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ESI-Brochure 2009-March-A4 8/4/09 10:27 AM Page 2 CERTIFICATION IN: Botox/Dysport Dermal Fillers MesotherapyCarboxy Therapy Lipotherapy Sclerotherapy Chemical Peels Microdermabrasion IPL/Laser Medical Micropigmentation And more… ESTHETIC SKIN INSTITUTE 2000 South Andrews Avenue Fort Lauderdale, FL 33316 1-866-463-6881 www.esiw.com The number one choice in medical esthetic training and certification ESI-Brochure 2009-March-A4 8/4/09 10:27 AM Page 4 MISSION STATEMENT The Esthetic Skin Institute, Inc.™ (ESI) is dedicated to the advancement and empowerment of the medical professional by promoting and providing high quality, hands-on educational certification programs in order to develop mastery of skills, delivery of safe and effective services, and to promote collaborative partnering and mutual respect in the Medical Esthetic community. Esthetic Skin Institute’s courses are designed for the medical professional seeking to transition into this exciting new specialty of Medical Esthetics. These advanced courses feature comprehensive skill building based on research and clinical application. Integrated into the workshops is pertinent information relating to various aspects of business, including policies, protocols, H/P forms, consent forms, pricing, regulations, and the patient-practitioner relationship. ESI-Brochure 2009-March-A4 8/4/09 10:27 AM Page 6 FACULTY SASHA S. PARKER RN, LMT, FS, CME Sasha Parker, RN, LMT, FS, CME, MEP-C Michael Lum, DO Toni Bark, MD Adherbal Desouza, RN, BA, MEP-C Karen House, RN Kathy Jakary, RN, BBA, MEP-C Leigh Giordano, RN, BSN, MA , MEP-C Danielle Angel, PA-C Peter Helton, DO Joan Olcott, RN, MEP-C Ljljana Vasic, RN, MEP-C Michelle Hoff, MSN, FNP Marta Lopez-Kenney, RN, BSN Tom Ashton, MD, FACPh Ashley Swain, ICT Nadine Bernier, RN Kathryn Midgley, PA-C Susan Fallon, RN, MEP-C Aaron Rollins, MD Robert Graffeo, DDS Elizabeth Roche, MD Kyle Graber, RN, LE, MEP-C Marcia Silva, RN, MEP-C Rachel Aversa, RN Sasha Parker, President and Founder of Esthetic Skin Institute, Inc attended Indiana University as a business major before refocusing her career and receiving her Associate of Science in Nursing degree from Broward Community College, over 27 years ago. She served as Assistant Surgical Administrator of the AMI Outpatient Surgery Center and as Surgical Administrator of the Eye Care and Surgery Center. Her surgical career has afforded her the opportunity of working with numerous renowned Plastic Surgeons in the South Florida area. Sasha is also a Registered Facial Specialist (esthetician) for over 11 years, and holds professional licenses as a Certified Electrologist and Licensed Massage Therapist. As founder of the former Eclectic Skin Institute, she was the original innovator and 1st trainer of “medical esthetic hands-on workshops” and has personally trained thousands of medical professionals internationally for over 13 years. She has trained with medical esthetic experts throughout the world such as esthetic physician, Dr. Jules Marthan co-developer of the “Meso-Lift” and President of the Mesotherapy Society (Cerm. Nine) in France and has trained with prominent plastic surgeons and dermatologists Michael Kane, Arnold Klein, and Peter Helton. Her workshops have brought her national recognition as one of the most reputable, comprehensive and responsible medical esthetic hands-on trainers in the US today. ESI is a recognized and approved trainer by Medicis Aesthetics, Allergan Corp, Carbossi Italiana and is recognized by numerous laser companies as a preferred trainer. ESI ADVISORY BOARD Ms. Parker was awarded and honored in Washington, DC as Florida Business Woman of the Year in 2004 and again in 2005 and 2006. She served on the National Business Advisory Council between 2004-2006. Because of her outstanding achievements she was inducted into Marquis Who’s Who in American Education 2006-07, Who’s Who in America 2007-2010, Who’s Who of American Woman 2007-2009, Who’s Who in Medicine and Science 2007, and recently the Global Who’s Who Directory 2009-2010. Ms. Parker has been a guest speaker on the topics of medical esthetics at the University of California Irvine, American Academy of Aesthetic Medicine, National Nurses Business Association, Society of Interventional Radiology, Cerec Dental Conferences, American Orthodontic Society, New Mexico Dental Association, as well as local community organizations. She has authored and copyrighted medical esthetic manual’s, and serves as a consultant to medical esthetic practices and insurance companies in the US and overseas. She is a founding member and President of the American Academy of Medical Esthetic Professionals (AAMEP) formerly known as the Association of Medical Esthetic Nurses, Inc (AMEN) a non-profit organization whose goal is to standardize and advance the esthetic medicine specialty in the U.S. Her passion and talent for teaching have earned her national recognition status as an authority in medical esthetics making her a greatly sought after public speaker and expert witness. Sasha has been interviewed and featured in major professional trade magazines (MedEsthetics, Plastic Surgery Products, NurseWeek, Nursing Spectrum) and appeared on European radio and TV as well as Dr. Lorraine’ Wellness and Rejuvenation Show in California. Peter Helton, MD – Dr. Helton received his degree from Michigan State University, College of Osteopathic Medicine in 1991 and completed a general rotating internship with a surgical emphasis in 1992. Dr. Helton completed a four-year Dermatology residency at Western University of Health Sciences in Pomona, and in 2002 he completed an American Academy of Cosmetic Surgery residency. Dr. Helton is in private practice in Newport Beach, Ca. He is an Associate Clinical Professor at Western University of Health Sciences, providing training to dermatology residents and physician assistant students. As a successful business owner of a home health agency in Broward County from 1997-2005 she gained extensive knowledge and understanding of business and regulatory guidelines which has established her as an expert and consultant to assist nursing boards and dental boards across the country in writing standards. She has been referred to as, “a visionary and a pioneer ahead of her time”. To that she says, “I have always been a seeker and giver of knowledge and have had some great teachers along the way (Deepak Chopra, Dr. Wayne Dyer, Dr. Carolyn Myss, and Bernie Siegal to name a few), who helped me let go of the fear that stops most of