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Understanding Psychology 9th Edition Charles G. Morris and Albert A. Maisto Chapter 6 Memory Copyright © 2010 Pearson Education, Inc. All rights reserved ENDURING ISSUES • Mind–Body What are the biological bases of memory? Copyright © 2010 Pearson Education, Inc. All rights reserved ENDURING ISSUES (con’t) • Diversity–Universality In what ways does memory differ among individuals and across cultures? Copyright © 2010 Pearson Education, Inc. All rights reserved ENDURING ISSUES (con’t) • Stability–Change In what ways does memory change in the first few years of life? Copyright © 2010 Pearson Education, Inc. All rights reserved ENDURING ISSUES (con’t) • Person–Situation To what extent can memories be changed by events outside the person, and what is the importance of environmental cues in triggering memories? Copyright © 2010 Pearson Education, Inc. All rights reserved • memory - the ability to remember the things that we have experienced, imagined, and learned. • information-processing model - a computer like model used to describe the way humans encode, store, and retrieve information Copyright © 2010 Pearson Education, Inc. All rights reserved The Sensory Registers LEARNING OBJECTIVES • Describe the role of the sensory registers and the length of time information remains there. Distinguish between the icon and the echo. • Compare Broadbent and Treisman’s theories of attention. Explain what is meant by the “cocktailparty phenomenon” and “inattentional blindness.” Copyright © 2010 Pearson Education, Inc. All rights reserved The Sensory Registers Sensory registers are the entry points for all of the raw information from the senses. We don’t always remember this information. Visual and sensory registers have been studied most extensively. Copyright © 2010 Pearson Education, Inc. All rights reserved Visual and Auditory Registers New information continues to enter the visual register. New visual information replaces old information almost immediately. Auditory information fades more slowly. Copyright © 2010 Pearson Education, Inc. All rights reserved Attention Attention is the process of selectively looking, listening, smelling, tasting, and feeling. Broadbent (1958) suggested that there is a filtering process at the entrance of the nervous system. Copyright © 2010 Pearson Education, Inc. All rights reserved Treisman (1960, 1964, 2004) modified the filtering theory by suggesting that the filter is not a simple on-and-off switch, but a variable control—like the volume control on a radio, which can “turn down” unwanted signals without rejecting them entirely. Treisman’s modification to the filtering theory explains the cocktail phenomenon. Sometimes automatic process monitoring fails and we overlook important information. This is referred to as unintentional blindness. Copyright © 2010 Pearson Education, Inc. All rights reserved Copyright © 2010 Pearson Education, Inc. All rights reserved Short-term Memory LEARNING OBJECTIVES • Define short-term memory (STM), explain why it is called “working memory” and describe the way information is encoded in STM. • Describe the capacity of STM including the role of chunking and interference, maintenance of information in STM, and the effect of stress on STM. Copyright © 2010 Pearson Education, Inc. All rights reserved Short-term Memory Short-term memory has two primary functions: to briefly store new information and work on that (and other) information Copyright © 2010 Pearson Education, Inc. All rights reserved Capacity of STM The short-term memory can hold only as much information that can be repeated or rehearsed-about 1.5 or 2 seconds. Chunking, the grouping of information into meaningful units, helps to increase this capacity. Copyright © 2010 Pearson Education, Inc. All rights reserved Encoding in STM Most verbal and visual information is stored in STM phonologically-the way it sounds. Other information (painting, diagrams, maps) is stored in visual form. Research suggests that memory for images is better than memory for words. Copyright © 2010 Pearson Education, Inc. All rights reserved Maintaining STM Rote rehearsal, repeating information over and over, is useful in holding information in short-term memory. Our ability to store large amounts of information for an indefinite periods of time is essential to mastering complex skills and to remember personal experiences. Copyright © 2010 Pearson Education, Inc. All rights reserved Long-term Memory LEARNING OBJECTIVES • Define long-term memory (LTM) including the capacity of LTM and the way information is encoded in LTM. Explain the serial position effect. • Differentiate rote rehearsal from elaborative rehearsal and explain the role of mnemonics and schemata as forms of elaborative rehearsal. • Distinguish between episodic memories, semantic memories, procedural memories, emotional memories, explicit memories, and implicit memories. Explain how priming and the tip-of-the-tongue phenomenon shed light on memory. Copyright © 2010 Pearson Education, Inc. All rights reserved Long-term Memory Long-term memory is the portion of memory that is more or less permanent, corresponding to everything we “know.” Unlike short-term memory, long-term memory has the capacity to store a large amounts of information for years. Most information in long-term memory stored in terms of meanings. Copyright © 2010 Pearson Education, Inc. All rights reserved Serial Position Effect Research has shown that what we remember is influenced by the serial position effect. • serial position effect - the finding that when asked to recall a list of unrelated items, performance is better for the items at the beginning and end of the list. Copyright © 2010 Pearson Education, Inc. All rights reserved Copyright © 2010 Pearson Education, Inc. All rights reserved Maintaining LTM There are three processes that are used to hold information in long-term memory: • rote rehearsal - repeating information over and over. • elaborative rehearsal - more effective type of rehearsal that involves linking new information in short-term memory to familiar material stored in long-term memory. • Schemata - sets of beliefs or expectations about something that is based on past experience. Copyright © 2010 Pearson Education, Inc. All rights reserved Copyright © 2010 Pearson Education, Inc. All rights reserved Copyright © 2010 Pearson Education, Inc. All rights reserved Types of LTM There are several types of long-term memories: • episodic