Download Canadian Mountain Holidays

Canadian Mountain Holidays
- JOB
DESCRIPTION -
Position Title:
Business Development and Events Manager
Business Unit:
Marketing
Position Reports to:
Director of Marketing & Retail
Positions Reporting to this Role:
0
Location:
Banff
COMPANY OVERVIEW
With 48+ years of experience Canadian Mountain Holidays (CMH) has evolved into the world’s largest
Heli-Skiing and Heli-Hiking company, operating 10 lodges in the winter and 2 in the summer throughout
British Columbia, Canada. The business’s central office is located in Banff, Alberta Canada.
The CMH mission is simply to offer every person, of any age and any ability, the opportunity to
experience an incredible mountain adventure in style and comfort. We are committed to the highest
international standards of eco-tourism. Throughout our programs, partnerships, and sponsorships, we are
dedicated to maintaining the wildlife and rugged beauty of the mountains in pristine condition for visitors
to enjoy for decades to come.
Headquartered in Denver, Colorado, Intrawest is an industry leader in the development and
management of four season mountain resorts. Intrawest has interest in a network of resorts and
businesses including CMH across North America. Intrawest is a privately-held company and a whollyowned subsidiary of private equity funds managed by affiliates of Fortress Investment group LLC (NYSE:
FIG). Fortress is a leading global alternative asset manager founded in 1998 and headquartered in New
York.
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POSITION OVERVIEW
Responsible for developing partnerships and managing events and drive increased business volume.
Focus will be on creating a worldwide event strategy that is rooted in attracting a new base of customers
for CMH as well as developing strategic marketing and retail partnerships.
AREAS OF RESPONSIBILITY
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Develop a worldwide event strategy that is focused on attracting new customers
Create strategic marketing and retail partnerships
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Work with marketing team to leverage extensive marketing automation technology to target new
customers through collaboration with the marketing team
Provide event leads to sales reps and agents
Develop the CMH sponsorship strategy and attract new partners
Lead the CMH 50th Anniversary project and activities in conjunction with marketing team
Seek out and analyze new business development opportunities
Work with the Product Manager and Pricing Analyst to assess new opportunities
EDUCATION & EXPERIENCE REQUIREMENTS
Education:
 Bachelor of Business Administration or Bachelor of Commerce Degree
Experience:
 Minimum 5 years of business development and events experience
 Significant (6+ years) Sales, Marketing and Business Development experience
 Strong background in event management and execution
 Previous sales or retail experience would be an asset
 Ski industry or luxury travel field preferred
KNOWLEDGE, SKILL AND ABILITY REQUIREMENTS
Knowledge:
 Proficiency with Microsoft Office products including Outlook, Excel and Word
 Familiarity with the ski industry and luxury travel business
 Working knowledge of SalesForce.com and additional marketing automation technology
Skills & Abilities:
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Proven ability to develop, leverage and maintain complex partnerships
Successful at managing and prioritizing a wide-range of complex projects
A team player with a track record of collaborating with individuals to achieve a team result
Ability to create and analyze pro-forma business projections would be an asset
This is fulltime position in our Banff Office.