us, and to follow my dreams and my passion. I am doing just that and helping others to realize their dreams! Mark Rosenberg, MD, FACEP – Diplomate of The American Board of Emergency Medicine and The American Academy of Anti-Aging Medicine. Elliot Lach, MD – Graduate of MIT and Yale Medical School. Served as Surgery Fellow at Harvard Medical School and completed a surgical fellowship specializing in Plastic and Reconstructive Surgery in the combined Harvard Medical/Brigham and Women’s and Children’s Hospital Program. Dr. Lach is a board certified diplomate in Plastic Surgery and Hand Surgery and is a member, officer or fellow of numerous professional organizations including the American College of Surgeons, American Society of Plastic Surgeons, American Society for Lasers in Medicine and Surgery, and the American Burn Association. Dr. Lach has been on the full-time academic staff of the University Of Massachusetts School Of Medicine since 1987. Peter Vash, MD – He is a Board Certified Internist and Endocrinologist. Dr. Vash serves as Assistant Clinical Professor of Medicine at UCLA, Los Angeles, Ca. He has spoken extensively both nationally and internationally on the subject of obesity and eating disorders and has co-authored 2 books, "The Fat-toMuscle Diet" and "The Dieter's Dictionary". He has served on many Advisory Boards and as a consultant to La Roche Pharmaceuticals, Shape Magazine, Today Show, NBC, and the Maury Povitch Show. Michael Loss, MD – Dr. Michael Loss, MD received his medical degree from the New Jersey College of Medicine in New Brunswick, New Jersey in 1968 and completed his Ob/Gyn residency in 1972. He served as the Chief of Ob/Gyn in the United States Air Force at Myrtle Beach Air Force Base from 1972-1973 and Homestead Air Force Base 1973-1974. Dr. Loss has been in private practice since 1974 and continues to maintain a private Ob/Gyn practice in Broward County Florida. Dr. Loss received certifications in Botulinum Toxin A, Dermal Fillers, Sclerotherapy, Mesotherapy, Laser and IPL from Esthetic Skin Institute. Michael Lum, MD – Dr. Lum received his medical degree at the Kansas City University of Medicine and Biosciences in 1989. He completed a rotating internship in 1990 at Lakeside Hospital in Missouri and family practice residency at the University Of Kansas School Of Medicine in 1992. He also completed two years of post-graduate training in Biostatistics and Epidemiology at Loma Linda University’s School of Health, is a Diplomate of the National Board of Osteopathic Medical Examiners, a member of the American Osteopathic Association, Osteopathic Physicians and Surgeons of California and of the American Academy of Aesthetic Medicine. Dr. Lum has a private aesthetic medicine practice in California. Tom Ashton, MD, FACPh – As a faculty member of the American College of Phlebology, he has been active on the Committee for Public Education and has taught extensively in this Specialty. He has recently been awarded the title of Fellow of the American College of Phlebology, one of only 40 with this distinction in the world. Candace Brainard, RN – Medicis Aesthetics, Professional Relations Consultant Laura Dyess – Allergan Corp, Professional Relations Consultant John Y.H. Ismail, DMD,MS,PhD – Professor Emeritus of Prosthodontics, University of Pittsburgh Robert Graffeo, DDS – Cosmetic Dentist, NY, NY ESI-Brochure 2009-March-A4 8/4/09 10:27 AM Page 8 ART & SCIENCE OF BOTULINUM TOXIN TYPE A® This comprehensive one-day hands-on training workshop explores the applications of Botulinum Toxin A &B (Botox® Dysport, Purtox) for cosmetic purposes with a focus on the most popular areas requested for treatment. Presentation will include an introduction to history and new developments on the horizon of botulinum toxin A as well as brief analysis of botulinum toxin B. Significant focus on pertinent facial anatomy and physiology will be presented (the cornerstone to safe and effective treatment). You will receive a comprehensive presentation of the mechanism of action, contraindications, safety and efficacy issues as well as storage, preparation, and dilution guidelines. A live demonstration will be presented before our hands-on practical session which will include identifying and mapping areas for injection and performing the injections. A course specific, “How To” business model overview will be presented encompassing partnering between medical professionals, standardized procedure and protocol policies, purchasing sources, price structuring, market trends, effective marketing, and development and retention of client base. OBJECTIVES: PARTICIPANTS WILL BE ABLE TO: • Identify pertinent facial anatomy, for various cosmetic applications with Botulinum Toxin A • Explain mechanism of action of Botulinum Toxin A • Explain the dynamics of the agonist and antagonist muscles with the use of Botulinum Toxin A • Outline principles of selection appropriate for treatment of various cosmetic indications with Botulinum Toxin A • Describe proper storage and preparation of Botulinum Toxin A • Describe injection techniques of Botulinum Toxin A Attendees will receive a course manual, necessary supporting forms and templates on CD-ROM such as history, consent, and policy/procedure. A statement of credit will be issued only upon receipt of a completed activity evaluation form and will be mailed to you within 3 weeks. ACCREDITATION STATEMENT: Chesapeake Heath Education Program, Inc. is accredited by MedChi, The Maryland State Medical Society, to provide continuing medical education for physicians. Chesapeake Health Education Program, Inc. designates this educational activity for a maximum of 8.5 AMA PRA Category 1 Credits TM Physicians should only claim credit commensurate with the extent of their participation in the activity. The Chesapeake Health Education Program, Inc. is an ADA CERP Recognized Provider. This activity is awarded 8.5 contact hours. The Chesapeake Health Education Program, Inc. has been designated an approved sponsor by the Maryland constituent of the Academy of General Dentistry. The formal continuing education programs of this program provider are accepted by AGD for Fellowship/Mastership credit. The current term of acceptance extends from 12/31/08 to 02/28/10. This CHEP CDE program is accepted by the AGD for 8.5 Membership maintenance, Fellowship and Mastership Credits NURSES AND NURSE PRACTITIONERS 8.5 Contact Hours (CE) for nurses and NP’s, This course is co-sponsored by Educational Dimensions® and the Esthetic Skin Institute, Inc.