memories - long-term memories of personally experienced events. • semantic memories - long-term memories of general facts and information. • procedural memories - long-term memory that stores information relating to skills, habits, and other perceptualmotor tasks. • emotional memories - learned emotional responses to various stimuli. Copyright © 2010 Pearson Education, Inc. All rights reserved Explicit and Implicit Memory • explicit memory - memory for information that we can readily express in words and are aware of having; these memories can be intentionally retrieved from memory. • implicit memory - memory for information that we cannot readily express in words and may not be aware of having; these memories cannot be intentionally retrieved from memory. Copyright © 2010 Pearson Education, Inc. All rights reserved Studies on priming demonstrates the distinction between explicit and implicit memory. The tip of the tongue phenomenon, knowing a word but not being able to immediately recall it, also demonstrates the distinction between explicit and implicit memory. Copyright © 2010 Pearson Education, Inc. All rights reserved Copyright © 2010 Pearson Education, Inc. All rights reserved The Biology of Memory LEARNING OBJECTIVE • Define long-term potentiation. Identify the areas of the brain that play a role in the formation and storage of long-term memories. Describe the role of sleep in the formation of new memories. Copyright © 2010 Pearson Education, Inc. All rights reserved The Biology of Memory Research indicates that memories consist of changes in the synaptic connections among neurons. When we learn something, new connections are formed in the brain. Copyright © 2010 Pearson Education, Inc. All rights reserved Where Are Memories Stored? Different types of memory stored in different parts of the brain. episodic memories - frontal and temporal lobes procedural memories - cerebellum semantic and episodic memories - hippocampus Copyright © 2010 Pearson Education, Inc. All rights reserved Copyright © 2010 Pearson Education, Inc. All rights reserved Copyright © 2010 Pearson Education, Inc. All rights reserved The Role of Sleep Sleep plays a important part in the formation of new memories. Brain imaging with animals and humans shows the same patterns of neural activity in the hippocampus that during the initial learning of information as well as deep sleep. Copyright © 2010 Pearson Education, Inc. All rights reserved Forgetting LEARNING OBJECTIVES • Describe the biological factors that influence forgetting, including the phenomenon of retrograde amnesia. • Differentiate between retroactive and proactive interference. • Explain what is meant by “state dependent memory” and the “reconstructive” nature of remembering. Copyright © 2010 Pearson Education, Inc. All rights reserved The Biology of Forgetting According to decay theory, the passage of time leads to deterioration of memories. Head injuries can lead to retrograde amnesia, which is the inability to recall events preceding an accident or injury. Alzheimer’s disease is associated with belownormal levels of the neurotransmitter acetylcholine. Copyright © 2010 Pearson Education, Inc. All rights reserved Copyright © 2010 Pearson Education, Inc. All rights reserved Experience and Forgetting Forgetting can be caused by: inadequate learning interference previously learned material can prevent new learning (proactive interference) new learning can impede the recollection of previously learned material (retroactive interference) situational factors state-dependent memory reconstructive process Copyright © 2010 Pearson Education, Inc. All rights reserved In retroactive interference, the experimental group usually does not perform as well on tests of recall as those in the control group, who experience no retroactive interference from a list of words in Step 2. In proactive interference, people in the experimental group suffer the effects of proactive interference from the list in Step 1. When asked to recall the list from Step 2, they perform less well than those in the control group. Copyright © 2010 Pearson Education, Inc. All rights reserved Copyright © 2010 Pearson Education, Inc. All rights reserved Special Topics in Memory LEARNING OBJECTIVES • Describe the influence of culture on memory. • Define autobiographical memory and describe the several theories that attempt to explain childhood amnesia. • Describe examples of extraordinary memory (including eidetic imagery and flashbulb memories). • Discuss the accuracy of eyewitness testimony and recovered memories. Copyright © 2010 Pearson Education, Inc. All rights reserved Cultural Influences Culture influences the types of things that people remember. People are more likely to remember information about things that are relevant to their culture. Copyright © 2010 Pearson Education, Inc. All rights reserved Autobiographical Memory Autobiographical memories refer to our recollection of events that have happened in our life and when those events took place. These types of memories are central to our identity and emotional experiences. Recent life events are usually easier to recall than earlier ones. • childhood amnesia - the difficulty adults have remembering experiences from their first two years of life. Copyright © 2010 Pearson Education, Inc. All rights reserved Extraordinary Memory Some people have exceptional memory abilities. • eidetic imagery - the ability to reproduce unusually sharp and detailed images of something one has seen. Also known as photographic memory. • mnemonists - people with highly developed memory skills. Copyright © 2010 Pearson Education, Inc. All rights reserved Flashbulb Memories Flashbulb memories are vivid recollections of certain events and the incidents surrounding it even after a significant amount of time has passed. People assume that because the memories are so vivid, they must be accurate. But this is not likely. Copyright © 2010 Pearson Education, Inc. All rights reserved Eyewitness Testimony Eyewitness testimony is also assumed to be accurate. But eyewitness testimony is often inaccurate because of: source error - confusion about what you have heard about an event with what you actually witnessed. Copyright © 2010 Pearson Education, Inc. All rights reserved Recovered Memories Recovered memories is a controversial topic as it typically involves the “recollection” of real or imagined experiences of physical and/or sexual abuse. Copyright © 2010 Pearson Education, Inc. All rights reserved