Download Whitehall Management - Dentist

Whitehall Management
Dental Website Design Worksheet
Please email back to: [email protected]
Questions call: (480) 860-5700
Doctor,
Congratulations on your purchase of an Internet Marketing Website. We believe our unique
experience and knowledge of Dental Practice Management, Marketing and Technology will drive
more patients to your practice. Our experienced team has development over 100 Internet Marketing
Websites.
This document contains everything that we need to develop your website. We recommend that your
Team Leader of Office Manager try to complete as much as possible and then you go over it before
it is emailed back to us. It should only take each of you about 30 minutes. We have added all the
content necessary to have a successful website. However, the more time and thought you put into
this content, the more effective your website will be in attracting new patients. The sooner you
complete and return this worksheet, the sooner we can get your website up and running and start
delivering more new patients.
Please complete or edit the shaded areas.
Below are some websites that might help you visualize how the information will appear on your
website.
http://www.dentistsedation.com
http://www.schonechiropractic.com
http://www.siouxcitychiropractor.com
http://www.statclinix.com
http://www.thomasandthomasdental.com
http://www.doctorpeltzer.com
http://www.21stcenturychiro.com/
If you have any questions don’t hesitate to call or email us. We look forward to working with and
appreciate your trust in us.
Enjoy,
The Whitehall Management Team
Website Contact Information:
Practice Name: Fallin & Fallin Family
Dr. Name and Titles:Dr. Lance E. Fallin, Dr. Shelly F.
Dentistry
Fallin
Point of Contact: Henri Rabalais
Point of Contact Phone Number: 225-654-2212
Best Days/Times to Call Point of Contact: Monday-Thursday, 8AM-5PM
Point of Contact Email Address: [email protected]
Template Selection:
Chose the Template you would like. Select only one. Click to view the templates
Place an ‘X’ next to your selection.
X
Standard Websites
X
Standard Websites
Standard Template 1
Standard Template 4
Standard Template 2
We would like to use the same template used in the
Schone Chiropractic web site design
Standard Template 3
Office(s) Information:
Enter the Practice Address(s) information below.
Practice Address:1338 Church Street
Practice City:Zachary
Practice State:LA
Time Zone: Central
Practice Zip: 70791
Website Section:
Do you currently have above website: Yes:
No:X
Current Website Address: n/a
If you don’t have a website, please list website address choices (domains) in order of preference.
Domain Choice 1: www.zacharydentist.com
Domain Choice 2: www.fallinfamilydentistry.com
(we own this domain name)
Domain Choice 3:
Email Section:
List the names for the employees in your office to get email. Don’t forget the Doctor(s). You get one
email for appointments automatically. You can have up to 2 other email addresses. Call us if you need
more. For example, if one of the employees is Jane Doe, her email address would be made from his
User Name: [email protected] (See below for example)
First Name: Henri
Last Name: Rabalais
User Name: John.Doe
First Name: Lance
Last Name: Fallin
User Name:
First Name: Shelly
Last Name: Fallin
User Name:
Office Hours and Location Section: Home page and Contact us page
List your office hours. If you have more than one office location, fill out the “Other Office Locations”
Section.
Monday
Tuesday
Wednesday
Thursday
Friday
Saturday
Sunday
8-5
8-5
8-5
8-5
Other Office Locations:
Payments Accepted Section:
Place an ‘X’ next to the payments accepted at your office(s). These will appear at the bottom of each
web page.
X
Payments Types
X
Payment Types
X Visa
Discover
X Master Card
X Care Credit:
American Express
X Other: Wells Fargo
Payment Statement Section:
We recommend that with the payment types that will appear at the bottom of your webpage, you list a
statement to show the payment flexibility of your office to overcome payment fears. We have listed a
recommendation that will appear with the payment types. Feel free to modify this statement.
Recommended statement:
Flexible payments that meet your budget
Language Section:
If your office is in a Bi-Lingual area(s) and you or your employees speak that language(s) well enough
to treat we recommend a statement on your home page indicate this. Otherwise erase the statement.
Other
Other
Special Offer Coupon Section: - For Home Page
It is highly recommended that you list at least one discounted or free service. Select or modify at least
one free or discounted service. This will also be the listed with your Google Coupon on Google Local.