™ CE fees are underwritten by an education grant by Esthetic Skin Institute, Inc. and the speaker as an employee, hereby declares a vested interest. Educational Dimensions®, the Continuing Education Provider for this education activity, is philosophically dedicated to the provision of quality continuing education to nurses and does not endorse products or services provided by the speaker’s company. This Faculty Directed education activity is approved by the Washington State Nurses Association. The Washington State Nurses Association is accredited as an approver of Continuing Education in Nursing by the American Nurses’ Credentialing Center Commission on Accreditation. Provider Approved by the California Board of Registered Nursing, Provider #08747, the Florida Board of Registered Nursing, Provider # 50-574, the Iowa Board of Nursing Provider # 317, and the West Registered Professional Nurses, Provider # WV97-0217RN. Balance of workshop fee to be settled in full two weeks prior to the first day of the workshop, payable by MasterCard, Visa or Cashier’s Check. In the event the class is sold out when we receive your deposit, seats will be assigned on a first come, first serve basis, if and as they become available. Register Now 866.463.6881 or www.esiw.com ESI-Brochure 2009-March-A4 8/4/09 10:27 AM Page 10 THE ART OF DERMAL FILLERS This 1-day intensive hands-on training workshop will present history, background, and development of dermal fillers (including collagen, hyaluronic acids (Restylane, Juvederm, Perlane, Prevelle, Radiesse, Sculptra, Artefill), and new fillers on the horizon. We will discuss consultation and assessment process, implement patient selection criteria and explore the importance of establishing realistic patient expectations and proper patient education to ensure positive patient outcome. Comprehensive didactic of different injection techniques, contraindications and precautions, potential risks and safety issues, as well as management and treatment of complications will be presented. Presented will be pain management issues including instruction in performing dental blocks and infiltrations. Live demonstration will be presented before our intense hands-on practical sessions, which will highlight the day. We will explore the creative and artistic aspects important for a successful treatment outcome which will include special techniques to create the look your patients’ desire and ways to treat difficult problem areas. A course specific, “How To” business model overview will be presented encompassing partnering between medical professionals, standardized procedure and protocol policies, purchasing sources, price structuring, market trends, effective marketing, and development and retention of client base. OBJECTIVES: PARTICIPANTS WILL BE ABLE TO: • Outline the characteristics of various dermal filler agents available for use • Outline principles of selection appropriate for treatment of various cosmetic indications including hyaluronic acid filling agents • Describe pain management options including the use of dental blocks, infiltrative anesthesia, and topical anesthetic agents • Explain the contraindications and precautions of hyaluronic acid filling agents • Explain proper management of complications associated with hyaluronic acid filling agents • Describe injection techniques using hyaluronic acid filling agents ACCREDITATION STATEMENT: Chesapeake Heath Education Program, Inc. is accredited by MedChi, The Maryland State Medical Society, to provide continuing medical education for physicians. Chesapeake Health Education Program, Inc. designates this educational activity for a maximum of 8.5 AMA PRA Category 1 Credits TM Physicians should only claim credit commensurate with the extent of their participation in the activity. The Chesapeake Health Education Program, Inc. is an ADA CERP Recognized Provider. This activity is awarded 8.5 contact hours. The Chesapeake Health Education Program, Inc. has been designated an approved sponsor by the Maryland constituent of the Academy of General Dentistry. The formal continuing education programs of this program provider are accepted by AGD for Fellowship/Mastership credit. The current term of acceptance extends from 12/31/08 to 02/28/10. This CHEP CDE program is accepted by the AGD for 8.5 Membership maintenance, Fellowship and Mastership Credits NURSES AND NURSE PRACTITIONERS 8 Contact Hours (CE) for nurses and NP’s, This course is co-sponsored by Educational Dimensions® and the Esthetic Skin Institute, Inc.™ CE fees are underwritten by an education grant by Esthetic Skin Institute, Inc. and the speaker as an employee, hereby declares a vested interest. Educational Dimensions®, the Continuing Education Provider for this education activity, is philosophically dedicated to the provision of quality continuing education to nurses and does not endorse products or services provided by the speaker’s company. This Faculty Directed education activity is approved by the Washington State Nurses Association. The Washington State Nurses Association is accredited as an approver of Continuing Education in Nursing by the American Nurses’ Credentialing Center Commission on Accreditation. Provider Approved by the California Board of Registered Nursing, Provider #08747, the Florida Board of Registered Nursing, Provider # 50-574, the Iowa Board of Nursing Provider # 317, and the West Registered Professional Nurses, Provider # WV97-0217RN. CRITERIA FOR ENROLLMENT: • Attendees within driving distance are strongly encouraged to bring a qualified model (each model should need treatment in the lips, nasolabial folds and/or oral commissures). Attendees and Models prone to cold sores must have started or have an Rx for Valtrex or similar to prevent an outbreak. • ESI will provide models for those who are traveling from out of state or not able to bring model. • Attendees “MUST” contact the office regarding the purchase of Restylane, Juvederm, or Perlane. Balance of workshop fee to be settled in full two weeks prior to the first day of the workshop, payable by MasterCard, Visa or Cashier’s Check. In the event the class is sold out when we receive your deposit, seats will be assigned on a first come, first serve basis, if and as they become available. Register Now 866.463.6881 or www.esiw.com ESI-Brochure 2009-March-A4 8/4/09 10:27 AM Page 12 SCLEROTHERAPY SOLUTIONS Treatment of Cosmetic Visual Telangiectasias This comprehensive one-day hands-on training workshop will focus on basic theory, related anatomy and physiology, epidemiology, patho-physiology, contraindications, complications, safety