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YOUTH SPECIALTIES
Youth Pastors, Youth Group Kids & Parents
EMAIL NEWSLETTER ADS and WEB ADS
Youth Specialties offers a unique opportunity to reach
youth group students, parents and volunteers through
their youth pastors.
For nearly 40 years Youth Specialties has worked alongside Christian youth workers of just about
every denomination and youth-serving organization to have a strong and respected reputation
among youth pastors. Use the strength of the YS brand to reach this targeted, loyal audience.
What advertisers are saying:
"Youth Specialties is one of our go-to sources to directly reach youth pastors and parents of
teens. Our campaign for Hooked: New Science on how Casual Sex is Affecting our Children
gained excellent exposure through their email newsletters to parents and youth pastors resulting
in a solid 1.75 and 2.2% click rate!"
- Moody Publishers, Randall Payleitner, Marketing Manager
"While marketing tours (Jeremy Camp, Kutless…), I have found that the YS student email has
been very effective. No where else does the youth pastor deliver my message directly to all their
kids and youth group leaders. I find it to be a great use of the budget.”
- SouthSide Entertainment, Cheryl Anteau, President
"Our goal was to introduce our Christian adventure camp to youth pastors. During the week we
were included, our website saw an extra 500 hits, which I fully attribute to the YS newsletter. This is
over 5% response, which is remarkable for an email campaign."
- Wilderness Cove Adventure Camp, Rob Loafman, Director
PROMOTIONAL OPTIONS
YS offers five (5) opportunities to connect with Youth Pastors and those they influence through
email newsletters and web ads.
1)
2)
3)
4)
5)
Student Newsletter – HTML Ad to Pastors and text ad to students
Parent Newsletter – HTML Ad to Pastors and text ad to parents
YS Update - HTML Ad to Pastors
Leaderboard (468x60) – YouthSpecialties.com
Featured Ads (468x60 and 300x250) - Youth Ministry Exchange
TO RESERVE: Contact FrontGate Media
P: 949-429-1000 E: [email protected]
NEWSLETTERS
Twice a month YS opens two ads in their weekly email newsletters, to give you maximum impact
–an html ad in the email to youth pastors or a text newsletter ad reaching either students or
parents!
The YS html email reaches youth pastors with an attached text newsletter, which they then
customize and send to the parents or students via email or social networks.
Each week the text newsletter includes a short devotional or thought, links to cool Web sites,
humor, and quotes, along with customized information about their own youth group's meeting
times, deadlines, announcements, and of course, your text ad!
Student E-Newsletter Ad $750
HTML ad featured in email to 8,000 Youth Pastors
TEXT ad featured in email or Facebook post to students
50,000 total views
Your email ad includes:
120x240 web ad
Gif or jpeg (swf cannot be emailed)
Link to your site
Your text ad Includes:
Headline
Description: Up to 70 words of text
Link to website
Average Open Rate: 20%
HTML with ad to pastors
Text with ad to students
TO RESERVE: Contact FrontGate Media
P: 949-429-1000 E: [email protected]
Parent E-Newsletter Ad $500
HTML ad featured in email to 9,000 Youth Pastors and parents
TEXT ad featured in email or Facebook post to parents
Your email ad includes:
120x240 web ad
Gif or jpeg (swf cannot be emailed)
Link to your site
Your text ad Includes:
Headline
Description: Up to 70 words of text
Link to website
Average Open Rate: 25%
HTML with ad to pastors
Text with ad to parents
TO RESERVE: Contact FrontGate Media
P: 949-429-1000 E: [email protected]
YS Update_$500
Every Tuesday, 24,000 youth pastors receive the YS
weekly update featuring the latest resources, news and
fun facts.
Each issue YS offers ONLY ONE html ad in the right hand
side of the email.
Use this news update to directly reach youth pastors
with your message.
Featured Email Ad– Only one per email, $500
• 180x150 or 120x240 pixel ad
• Gif or jpg (swf cannot be emailed)
• Link to your site
Average Open Rate: 18%
WEB PROMOTIONS
YOUTHSPECIALTIES.COM – Job Bank
Youth Specialties’ job resource pages are the
most visited on the site! Use the top banner
placement on all of the search pages to
reach job posters and seekers about your
content and resources.
Leaderboard (468x60)
600,000 ad views
$1.5 cpm
400,000 ad views
$2 cpm
> 200,000 ad views
$2.5 cpm
$900.00
$800.00
$500.00
*100,000 view minimum
TO RESERVE: Contact FrontGate Media
P: 949-429-1000 E: [email protected]
YOUTHMINISTRYEXCHANGE.COM
Youth Ministry Exchange boasts a growing
network of youth pastors and ministers offering
resource reviews, news, article posts and more
reaching an average of more than 10,000 unique
visitors per month.
Leaderboard (468x60) – every page!
200,000 ad views
$1.5 cpm
$300.00
100,000 ad views
$2 cpm
$200.00
Content Page (300x250)
200,000 ad views
$2 cpm
100,000 ad views
$2.5 cpm
$400.00
$250.00
TO RESERVE: Contact FrontGate Media
P: 949-429-1000 E: [email protected]