Download The Importance of Marketing for Your Company`s Image A strong

The Importance of Marketing for Your Company’s Image
A strong marketing plan is the cornerstone of any business, whether you’re a small business with
just yourself as an employee or a large corporation with hundreds and even thousands of
employees.
Your marketing defines who you are as a business and how people see you. That’s why it’s
important to invest marketing dollars even during tough economic times. The more you spend, the
more people have recognition and awareness of your business.
The key to your marketing success is to research advertising value that’s affordable, reaches a
large number of people and targets the right audience. These are the marketing strategies I adhere
to at the Savannah Area Chamber of Commerce and Visit Savannah.
At the Savannah Chamber and Visit Savannah, we can help you reach the audience you need with
a variety of website advertising opportunities and print co-ops that are targeted towards specific
audiences to help you.
If you want to reach local businesses and those who are looking to relocate to Savannah,
www.SavannahChamber.com is a good resource for you. With more than 20,000 unique viewers
per month, this is an affordable site for local small businesses, banks, media outlets and realtors
with enhanced listings beginning at just $30 per month.
Are you a business that relies on Savannah’s strong tourism as your customer base? If so,
advertising on www.VisitSavannah.com helps you reach 125,000 people per month who are
interested in Savannah as a vacation getaway. This is the perfect advertising opportunity for
restaurants, shops, hotels, tours and attractions.
Are you one of Savannah’s many wedding experts? The Savannah Chamber & Visit Savannah
launched a new website this year that promotes Savannah as a premier weddings destination,
www.SavannahIDo.com. With a strong internet marketing and print advertising campaign, this
website will only gain momentum amongst potential brides.
Visit Savannah negotiates double page ads throughout the year in magazines such as Cooking
with Paula Deen, Atlanta Magazine, Charlotte Magazine, AAA Go, Orlando Magazine and Atlanta
Weddings. Space is available for sale to our members at extremely discounted rates. This gives
Savannah Chamber and Visit Savannah partners a chance to have a presence in these major
publications at much more reasonable costs than individually.
As noted above, there are many affordable opportunities for you to market your business through
the Savannah Chamber and Visit Savannah. If you’re not already a Savannah Chamber of
Commerce member, join today so you can take advantage of these great marketing opportunities.
Plus, being a member will give you chances to network throughout the year to meet with other
business people – we have a great saying at the Chamber, “People do business with people they
know.” Networking and word-of-mouth marketing is an extremely important part of any business
plan.
Keep abreast of Savannah happenings or let us know what your company is doing by following us
on Twitter @SavChamber and @VisitSavannah or “like” us on Facebook at Savannah Chamber
and Visit Savannah.
If you are interested in marketing your company to local businesses, potential visitors and soon-tobe brides, call us today so we can help fulfill your needs. For more information contact Mayra
Lopez at 912.644.6435 or [email protected].