X
Special Offer
X
Special Offer
X Free Exam and X-Rays
Other: Free Second Opinion Consultation
Free Consultation
Other:
Free Take-Home Bleaching Kit
Other:
Services Offered Section: - For Home Page
List all the Services that your office(s) provide that you would like listed on your website. These will
appear on your home page.
X
Services
X
Services
Sedation
X Inlays/Onlays
X Veneers
X Dentures
X Composite Filings
X Children’s Dentistry:
X Root Canals
X TMJ Treatments
X Teeth Whitening
X Bonding
X Crowns
X Bridges
X Implants
Orthodontics
X Periodontal Therapy
Extractions
New Patient Forms Section: For Home Page and Contact Us Page
These forms will be available on your website for you patients to download, print and fill-out before
they visit your office. Please attach any forms to the email when you send this form back to Whitehall.
File Name Attached
File Name Attached
File Name Attached
Company Logo – For Home Page and all other pages
If you have a logo that you would like to use on your website please attached the file. If you have a
website and you want us to use the logo on the website please put “Use Existing Website Logo” in the
field below.
File Name Attached
Benefit Headline – For Home Page
The Benefit Headline appears at the top of your website and is used to make a perspective patient want
to come into your practice. It is typically the same as your yellow page ad, but not necessarily. Avoid a
benefit headline like “Welcome to my home page”. We have included a sample Benefit Headline.
Benefit Headline
We Are Known For Our Smiles!
Benefit Statement – For Home Page
The Benefit Statement appears under the Benefit Headline and expands/testifies to the benefit headline.
It is normally a couple sentences long. This and the list of services provided on the home page may be
the only thing that a perspective patients reads on your website before they make a decision to call
your office. Please feel free to modify the below sample benefit statement.
Doctor Lance Fallin and Doctor Shelly Fallin understand the 3 most important values their practice can
strive to provide their patients are: Quality, Cost and Convenience. We provide a full-service, state-ofthe art dental practice. In addition to Family Dentistry, we offer the latest technologies in Cosmetic,
Preventive and Restorative Dentistry. Our exceptional and experienced staff, partner with our patients
to provide the healthiest, most beautiful smiles dentistry can offer. From the moment you step into our
practice, until the moment you complete treatment, we want you to be comfortable and relaxed. Call us
today to find out how we can help you smile again!
Testimonial Section – For Home Page and Meet Our Staff Page
Please include any testimonials from your patients. If you don’t have any testimonials please get them.
Here are a couple of examples. 2 Testimonials will go on your home page. We will place the rest of the
testimonials on the Meet Our Staff Page.
Testimonial 1
All my life I wanted beautiful straight, white teeth. At the age of 39, I had
braces and still my teeth were too small and discolored. You told me
veneers would greatly improve my smile. It took only two painless visits
and my teeth were gorgeous. It took 66 years, but now I have the smile I
always wanted. John D.
Testimonial 2
After only one visit, I’m very confident that this was the best choice for a
new dentist. The staff is more than friendly; that’s so important to me. I
feel that my needs are in very capable hands. Perhaps, I may even look
forward to going to the dentist! Steven C.
Testimonial 3
Testimonial 4
Testimonial 5
Testimonial 6
Sedation Dentistry Section – For Home Page
The Sedation Dentistry Section appears on the Home Page underneath the list of services offered by
your practice. This is an optional section. Feel free to modify the sample below. If you don’t want this
shown on your website leave the box empty.
Cosmetic Dentistry Section – For Home Page
The Cosmetic Dentistry Section appears on the Home Page underneath the list of services offered by
your practice. This is an optional section. Feel free to modify the sample below. If you don’t want this
shown on your website leave the box empty.
Dr. Lance and Dr. Shelly’s experience in cosmetic dentistry techniques and has helped many patients
achieve the smile they previously only could have dreamed about. We all realize that having a healthy,
bright, beautiful smile enhances our appearance and allows us to smile with confidence. Thanks to the
advances in modern cosmetic dentistry, we are able to improve our teeth and smiles with quick,
painless and surprisingly affordable treatments.
Cosmetic dental treatments can:
 Change the size, shape, and alignment of certain teeth.
 Fill in unattractive spaces between teeth.
 Improve or correct bites.
 Lighten or brighten the color of teeth.
 Repair decayed, broken, cracked, or chipped teeth.
 Replace missing teeth.
 Replace old, unattractive dental treatments.