issues, and sclerosing agents. We will examine patient history and selection, treatment considerations, injection techniques, as well as intensive hands-on sessions. Introduction to reticular veins will be presented. A course specific, “How To” business model overview will be presented encompassing partnering between medical professional, standardized procedure and protocol policies, purchasing sources, price structuring, market trends, effective marketing, and development and retention of client base. OBJECTIVES: PARTICIPANTS WILL BE ABLE TO: • Compare most commonly used sclerosing agents • Explain safe preparation and dilution of sclerotherapy medications • Outline principles of of selection appropriate for the treatment of various cosmetic indications using sclerotherapy • Explain contraindications and precautions associated with sclerotherapy • Explain proper management of complications associated with sclerotherapy • Describe injection techniques of sclerotherapy telangiectasia and reticular veins Attendees will receive a course manual, necessary supporting forms and templates on CD-ROM such as history, consent, and policy/procedure. A statement of credit will be issued only upon receipt of a completed activity evaluation form and will be mailed to you within 3 weeks. ACCREDITATION STATEMENT: Chesapeake Heath Education Program, Inc. is accredited by MedChi, The Maryland State Medical Society, to provide continuing medical education for physicians. Chesapeake Health Education Program, Inc. designates this educational activity for a maximum of 8.5 AMA PRA Category 1 Credits TM Physicians should only claim credit commensurate with the extent of their participation in the activity. NURSES AND NURSE PRACTITIONERS 9 Contact Hours (CE) for nurses and NP’s, This course is co-sponsored by Educational Dimensions® and the Esthetic Skin Institute, Inc.™ CE fees are underwritten by an education grant by Esthetic Skin Institute, Inc. and the speaker as an employee, hereby declares a vested interest. Educational Dimensions®, the Continuing Education Provider for this education activity, is philosophically dedicated to the provision of quality continuing education to nurses and does not endorse products or services provided by the speaker’s company. This Faculty Directed education activity is approved by the Washington State Nurses Association. The Washington State Nurses Association is accredited as an approver of Continuing Education in Nursing by the American Nurses’ Credentialing Center Commission on Accreditation. Provider Approved by the California Board of Registered Nursing, Provider #08747, the Florida Board of Registered Nursing, Provider # 50-574, the Iowa Board of Nursing Provider # 317, and the West Registered Professional Nurses, Provider # WV97-0217RN Balance of workshop fee to be settled two weeks prior to the first day of workshop, payable by MasterCard, Visa or Cashier’s Check. In the event the class is sold out when we receive your deposit, seats will be assigned on a first come, first serve basis, if and as they become available. Register Now 866.463.6881 or www.esiw.com ESI-Brochure 2009-March-A4 8/4/09 10:27 AM Page 14 CARBOXY THERAPY-MESOTHERAPY Esthetic Skin Institute is the exclusive Carboxy training institute in the United States with direct affiliation to the developer of modern Carboxy Therapy, Dr. Roberto Parmigiani, President of The World Carboxy Society and one of the main researchers at the University of Sienna in Italy. What is Carboxy Therapy? Carboxy Therapy refers to the cutaneous and subcutaneous administration of carbon dioxide gas [CO2] for therapeutic purposes. Carboxy Therapy originated at the Royal Spas of France in 1932. Patients with diabetic ulcers and other medical conditions were sent to bathe in the rich CO2 French waters which proved to have healing properties. Carbon dioxide therapy was further developed in Italy by Dr. Parmigiani. Today in South America and Europe , carbon dioxide therapy has been applied to the treatment of stretch marks, cellulite, hypertrophic scars, with impressive results. Studies have demonstrated that Carboxy Therapy is essential for anti-aging, it improves skin elasticity, improves circulation, encourages collagen repair, improves the appearance of fine lines and wrinkles, and destroys localized fatty deposits. Carbon dioxide is a natural constituent of our very being. Overview: This 1-day hands-on training workshop will introduce the history and various uses currently being offered with Carboxy Therapy, and also as a bonus students will learn about Mesotherapy, Lipotherapy We will present, mechanism of action, contraindications, precautions, patient selection and teaching, including the challenges the practitioner will encounter as well as explore fact and fiction regarding treatment outcomes. We will identify applications of Carboxy Therapy for skin tightening, skin rejuvenation, cellulite reduction, stretch marks and hypertrophic scars, We will also identify applications of Mesotherapy for weight loss, body and facial sculpting of fat, face and neck rejuvenation (Mesolift / MesoGlow), pain management, Alopecia. We will discuss cocktails of FDA approved and Natural homeopathic medications, pharmacology and protocols. Attendees will be able to participate in Practical Hands – On sessions with the use of Carboxy equipment and with the use of the Meso Injector Gun as well as hand technique used throughout Europe, South America, and Mexico . A course specific, “How To” business model overview will be presented encompassing partnering between medical professionals, standardized procedure and protocol policies, purchasing sources, price structuring, market trends, effective marketing, and development and retention of client base. OBJECTIVES • Describe multiple applications for Carboxy Therapy and Mesotherapy/Lipotherapy including skin tightening and rejuvenation, stretch marks, and cellulite reduction and wrinkle elimination (Meso-lift), localized body and facial sculpting, pain management, and alopecia. • Discuss contraindications, precautions, patient education and recovery time for each procedure. • Discuss various medicinal benefits treating patients suffering from soft tissue injuries, muscle spasms, TMJ, carpal tunnel syndrome, etc. • Demonstrate proper technique for Carboxy Therapy injections. Demonstrate proper mesotherapy injection by hand technique and Meso Injector Gun. • Recognize opportunities for practice expansion PHYSICIAN CONTINUING EDUCATION: This course is designed with optimal criteria for eligibility of CME Category II credits which are self submitted. Physicians should only submit and claim credit commensurate with the extent of their participation in the activity. NURSE CONTINUING EDUCATION: This program is co-sponsored by Educational Dimensions® and the Esthetic Skin Institute, Inc.