sequencing, monitoring, measuring & controlling – Digital power management and conversion can save significant costs for mid/high-level systems; 9 5/23/2017 Less Engineers – More Work • What makes digital power even more practical is that there are fewer analog and power engineers. Engineering schools today emphasize digital subjects. • With digital power, even non-power design engineers can set up and configure their system relatively easy – GUI interfaces and programming make it easy and cost-effective. • Customer’s system engineers can now handle more workload with fewer, but more efficient engineers 10 5/23/2017 Analog or … 11 5/23/2017 Digital … You Choose A Digital Power Revolution 12 5/23/2017 Customers Benefit With Lower Costs • Customers, too, are quickly discovering the cost and system benefits of digital power: – They can design AND emulate their systems without costly and time-consuming re-engineering, re-layout and re-testing of PCB’s, – With a truly digital power system, if changes are needed, the real-time monitoring of all voltages, currents, and even temperatures, offers total control of the power delivery to the system – Digital power is an elegantly simple solution for many medium to complex systems…..added functionality at a lower cost 13 5/23/2017 Why Are We Even Discussing Digital Power? Customers Want MORE! Power Management: •Fault Management •Thermal Management •Optimization •Measure/Control Higher Currents More/Lower Voltages 14 5/23/2017 Digital Versus Analog (Board-Level Products) Analog Digital Ease of Use Cost Functionality Added Features & Comments Hard-wired: •Many IC’s •Many passives Every function adds cost •Limited system controls •Each function adds complexity •Proven over time •Cost effective for lower-end systems Soft-wired: •Few parts •Simple GUI Many functions are free •Virtually all power mgt. •“Phone home” •On-the-fly changes •Continuous monitoring & control •Dynamic tuning •Data storage •Higher Reliability 15 5/23/2017 We Are NOT Saying “Analog Is Dead” • Many applications exist and will continue to exist for analog devices, for example: – Consumer – Automotive – Hand-held products – Battery chargers – Linear/switching regulators – Single voltage applications – Low-level power management 16 5/23/2017 Detailed Functionality Comparison (BLP) Function Analog Digital Comments/Importance Fault Reporting Difficult EaZy Growing importance Monitoring Difficult EaZy Growing importance Frequency Synchronization Difficult EaZy System noise reduction. Managing Overall System Difficult EaZy Important factor in new systems V, I & Temp. Reporting Difficult EaZy Growing importance Communications with host syst. Difficult EaZy Growing importance Phase Interleaving Impractical EaZy System noise reduction. GUI POL parameter change Impractical EaZy One “universal” part number Programmed Fault Propagation Impractical EaZy Improves system reliability GUI Programming Impractical EaZy Simple design & troubleshooting Software system simulation Impractical EaZy Reduces development time 17 5/23/2017 Analog – Gloomy Reality of a System Designer’s Life • No complete power system solutions – Multiple 3rd-party components are required to design a system – Separate Components Required for Power Conversion, Management, Monitoring, Protection, etc. • Proliferation of DC/DC converters due to high number of voltages on system circuit boards • Number of components in a power system has increased significantly – PCB real estate occupied by power conversion and management – System reliability • Off-The-Shelf converters need to be tailored to system needs • Overall cost increases with each function needed for analog power management Digital – Bright Future of a System Designer’s Life! • K.I.S.S. with digital – Analog is “hard-wired”, Digital is “soft-wired” – Easily “portable” to other designs; easily changed – Only 2 unique parts required to build a complete board-level system • Reduced board space and system cost: – Can eliminate ALL external components • Improved system performance: – Fine-tune parameters to optimize performance of semi’s and system • Increased reliability of end equipment: – Fewer components (both on converter and on PCB) – Early fault detection, adaptive protection schemes • Reduced design and troubleshooting time: – No hardware changes to redesign or “tweak” the entire power system • Increased functionality – Virtually any and all power management features at “same cost” 19 5/23/2017 Digital Power Management Capabilities ... from “A to Z” for Board-level Solutions • Simple power management requirements can use the No-bus™ “Z” with pin-strapping, where most functions are included at no additional cost • More complex power management functions can use the fully-featured Z-One™ digital power system that has been in production for over a year. • And many customers want inter-POL communications, which we already provide and … there are even more enhancements coming. 20 5/23/2017 Choices in Cost and Functions No-BusTM Z-1000 POLs Z-7000 POLs and Digital Power Manager (DPM) Interface Hardware configurable I2C programmable Features No external controller or bus required DPM provides unprecedented power management options Z-One Digital IBA TM Power Management What Parameter Selection Telemetry * Vout * Turn-on Delays * Feedback loop compensation * Interleave * Vout * Turn-on delays * Feedback loop compensation * Interleave * * * * * Protections Power Good Slew rates Frequency Fault mgt. How Pin strapping and only one trim resistor and capacitor I2C programming capabilities include a wizard-driven GUI What Current and temperature Voltage, current and temperature How Digital and analog signals Via I2C bus Z-OneTM Digital IBA operates autonomously in any system. Unlike other power management solutions it does not require users to provide an I2C interface, host processor, or non-volatile memory. Conclusion: Innovation Can’t Be Stopped….. Digital Will “Byte” Into The Power Market • Power-One’s diZruptive technology helped start the change and we have licensed products to our Z-Alliance partners. Others are joining the world of digital power. • From the Gilder Technology Report in September, 2005: – “Power-One understood the trend early on and has become the first power-supply company to take full advantage of the Moore’s law advances to develop what today remains the only complete digital power system, including both the control and management functions”. – “…the competition, which amid brash dismissals of the technology, is engaged in a panicky drive to duplicate it.” – “The question is not whether Moore’s law advances will accelerate digital power into a revolution, but when – crucial in light of the headwinds now resisting Z-One…Power-One is already there to meet it. You should be there with them.” 22 5/23/2017 Thank You! 23 5/23/2017 Disclaimer & Forward Looking Statements This presentation includes forward-looking statements within the meaning of the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995 that can be identified by the use of forward-looking words such as “will” or “estimate” or comparable words. These statements are subject to a number of factors, risks and uncertainties that could cause actual results to differ materially from those projected. Risks and uncertainties include, but are not necessarily limited to: the Company’s success in securing customer acceptance and adoption of the Company’s products and technologies; the size and pace of growth and improvement in target and potential markets; the Company’s success in establishing and maintaining adequate and qualified manufacturing sources for supply of products; constraints and limitations in the supply chain(s) for critical components contained in Company products; the Company’s ability to achieve and sustain gross margins at levels anticipated and noted as comparable to “silicon-based” companies; the Company’s ability to continue spending at prior or desired levels for research and development related to the products and technologies discussed in this presentation; competitor advances and successes in comparable, alternative or competing technologies; the Company’s success in securing protection for intellectual property incorporated into the Company’s products and/or enforcing such intellectual property against use of same by competitors; intellectual property claims or rights of third parties which are unknown to the Company, and/or which are asserted in the future against the Company. In addition, we refer you to the Company’s most recent SEC financial filings, to include the Company’s report on Form 10-K filed with the SEC on March 18, 2005, and report on Form 10-Q filed with the SEC on August 11, 2005. 24 5/23/2017