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PHOENIX, AZ
PERMIT NO. 522
3271 N. Civic Center Plaza, Suite 4
Scottsdale, AZ 85251
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Open Ear - Open Fit
100% Digital Hearing Aids
Bring a friend!
My apologies to any of you who may have recently received a
seminar postcard invitation from me addressed with a mismatched
name. Unfortunately it was a computer mishap.
– Cathy Kurth
You are cordially invited to a seminar on . . .
Open-Ear, Open-Fit
A revolutionary new breakthrough in 100% digital hearing aids.
Open-ear fittings eliminate the hollow sound and that plugged-up feeling you get from
traditional hearing aids. Elan, a revolutionary new Open-Ear Open-Fit digital hearing aid
developed by Widex, requires no earmolds. You hear and feel the difference almost immediately.
Learn more about Elan “Open-Ear, Open-Fit” digital hearing aids at a luncheon seminar.
Held at the
Scottsdale Civic Center Office
3271 North Civic Center Plaza, Suite 4
Senso Dive • Senso Vita
Tuesdays
❏ January 31st ❏ February 7th
❏ February 14th ❏ February 28th
11:00 a.m. to 12:30 p.m.
Reservations, call:
(480) 941-0519
Yo u m a y m a ke a n a p p o i n t m e n t f o r a d e m o n s t ra t i o n t h e d a y o f t h e s e m i n a r.
Attend a seminar, receive $500 off two Elan Diva advanced Open-Ear, Open-Fit digital hearing aids, (premium model only).
Offer expires February 28th, 2006 • Cannot be combined with any other offer, coupon, discount or insurance benefit.
HEAR & NOW
A u d i o l o g y
a n d
H e a r i n g
A i d
January 2006
C e n t e r
N e w s
The hearing care specialists preferred by doctors and patients alike.
Cathy’s column
Attend a seminar
Receive
$
500 Off
Two Elan
Diva Advanced
Open-Ear, Open-Fit
Digital Hearing Aids,
Cathy Kurth, Au.D., FAAA
Doctor of Audiology
In a world full of “trends” and “flavors of the month,” the
latest high-tech products often lead a very short life. But don’t
take my word for it, plug a video into your VCR, if it hasn’t
been replaced with a DVD player, and notice the styles and
products from the last 10 or 20 years. For example, mobile
phones the size of a shoe, televisions with curved screens, and of course, VCRs. Is
life better with a “boom-box” on your shoulder, or an “iPod” in your shirt pocket?
age
DIGITAL
the
You are
invited …
(premium model only)
dates and details on back
Locations in
Scottsdale
(480) 941-0519
3271 N. Civic Center Plaza
Suite 4
Phoenix
(480) 941-0519
5040 N. 15th Avenue
Suite 408
North Scottsdale
(480) 451-0220
9777 N. 91st Street
Suite 101
You may visit us
on the Internet at
www.azhearingaid.com
However, some products do stand
the test of time and are truly breakthroughs in technology. Such is the case
with digital hearing aids. Since the early
success of digitally programmable technology in the early ‘90s to the introduction of 100% digital in 1996, digital
hearing aids have provided patients and
audiologists with significant features,
benefits, and continued advancements
over the old analog hearing aids.
Perhaps the greatest feature of
digital technology is the ability to
perform multiple functions automatically, efficiently, and simultaneously in
the blink of the eye. The newest
generation of digital hearing aids gives
us the capability of differentiating
between speech and noise. This has
been clinically proven. Another benefit
derived from control and management
of sound is the elimination of feedback
or the “whistling” noise many users
experience with old technology hearing
aids. Today’s digital hearing aids also
come with speech-enhancing capabilicontinued inside Digital Age
What’s next?
An amazing breakthrough in
digital hearing aid technology
Don’t
forget about it!
quiet time. In other words, the
Recent research indicates that there may be a direct
connection between hearing loss and memory loss.
Researchers at Volen National Center for Complex
Systems at Brandeis University compared the memory
capabilities of adults with normal hearing to that of
adults with mild to moderate hearing loss. Their
findings were reported by Arthur Wingfield, Ph.D., in
Current Directions in Psychological Science, Vol. 14, No.3.
In the study, subjects were asked to listen to a list of 15
words and then repeat the last three words in the list. The
subjects with hearing loss consistently had difficulty repeating the two words preceding the final word. The
researchers hypothesized that the hearing-impaired listeners had to concentrate so hard on their hearing that their
actual processing and memory of the words suffered or
lacked recollection.
Don’t let your cognitive ability suffer because you can’t
hear the words…come and get your hearing tested today!
result of data-logging provides a
Source: The Hearing Journal, Vol. 58, No.11
The latest advancement in
digital hearing technology is a device
that measures sound levels as an
individual goes about day-to-day
activities. It is a new process in
fitting hearing aids known as datalogging, and it’s revolutionizing
the industry. Data is measured by a
sophisticated process in the hearing
aid. The hearing aid measures the
percentage of time spent in specific
sound environments such as traffic
noise, conversation, in addition to
clearer picture of your lifestyle;
listening situations you encounter
on an average day. The information
gathered gives your audiologist a
better understanding of the sound
environments you live in and situations you experience that pose a
hearing difficulty. The end result is
we can provide you with a more
accurate recommendation and the
best digital technology in a hearing
aid that more precisely serves you
and your specific hearing needs.