™ CE fees are underwritten by an education grant by Esthetic Institute, Inc. and the speaker as an employee, hereby declares a vested interest. Educational Dimensions®, the Continuing Education Provider for this education activity, is philosophically dedicated to the provision of quality continuing education to nurses and does not endorse products or services provided by the speaker’s company. Educational Dimensions (PA-4/FEB/08) is an approved provider of continuing education by the Washington State Nurses Association, an accredited approver by the American Nurses Credentialing Center Commission on Accreditation. Provider Approved by the California Board of Registered Nursing, Provider #08747, the Florida Board of Registered Nursing, Provider # 50-574, the Iowa Board of Nursing Provider # 317, and the West Virginia Board of Examiners for Registered Professional Nurses, Provider # WV97-0217RN for 8 contact hours. Balance of workshop fee to be settled two weeks prior to the first day of workshop, payable by MasterCard, Visa or Cashier’s Check. In the event the class is sold out when we receive your deposit, seats will be assigned on a first come, first serve basis, if and as they become available. Register Now 866.463.6881 or www.esiw.com ESI-Brochure 2009-March-A4 8/4/09 10:27 AM Page 16 BUSINESS COURSE This one – day, 9 hour course will give you the tools and information you will need to get your business up and running. You will learn what factors are associated with a successful practice or business? Almost everyone falls prey to lack of organization and planning and now you don’t have to! A step-by-step guide and presentation will address topics like: What kind of setting do I want to practice in, and a comparison of costs associated with each setting? Do I need a corporation or LLC, if so what kind of corporation? Can I hire a medical director legally-and how? How do I manage the financial records of my business? What equipment and products do I need? Where do I get products and equipment? How much inventory do I need? Do I need other staff? Where can I borrow money to start my practice? What about advertising? What about Insurance? What about Asset Protection? In addition many more topics will be addressed. We will provide a sample Business Plan Template to help you map your personal, professional, educational, and financial goals. You will receive a programmed excel Proforma template to customize for your own personal plan to visualize the financial performance of your business. We will also focus on floor planning, staff training and development, building your menu of services, marketing strategies, client retention and the competition. Attendees will receive a step by step course manual and a data CD with marketing tools, necessary supporting forms and templates, business plan, history forms, consent forms, policy/ procedure templates, purchasing and business resources, and much more. OBJECTIVES: PARTICIPANTS WILL BE ABLE TO: • Describe and identify their corporate needs • Describe and develop a business plan • Describe and develop a Proforma • Discuss management of their business financially and professionally • Describe and Demonstrate key factors in purchasing, pricing, and staff development and training • Discuss and identify future growth issues Sasha Parker, a successful business owner, educator, author, speaker, and consultant in the Medical and Esthetic arena over 9 years will present the path and plan to get you going! She has been described as a “Dynamo of a woman” with an ability to assist her audience in creating visual pictures as she delivers her presentation with passion, great fervor, and fun! *Please note that this course does not include CE’s and CME’s. Balance of workshop fee to be settled in full two weeks prior to the first day of the workshop. payable by MasterCard, Visa or Cashier’s Check. In the event the class is sold out when we receive your deposit, seats will be assigned on a first come, first serve basis, if and as they become available. Register Now 866.463.6881 or www.esiw.com ESI-Brochure 2009-March-B4 8/4/09 10:28 AM Page 2 MEDICAL ESTHETICS MILIEU Skin Rejuvenation This two-day hands-on training workshop will focus on pertinent anatomy and physiology of the skin, assessment,evaluation, and classification of different skin types using the Fitzpatrick Model. The Glogau, & Rubin models will be introduced. We will explore factors affecting skin health and rejuvenation as well as conducting a comprehensive client history, effective skin analysis, and developing an individualized plan for treatment of aged, acne, rosacea, and pigmented skin. Identify contraindications to treatment and how to manage complications. Introduction of different types of chemical peeling agents will be presented (Glycolic, Lactic, MFA’s, Salicylic, TCA, Vitamin A Acid, and Jessner); and how they work. You will learn various application techniques for chemical peeling and micro-dermabrasion through practical hands-on sessions. A course specific, “How To” business model overview will be presented encompassing partnering between medical professional, standardized procedure and protocol policies, purchasing sources, price structuring, market trends, effective marketing, and development and retention of client base. OBJECTIVES: PARTICIPANTS WILL BE ABLE TO: • Label anatomical structures of integument system • Explain the physiologic functions of integument system • Describe endogenous-exogenous factors affecting skin integrity • Identify components of history, assessment, skin analysis, and treatment indications • Identify safety issues, contraindications, complication and precautions of chemical peels and microdermabrasion • Demonstrate the chemical peel procedure • Develop individualized care plans - treatment protocols • Demonstrate the microdermabrasion procedure Attendees will receive a course manual, necessary supporting forms and templates on CD-ROM such as history, consent, and policy/procedure. Certification of Training upon completion of course. NURSES AND NURSE PRACTITIONERS 13 Contact Hours (CE) for Nurses and NP’s, This course is co-sponsored by Educational Dimensions® and the Esthetic Skin Institute, Inc.