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A JAPANESE GIANT LAUNCHES ON THE AUSTRALIAN MARKET NTT ICT, A CRUCIAL PARTNER The Japanese retail trading giant, DMM Group, wanted to launch their first international venture, DMM FX, a foreign exchange business into the Australian online trading market. They needed a complex solution ready for deployment in an urgent timeframe. NTT ICT was there to support them. AN IT PARTNER WHO UNDERSTOOD OUR GLOBAL FOOTPRINT AND NETWORKS YET WHO ALSO HAD LOCAL ROOTS AND EXPERTISE. THE RIGHT PARTNER DMM FX allows clients to trade in over-the-counter derivatives including margin foreign exchange (Forex) contracts and contractsfor-difference (CFD). The service operates in a competitive space where speeds, spreads and reliability are the key to success and growth. To launch in Australia, they needed a platform to perform well and quickly, and they needed it ready in just a ten-week period. Koji Miura, CEO of DMM FX, explained there were high expectations of the platform. “DMM FX exists in a competitive market where downtime and lag are potential business killers. When considering this venture, we required an IT partner who understood our global footprint and networks, yet who also had local roots and expertise.” “To us, the early stages are critical to gain market traction. We only get one real shot at engaging a customer as they can easily invest elsewhere, which is why we put so much time pressure on the NTT ICT team.” “The NTT ICT team delivered our solution in a way that worked to our needs. They were creative with their approach which allowed us to move forward on schedule and without hesitation.” A COMPLEX SOLUTION READY FOR DEPLOYMENT IN JUST TEN WEEKS A SPEEDY AND SMART SOLUTION To meet DMM’s timeframe, NTT ICT had to think effectively and creatively. The solution demonstrated flexibility and technical wizardry. Graeme Mills, Project Manager, NTT ICT recounted, “To meet DMM’s requirements, we had to address the time challenge head on in the early days of planning. We overcame the urgency around finalising the build by allowing DMM partial access to the solution midway through construction, allowing their App team to deploy and test their applications in parallel to NTT ICT’s build, eight weeks into the project. To do this, we structured the build in such a way that obstructive dependencies between physical and virtual hosts were removed from the network deployment - and the two could be run parallel.” Providing a hybrid Cloud solution allowed DMM access to their physical servers while offering the benefits of the Cloud - with great financial benefits: “The project included building servers on NTT ICT’s enterprise cloud platform to host DMM’s bespoke FX trading and hosting applications. This was combined with physical servers in a colocation implementation and a bridge virtual private network between the devices,” explained Mr. Mills “DMM FX’s networking requirements were unique in that they needed to connect cloud-based virtual servers to physical hosted infrastructure. Using the Software Defined Network that underpins NTT ICT’s Enterprise Cloud enabled DMM FX to expand their Layer 2 and 3 virtual networks out to their physical servers in the Data Centre. The environment hosts everything from the local APP website components to the FX trading/customer transaction engine.” “One of the key reasons DMM decided to go with a hybrid solution was to make use of the dynamic resource allocation of the Enterprise Cloud. We managed to reduce the amount of processing resources required to run their environment by 60%, resulting in significant cost savings for the company.” A 60% REDUCTION IN PROCESSING RESOURCES RESULTING IN SIGNIFICANT COST SAVINGS. GREAT OUTCOMES NTT ICT was successful in providing DMM with the solution they required and in their desired timeframe, demonstrating strong project management and collaboration along the way. During the build, NTT ICT dealt with DMM parties and suppliers in Spain, Australia, Vietnam, and Japan, managing a variety of stakeholders and effectively overcoming language barriers. The DMM FX platform currently uses NTT ICT’s Enterprise Cloud resource and has dedicated network circuits between Japan and Sydney. Since its launch in October 2013, DMM FX has achieved rapid growth each month, offering a great Forex and CFD trading experience to its investors, while the DMM Group remains the second-largest retail Forex Broker in the world in terms of trading volume. NTT ICT’S CREATIVE APPROACH ALLOWED US TO MOVE FORWARD ON SCHEDULE AND WITHOUT HESITATION DMM FX and the DMM Group DMM FX Australia Pty Limited is an online trading company offering clients the opportunity to trade in over-the-counter derivatives such as margin foreign exchange contracts and contracts-for-difference. Their financial transparency provides customers and partners with the confidence that the company is well managed and well capitalised, with resources to continue to innovate and lead the industry forward. The DMM Group is a global provider of online trading services. The company and its members are regulated by the Australian Securities and Investments Commission (ASIC) in Australia and by the Financial Services Agency (FSA) in Japan. About NTT ICT: NTT Communications ICT Solutions (NTT ICT) is a premium global IT provider that delivers solutions for enterprise and government clients who care about the quality of their services. NTT is a long-term thinker, a strategic advisor and, for many companies, a gateway to Asia and the rest of the world. Our depth and breadth of services separates us from the rest. With over 250 data centres globally and a network presence across 150 countries, underpinned by our own IP backbone and marine cables, we can manage your complete solution providing a single point of contact to reduce complexity. Contact our team of experts today to see how NTT ICT can solve your IT issues [email protected] CONTACT NSW | 02 9270 3400 VIC | 03 9230 9000 ACT | 02 6229 3600 www.nttict.com 0814 A HYBRID CLOUD SOLUTION