The need for better hearing has
become greater than it has ever
Introducing
Noemi Acosta, Administrative Assistant
When you visit Audiology and Hearing Center‘s Civic
Center office, you’ll be met with a warm greeting and a
friendly smile from Noemi, the new administrative assistant.
Her extensive background in customer service is the perfect
addition to AHAC where customer service is everything.
“I’ve always loved customer service,” she explains, “and years of retail
helped me strengthen those skills.” She continued, “I went to school for
a career in the medical field where I could apply those skills on a daily
basis. What really makes me happy is when a patient experiences better
hearing and, most importantly, an improved quality of life.”
Noemi has lived in Arizona for 5 years and continues to work on her
nursing degree at Gateway College. Originally from Pomona, California, she
likes the Arizona desert but feels it’s missing one thing…”an ocean!”
been. An aging society, hearing loss
in earlier stages of life, and an
increasingly noisy world are just a
few of the reasons for the increase
in hearing impairment.
Today’s digital hearing aid technology continues to offer more
features than ever, such as datalogging. As us about more new
breakthrough technology.
continued from cover Digital Age
ties that identify and enhance speech in group gatherings or one-on-one
conversation. If “communication is everything,” digital technology has
made it possible to communicate far more effectively.
The newest generation of digital hearing aids is becoming even more
high-tech. Over the past three generations of digital hearing advancements, about 10 years, we at Audiology and Hearing Aid Center have
found that by keeping our patients educated and up-to-date they have
become more informed hearing aid consumers. We believe that an
informed consumer is the best patient. Ask us about the new generation of
digital hearing aids!
Make a Resolution
t o Tr y S o m e t h i n g N e w
By Dr. Kristin Wells, Doctor of Audiology
Our patients know that we only offer high quality
hearing aid products from state-of-the-art, international companies. One of our old favorites, Phonak
Hearing Systems, a Swiss company, recently developed
a line of highly advanced digital hearing aids.
Its top-of-line Savia™ hearing aid is among the most sophisticated we
have to offer. It holds bragging rights to 10 hearing aid “firsts,” including:
Sound Navigation, Real Ear Sound, EasyFM, EchoBlock and Dual WindNoise Management. These cutting-edge features may sound fancy and
complicated, but in actuality they add up to a more simplified, comfortable listening system for people with all types of hearing loss.
For those looking for a hearing aid that does not occlude or make the
ears feel plugged, Phonak has also recently introduced the microSavia™.
This stylish new open-ear, open-fit digital hearing aid is tiny, feather-light,
comfortable and elegant, yet makes no compromises in sound quality.
And finally, for the value-minded, Phonak now offers the Extra™. This
model has some of the same features as the Savia instrument but at a
lower, budget-conscious price. Call and ask us about Phonak’s new line of
savvy Savia hearing instruments!
Ask about ELI and
make your life a little easier
Introd
uctor
y
Offer
$
299.
00
The ELI (Ear Level Instrument)
connects directly to an in-the-ear or
behind-the-ear digital hearing aid, so you can
hear clearly other technology such as mobile phones,
computers, high definition televisions, and sound systems.
ELI employs Bluetooth, the smallest advanced wireless connection technology in the world. It is the first of its kind for
the hearing aid industry.
Audiologists at the
Audiology & Hearing Aid Center
are board certified by the
American Board of Audiology.
Cathy Kurth, Au.D., FAAA
Doctor of Audiology
Kristin Wells, Au.D., FAAA
Doctor of Audiology
Kim Gates, Au.D., FAAA
Doctor of Audiology
Chris Beagle, M.S., FAAA
Clinical Audiologist
Visit us online at
www.azhearingaid.com
FREE Winter
Hearing Aid Check-Ups!
Includes hearing
screening, hearing
aid evaluation, inoffice repair, cleaning
and other adjustments
as needed.
A $65 Value!
Offer expires February 28th, 2006
Appointment necessary
Three pins connect ELI to a BTE Hearing Aid.
Some Interesting Statistics
• An estimated 20% of the general
population is affected by a balance
and vestibular disorder
• About half of those individuals are
over the age of 65 and develop some
type of positional vertigo
• Over 30 million Americans now suffer
from some degree of hearing difficulty
• Only 1 in 5 use hearing aids – that means
over 20 million live in some degree of
isolation because of hearing loss
• Nearly 59,000 people worldwide have
received cochlear implants
• About 250,000 people are candidates
for cochlear implants
• Nearly 615,000 Americans have been
diagnosed with Meniere’s disease;
a malfunction of the hearing and
balance systems
• One out of every 100,000 individuals
each year develops an acoustic
neuroma (vestibular schwannoma)
BATTERY SALE
Buy 2 Packs,
get 1 pack Free!
+
Coupon must be presented at the time of purchase.
Offer expires February 28th, 2006