™ CE fees are underwritten by an education grant by Esthetic Skin Institute, Inc. and the speaker as an employee, hereby declares a vested interest. Educational Dimensions®, the Continuing Education Provider for this education activity, is philosophically dedicated to the provision of quality continuing education to nurses and does not endorse products or services provided by the speaker’s company. This Faculty Directed education activity is approved by the Washington State Nurses Association. The Washington State Nurses Association is accredited as an approver of Continuing Education in Nursing by the American Nurses’ Credentialing Center Commission on Accreditation. Provider Approved by the California Board of Registered Nursing, Provider #08747, the Florida Board of Registered Nursing, Provider # 50-574, the Iowa Board of Nursing Provider # 317, and the West Registered Professional Nurses, Provider # WV97-0217RN. PHYSICIANS AND PHYSICIAN ASSISTANTS This course is designed with optimal criteria for eligibility of CME Category II Credits which are self submitted. Physicians should only submit and claim credit commensurate with the extent of their participation in the activity. Balance of workshop fee to be settled in full two weeks prior to the first day of the workshop. payable by MasterCard, Visa or Cashier’s Check. In the event the class is sold out when we receive your deposit, seats will be assigned on a first come, first serve basis, if and as they become available. Register Now 866.463.6881 or www.esiw.com ESI-Brochure 2009-March-B4 8/4/09 10:28 AM Page 4 LASER TRAINING CONSORTIUM This two-day intensive hands-on training workshop will give an introduction and overview of how lasers and IPL work, as well as the physics of lasers/IPL and skin interaction. We will discuss different types of lasers and their parameters. Focus will be on all aspects of Safety including ANSI, and the Laser Safety Officer. Review of the A&P of skin and hair, parameters for permanent hair reduction, photo-rejuvenation, vascular lesions, and tattoo removal. We will discuss the benefits, expected results and outcomes, and available alternative treatments. Proper treatment protocols and techniques and a focus on patient consultation, selection criteria, and education will be presented. We will discuss contraindications, precautions, safety and efficacy issues, as well as hands-on practical experience. A course specific “How To” business model overview will be presented encompassing partnering between medical professionals, standardized procedure and protocol policies, purchasing sources, price structuring, market trends, effective marketing, and development and retention of client base. OBJECTIVES: PARTICIPANTS WILL BE ABLE TO: • Explain the physics and the mechanism of action of lasers and pulsed light devices • Discuss benefits, expectations and results associated with laser and pulsed light devices • Outline principles of selection appropriate for treatment of various cosmetic indications with the use of cosmetic lasers and pulsed light devices • Describe measures to minimize complications and sub-optimal results • Explain the contraindications and precautions associated with laser and pulsed light devices • Explain proper management of complications associated with laser and pulsed light devices • Describe and demonstrate technique and safe operation of laser and pulsed light devices Attendees will receive a course manual, necessary supporting forms and templates on CD-ROM such as history, consent, and policy/procedure. A statement of credit will be issued only upon receipt of a completed activity evaluation form and will be mailed to you within 3 weeks. ACCREDITATION STATEMENT: Chesapeake Heath Education Program, Inc. is accredited by MedChi, The Maryland State Medical Society, to provide continuing medical education for physicians. Chesapeake Health Education Program, Inc. designates this educational activity for a maximum of 16.5 AMA PRA Category 1 Credits TM Physicians should only claim credit commensurate with the extent of their participation in the activity. NURSES AND NURSE PRACTITIONERS 16 Contact Hours (CE) for nurses and NP’s, This course is co-sponsored by Educational Dimensions® and the Esthetic Skin Institute, Inc.™ CE fees are underwritten by an education grant by Esthetic Skin Institute, Inc. and the speaker as an employee, hereby declares a vested interest. Educational Dimensions®, the Continuing Education Provider for this education activity, is philosophically dedicated to the provision of quality continuing education to nurses and does not endorse products or services provided by the speaker’s company. This Faculty Directed education activity is approved by the Washington State Nurses Association. The Washington State Nurses Association is accredited as an approver of Continuing Education in Nursing by the American Nurses’ Credentialing Center Commission on Accreditation. Provider Approved by the California Board of Registered Nursing, Provider #08747, the Florida Board of Registered Nursing, Provider # 50-574, the Iowa Board of Nursing Provider # 317, and the West Registered Professional Nurses, Provider # WV97-0217RN. Balance of workshop fee to be settled in full two weeks prior to the first day of the workshop, payable by MasterCard, Visa or Cashier’s Check. In the event the class is sold out when we receive your deposit, seats will be assigned on a first come, first serve basis, if and as they become available. Register Now 866.463.6881 or www.esiw.com ESI-Brochure 2009-March-B4 8/4/09 10:28 AM Page 6 ADVANCED DERMAL FILLER AND BOTULINUM TOXIN A This live demonstration workshop is designed for experienced injectors who desire to enhance their injection techniques and creative skills. Presentation will include understanding the facial aging process, the “New Face” and the use of Dermal Fillers and Botulinum Toxin A in the upper and lower face. Learn the best techniques to replace lost volume in both upper and lower face, often termed the “Liquid Face Lift”. Discussion will include the use of Hyaluronic Acids (Restylane and Perlane), Radiesse, and Evolence as dermal filling agents. Learn to inject Botulinum Toxin A for bunny lines, vertical lip lines, chemical brow lift, mentalis, down turned mouth, platysmal bands, under eye bulge, correcting asymmetries, and more. Learn how to use Dermal Fillers under the eyes to diminish the hollow effect caused by aging, volumize cheeks and mid face structures, sculpt the jaw line to minimize jowling, enhance earlobes, and more. Our Expert injectors will