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Session id: 40153 Oracle Warehouse Builder 10g Ensure Data Quality Ali El Kortobi, Senior Development Director Mark Van de Wiel, Principal Product Manager Oracle Corporation Next Steps…. Recommended sessions – – 40152: Oracle's Complete, Integrated BI Technologies 36715: Life Cycle Management using OWB9i Recommended demos and/or hands-on labs – 40344 Oracle Business Intelligence and Data Warehousing Hands On Lab See Your Business in Our Software – Visit the DEMOgrounds for a customized architectural review, see a customized demo with Solutions Factory, or receive a personalized proposal. Visit the DEMOgrounds for more information. Relevant web sites to visit for more information – http://otn.oracle.com/products/warehouse/content.html Reminder – please complete the OracleWorld online session survey Thank you. Agenda Data Integration Oracle Warehouse Builder 10g Data Quality Demonstration Summary Q&A What is the need for Data Integration? Provide access to business data – – – – – Analysis Summaries Ad hoc query Forecasts Predictions Define the architecture How do you spend System build time (Gartner)? Provide access to business data – – – – – Analysis Summaries Ad hoc query Forecasts Predictions Define the architecture 20% 80% What does Data Integration architecture consist of? Consolidate data – Across systems Define the target structures – – Understandable (consolidated) presentation Optimized for query retrieval Set up the environment Manage the environment Maintain the environment What does Oracle Warehouse Builder 10g (OWB10g) add? Mission: to solve all data integration needs by protecting and leveraging investments in the Oracle database and other Oracle products What Data Integration areas are covered by OWB10g? Consolidate data – Across systems Define the target structures – – Understandable (consolidated) presentation Optimized for query retrieval Set up the environment Manage the environment Maintain the environment What is the benefit of leveraging the Oracle database? OWB10g leverages Oracle database: – – – – – – – Performance Scalability Security Availability OLAP ETL Data Mining Then, are you experiencing any problem? Why do you run into Data Quality Issues? Different systems End-user input – – – Different interpretations Case sensitivity Typos No standardization Source system bugs Etc. D E M O N S T R A T I O N Can you show how OWB10g can help? Why would you use OWB10g for Data Integration? One integrated design environment Design Import Mine Cleanse Extract Transform Load Summary: Version Management Capture design definitions – – – High level cascade Individual definitions Including dependees Perform comparisons Restore definitions Manage environments Summary: Mapping Debugger Graphical debugging environment Debugging features: – – – – – Data definition Data viewing Breakpoints Watch points Error messages Easy to use Summary: Data Quality in ETL Name and Address – – – – – Parsing Validation against external libraries Standardization Augmenting Certified postal reports Summary: Data Quality in ETL Match and Merge – – – – – – – Applies to any set of data (not just NA data) Merged results Cross-reference results Infinite set of match rules Infinite set of merge rules Names and addresses: enables 'house-holding' 'Fuzzy' matching and merging Summary Oracle Warehouse Builder 10g solves all data integration needs by protecting and leveraging investments in the Oracle database and other Oracle products QUESTIONS ANSWERS