Download AG-NL-01.470-01.6p Overview of Industry

Floriculture
Overview of the Industry
Original by Mark Morgan
Berrien County High School
Edited by Georgia Agriculture Education Curriculum Office
July 2002
Terms used in floriculture:
Horticulture
Cultivation
Processing
Sale of fruits, nuts, vegetable, ornamental
plants and flowers
It contributes over 25 billion dollars to the U.S.
economy every year.
August 2008
Terms used in floriculture:
Horticulture industry consists of four major
divisions:
Pomology: tree fruits
Olericulture: vegetables
Floriculture: flowering plants
Landscape and nursery industry:
grasses, annual plants, perennials, shrubs,
and trees in the landscape
August 2008
Terms used in floriculture:
Agriculture
Production of plants and animals to meet
basic human needs. Includes three areas of
plant science:
Horticulture
Agronomy
Forestry
August 2008
Terms used in floriculture:
Ornamental horticulture
Growing and using plants for their beauty
Ornamental plants are used for their
aesthetic qualities and their appeal to the
human senses
August 2008
Terms used in floriculture:
Floriculture
Production
Transportation
Use of flower and foliage plants
August 2008
Terms used in floriculture:
Cut flowers
Flowers grown to be used in
arrangements
Foliage plants
Grown and sold for their beautiful
colored leaves and stems
August 2008
Identify the major differences in
producing the following crops:
Potted
Cut flowers
Plant crops
–Bedding
–Nursery crops
August 2008
Form groups of 3-4, list what
floriculture crops you know of
and how they are used.
• Examples include:
Aesthetic value
Food, etc.
August 2008
List 2 crops you would
like to grow.
List the knowledge and
financial needs to produce the
crops.
August 2008
Identify careers within the local area.
August 2008
Education opportunities for
students in horticulture
High School: Agriculture education classes and
student organizations - National FFA
Community College: 1 and 2 year programs
Universities: 4 year/baccalaureate degree
Vocational Technical Schools that offer
Horticulture Programs
Arboreta and Public gardens: Diploma
programs
August 2008
Identify careers in floriculture.
Production
Grower
Production superintendent
Marketing manager
Inventory controller
August 2008
Identify careers in floriculture.
Wholesale Florist
Manager
Buyer
Salespersons
August 2008
Identify careers in floriculture.
Retail Florist
Store manager
Sales clerk
Designer
August 2008