demonstrate distinct and creative techniques to achieve optimal aesthetic results. COURSE OBJECTIVES • Identify pertinent anatomy as it relates to Dermal Fillers and Botulinum Toxin A • Outline principles for identifying and defining areas appropriate for treatment • Integration of Dermal Fillers and Botunlinum Toxin A in key areas for greater outcomes • Describe advanced injection techniques • Explain proper management of complications associated with dermal fillers and botulinum Toxin A • Complications associated with Dermal Fillers and advanced Botox® treatments Attendees will receive course materials, Instructional DVD, and certificate of advanced training upon completion of course. *Those wishing to have optional hands-on practice must make prior arrangements with our representative. Please note the Institute will not provide models or working material for this optional hands-on practice. It is the responsibility of the attendee to bring their model and working materials unless other arrangements are agreed upon. Those choosing this option will be given special vouchers for this participation. Nurses, Physicians, Physicians Assistants, and Dentists This course is designed with optimal criteria for eligibility of CE’s or CME Category II credits which are self-submitted by the attendee. All Practitioners should only submit and claim credit commensurate with the extent of their participation in the activity. Balance of workshop fee to be settled in full two weeks prior to the first day of the workshop, payable by MasterCard, Visa or Cashier’s Check. In the event the class is sold out when we receive your deposit, seats will be assigned on a first come, first serve basis, if and as they become available. Register Now 866.463.6881 or www.esiw.com ESI-Brochure 2009-March-B4 8/4/09 10:28 AM Page 8 MEDICAL MICROPIGMENTATION Permanent Cosmetics This 3-day, 30 hour intensive hands-on training workshop will be presented by nationally recognized practitioner and instructor Ashley Swain. Ms. Swain has been providing cosmetic and medical micropigmentation since 1995. She has educated and trained some of the top professionals in the US today. Ashley has conducted seminars for many prominent organizations including the Dermatological Society, Cancer Society, Alopeican Foundation, and the Parkinson’s Foundation. She has been interviewed by local and international media such as the Gold Coast Magazine of South Florida, Vero Beach Magazine, Palm Beach Post, Boca News Channel 7, The Marsha Little John Show, and MTV’s“ A Boca Bride Makeover”. She is a member of the American Academy of Micropigmentation (AAM) and the Society of Permanent Cosmetic Professionals (SPCP), the largest professional society representing permanent makeup professionals. This three day course will present aspects of micropigmentation from its history, benefits, pre-procedure evaluation, and treatment considerations through hands-on training with live models. Emphasis will be placed on patient assessment and clinical evaluation (including psychological factors) for treatment, informed consent, pain management considerations including recommended use of anesthetics, pertinent anatomy and physiology of the skin, facial morphology (scarring, skin disorders, and diseases), the healing process and post procedure instructions. The course will focus on implantation techniques of the eyes, eyebrows, lips (liner and full lip), and beauty marks. Instruction in color theory and blending using the Fitzpatrick classification model, correction and camouflage, cleaning, sterilization and maintenance of equipment will be presented. We will discuss and provide information on different types of equipment, legal and insurance considerations, purchasing sources, growth and business opportunities, and effective marketing measures. OBJECTIVES – PARTICIPANTS WILL BE ABLE TO: • Identify anatomical structures of integument system • Perform patient assessment, clinical evaluation, informed consent, and treatment considerations • Identify facial morphology, patient expectation and concerns • Demonstrate understanding of pain management issues and describe available anesthetic agents • Demonstrate and describe color theory and blending, camouflage, and correction • Demonstrate technique for implantation of eyes, eyebrows, lips, beauty marks • Demonstrate understanding of cleaning, sterilization and maintenance of equipment • Demonstrate Universal Precautions and Safety issues • Discuss legal and insurance considerations PHYSICIAN CONTINUING EDUCATION: This course is designed with optimal criteria for eligibility of CME Category II credits which are self submitted. Physicians should only submit and claim credit commensurate with the extent of their participation in the activity. NURSE CONTINUING EDUCATION: Continuing Education Credits for Nurses Pending. Balance of workshop fee to be settled in full two weeks prior to the first day of the workshop, payable by MasterCard, Visa or Cashier’s Check. In the event the class is sold out when we receive your deposit, seats will be assigned on a first come, first serve basis, if and as they become available. Register Now 866.463.6881 or www.esiw.com ESI-Brochure 2009-March-B4 8/4/09 10:29 AM Page 10 TESTIMONIALS TRANSFORM AGE MANAGEMENT AND VITALITY INSTITUTE Carrie Edler, RN, BSN Many years ago I had the pleasure of taking one of Sasha Parker’s seminars on aesthetic procedures. This experience provided me with cutting-edge techniques and enabled my business to grow considerably. I continue to implement these practices among my patients every day, accounting for a percentage of my success. I write this letter as a sincere and heart-felt commendation of Sasha Parker’s success, wisdom, technique, acceptance, and charity. Ms. Parker’s unparalleled patience and vast understanding of the industry makes her an amazing instructor, and her communication skills ensure that her students can absorb every bit of Sasha’s golden knowledge. Esthetic Skin Institute has pioneered the 1st and only state of the art student education and resource center. This facility in Fort Lauderdale, FL will be the official training center for students choosing to take courses in Fort Lauderdale. Students can expect to work with the most up to date and state of the art equipment in an environment that encourages learning and speaks for itself. The Esthetic Skin Institute continuously raises and sets the bar in the esthetic training arena not only by being the original hands-on education provider but by providing students with a