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DATASHEET // Vendavo Price Optimization
Delivering Optimized Prices and Guidance
Improving Profits and Negotiation Outcomes
Key Capabilities
Segmentation based on
statistical and data mining
techniques
Leading business-to-business (B2B) companies across industries are leveraging Vendavo Price
Optimization every day to answer key questions such as:
• How do we set the optimal list price for our products?
• How do we optimally allocate a price increase?
Set optimal target prices for
relevant segments
• How do we minimize the risk of a price move?
Set optimal guidance
(approval levels and floors)
for relevant segments
• How do we use our deal approval resources effectively?
Leverage optimized prices
and guidance in deal
negotiations
• What is the optimal target price for a particular deal?
Delivering the Right Price and Guidance at the Right Time
Vendavo Price Optimization, a part of the comprehensive
Vendavo Enterprise Pricing Suite, enables B2B companies to
effectively and consistently deliver optimized prices and guidance
– resulting in higher margins.
Publish optimized prices and
guidance across systems
and channels
Vendavo combines pricing science, pricing best practices, and
enterprise-class software to deliver a complete price optimiza-
DATASHEET // Vendavo Price Optimization
tion solution that addresses the unique requirements of B2B
companies.
Identify Segments that Should be Treated Similarly for Consistent Pricing
Vendavo Price Optimization leverages data
across applications, such as ERP, CRM, and
SCM, as well as legacy systems. It uses this
data as input for sophisticated data mining
and statistics, along with qualitative business analysis, to identify segments that offer
opportunities for better price realization and
higher profits. As new data becomes available,
Vendavo updates the portfolio of segments
and refines them to discover new pricing
opportunities.
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Apply Science to Prices and Guidance to Improve Negotiation Outcomes
Vendavo Price Optimization sets optimal prices
and optimal guidance, including approval levels
and floors, on a segment-by-segment basis.
Vendavo Price optimization is based on patent
pending Pricing Power and Risk algorithms that
determine:
Pricing Power – Predictive indicator of
company’s ability to realize a price increase
and;
Pricing Risk – Measure of what is at stake for the business.
The resulting optimized prices and guidance set the framework for improved pricing and higher
profits.
Leverage Price Optimization Results at the Point of Negotiation
Vendavo Price Optimization is a core component of the industry leading Vendavo Enterprise Pricing
Suite and is linked seamlessly with other components of the suite including Price and Margin
Analytics, Price Setting and Administration, and Deal Execution. The solution enables pricing
managers to easily publish optimized prices and guidance across diverse systems including ERP,
CRM, and Legacy. Sales managers and reps leverage optimization results during deal negotiations
to make informed pricing decisions and improve margins.
Get Started Today
Are you ready to improve profits at your company by optimizing prices and guidance? Contact us
at [email protected] or visit www.vendavo.com.
About Vendavo
Vendavo is the leading provider of price management and optimization software for
business-to-business companies worldwide. Vendavo is the enterprise pricing solution
of choice for some of the world’s biggest names in high-tech, industrial manufacturing,
chemicals, consumer products, mill products and distribution. SAP, the world’s largest
application software company, resells the Vendavo suite as SAP Price and Margin
Management. To learn more, visit www.vendavo.com.
Vendavo Headquarters
1029 Corporation Way
Palo Alto, CA 94303
Main: (650) 960-4300
Fax: (650) 962-0645
Web: www.vendavo.com
Copyright © 2010 Vendavo, Inc. All Rights Reserved.
European Headquarters
World Trade Center
Leutschenbachstrasse 95
8050 Zurich
Switzerland
Tel: +41 44 301 01 21
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