resource and education center of this quality. Sasha Parker continues to remain at the forefront of aesthetic education, proving on her own accord that she is not only a leader, but a prominent teacher and guru on the filed while continually promoting nurses’ independence and advancement. Her courses are thorough and current, often detailing the newest and most cutting-edge of techniques. This letter represents only one nurse’s voice of admiration and gratitude for Sasha Parker, yet she has touched and assisted many. I am truly blessed to have met her as a colleague, friend and confidante. Jeanette Steinberg, ARNP, Pembroke Pines, FL I‘d like to take a moment to thank you for an outstanding course and a very positive experience. Now that I have had an opportunity to reflect on the whole program, I can truly appreciate its depth and scope. It was well-organized, and both you and your adjunct faculty were excellent. I also value the program’s strong ethical emphasis. I look forward to practicing knowledgeably and safely in this new facet of my career in Medical Aesthetics. Elizabeth Roche, MD I want to thank you for the wonderful experience I had at your courses in Newark, NJ. Not only did I learn a lot from your courses, I met some great people including you and your staff. As you know I have taken other esthetic courses, which do not compare to yours. Your subject matter is more extensive and overall more professional. I look forward to seeing you in the near future at some of your courses that I have not taken yet. Dr. Leslie Elston, Casco, Maine I want to thank you for the very informative courses that I had with you in Newark (Botox and Dermal fillers). Your knowledge and enthusiasm for the subjects was obvious and it is so nice to meet a professional who is willing to share the expertise they have acquired with others; I believe this fosters the best possible outcome for those clients who seek our services. Daniel H Lin, D.O. Facial Plastic Surgeon, California I just want to thank you and your staff for putting together such comprehensive instruction courses on Mesotherapy and Business class. I appreciate your no non-sense approach to your presentation. Your vast experience demonstrated in the Q & A session definitely is one of the strengths of your course. The handouts as well as the CD are excellent reference material for both new and experienced providers. Your staff, especially Krisztina, are helpful and very approachable. I strongly recommend your course to any one who is interested in learning about the ever evolving medical aesthetic industry and improving their clinical skills. ESI-Brochure 2009-March-B4 8/4/09 10:29 AM Page 12 NATIONAL AFFILIATIONS Dear Friends & Colleagues: The American Academy of Medical Esthetic Professionals (AAMEP) formerly the Association of Medical Esthetic Nurses (AMEN) organization, a non-profit professional organization, was founded by a group of committed nurse colleagues across the country motivated by common goals to address the needs of this new emerging specialty of esthetic medicine and medical esthetic nursing which has been confronted with unprecedented challenges such as; undefined standards of practice, accelerating technological changes, professional liability issues, insurance coverage, as well as legislative dysfunction. MISSION STATEMENT The mission and goal of the American Academy of Medical Esthetic Professionals to promote the highest standard of practice in Medical Esthetic and to enhance professional growth through education, certification, scientific inquiry and research, and facilitate the dissemination of current information, technical skills, and expertise. AAMEP recognizes the importance of alliance with all specialties that practice esthetic medicine, and it is through this alliance and sharing that facilitates positive growth and mutual respect in the medical esthetic arena. Target Audience: The CME Certified activities have been designed to meet the educational needs of physicians, physician assistants, registered nurses and other medical professionals involved in the care of patients with medical esthetic needs. Americans With Disabilities Act: Event Staff will be glad to assist you with any special needs (ie, physical, dietary, etc). Please contact Sylvia prior the live event at 954.463.6881. Disclosure of Conflicts of Interest: Chesapeake Health Education Program Inc. (CHEP) requires instructors, planners, managers, and other individuals who are in a position to control the content of this activity to disclose any real or apparent conflict of interest they may have as related to the content of this activity. All identified conflicts of interest are thoroughly vetted by CHEP for fair balance, scientific objectivity of studies mentioned in the materials or used as the basis for content, and appropriateness of patient care recommendations. Take charge of your professional career! Join A.A.M.E.P. today! Visit: www.aamep.org Cancellation Policy All cancellations must be received (not postmarked) in writing via mail or fax transmission. Cancellation Policy must be strictly enforced since workshops require a great deal of planning and preparation. Warm Regards, Sasha Parker, President • A refund will be given, less a $175.00 processing fee, if cancelled at least 14 days prior to the start of the workshop. Any cancellations after this time will not qualify for a refund, but may be used toward a future workshop (within the year originally scheduled) and with the written approval from the ESI administrative department. American Academy Of Medical Esthetic Professionals 2000 South Andrews Avenue, Fort Lauderdale, FL 33316 Tel: 954.463.5594 Fax: 463.463.4459 Website: www.aamep.org NOCA (NATIONAL ORGANIZATION FOR COMPETENCY ASSURANCE) • Since a minimum number of registrants are necessary for each course and we do not meet this minimum, or for any other reason beyond our control the course is cancelled or postponed, registration fee will be refunded in full. Please note, ESI is not responsible for deposits to hotels, non-refundable airline tickets or fees associated with necessary airline changes. Thank You in advance for your understanding and cooperation. ABNS (AMERICAN BOARD OF NURSING SPECIALTIES) AAMEP (AMERICAN ACADEMY OF MEDICAL ESTHETIC PROFESSIONALS) AMEN (ASSOCIATION OF MEDICAL ESTHETIC NURSES) Esthetic Skin Institute offers private training at your facility, please call for details. We look forward to hearing from you. Please call 866-463-6881 for more Information, or you can visit us online at www.esiw.com.