Remember, your smile speaks before you even say a word!
Staff and Biography Section – For Meet Our Staff Page
The Staff and Bios Section is for Pictures and Bios of the Doctors and Staff. Please include at least a
biography of the Doctor. Remember the more pictures you and biographies you include, the more you
have to update your website as employees leave the practice. Pictures of Doctors are required, pictures
of employees are optional. Include in biographies: educational background, experience, time in
practice, awards, citations and community involvement. Don’t include pictures with children in them
for their protection. Include as much information as you like.
Employee Name and Title
Picture File Name:
Employee Biography:
Employee Name and Title
Employee Biography:
Picture File Name:
Employee Name and Title
Employee Biography:
Picture File Name:
Employee Name and Title
Employee Biography:
Picture File Name:
Employee Name and Title
Employee Biography:
Picture File Name:
Employee Name and Title
Employee Biography:
Picture File Name:
Employee Name and Title
Employee Biography:
Picture File Name:
Staff and Biography Introduction Section – For Meet Our Staff Page
The Staff and Biography Introduction Section introduce the doctor(s) and the staff. This appears at the
top of the web page. Below is a sample. Feel free to modify it.
Quality and comfort are our top priorities. Our experienced staff will provide you caring support and
individualized treatments that will make your dental experience comfortable and anxiety-free.
Office and Building Pictures: For Meet Our Staff Page
Please include any pictures of your office you would like for the Meet Our Staff Page.
File Name Attached
File Name Attached
File Name Attached
Location Section: For Location and Payment Options Page
We will include driving directions on this page. If you would like to add any additional information
add it below.
Office Location and
Directions
Payment Section: For Location and Payment Options Page
Below is a sample of ways to over come payment barriers.
Payment types and Barrier Ability to pay is of deep concern to many dental patients. We share your
Removal
concern and are prepared to offer you a number of payment options.
If you have dental insurance, we file claims as a courtesy for our patients.
A 5% accounting adjustment is allowed when fees in excess of $2,000 are
paid in full by cash or check on the day that treatment is presented, or in
advance of scheduling the appointment.
We accept most major credit cards, including Visa, MasterCard,
CareCredit and Wells Fargo.
We are pleased to offer Capital One Healthcare Finance to our patients.
Capital One Healthcare Finance is a convenient, no initial payment, low
monthly payment plan for dental treatments of $1,000 to $25,000.
Additional financing options are available through Enhance Patient
Financing, CareCredit and Patient Credit Plan.
Before and After Picture Section: For the Before and After Page
Please include any before and after pictures that you may have. If you don’t have any and would like
us to provide please put “Whitehall Provide” in the box below.
File Name Attached
“Whitehall Provide”
File Name Attached
File Name Attached
Our Services Introduction Section – For Our Services Page
This section provides an introduction of the services your practice provides below. Please feel free to
edit this sample.
Whether your dental needs are a complete exam and cleaning, a full-mouth restoration, or anything in
between, we promise to provide you with exceptional care as we enhance the natural beauty of your
smile. Below are just some of the many procedures and services we regularly provide to our patients –
with a gentle touch, and stunning results. Your smile is our first priority, and we’ll give you something
to smile about.
If you have any questions, concerns, or would like to schedule an appointment, please contact us today.
We look forward to providing you with the personal care you deserve.
Our Services List Section: For Our Services Page
Below is a list of services that your office provides. If you don’t want the services listed below erase
the service. Modify any the samples below. If you want to add a section you can.
Cleaning and Protection A comprehensive dental exam will be performed by your dentist at your
Dental Exam
initial dental visit. At regular check-up exams, your dentist and hygienist
will include the following:
 Examination of diagnostic x-rays (radiographs): Essential for
detection of decay, tumors, cysts, and bone loss. X-rays also help
determine tooth and root positions.
 Oral cancer screening: Check the face, neck, lips, tongue, throat,
tissues, and gums for any signs of oral cancer.
 Gum disease evaluation: Check the gums and bone around the
teeth for any signs of periodontal disease.
 Examination of tooth decay: All tooth surfaces will be checked for
decay with special dental instruments.
 Examination of existing restorations: Check current fillings,
crowns, etc.
Cleaning and Protection Professional dental cleanings (dental prophylaxis) are usually performed
Professional Dental
by Registered Dental Hygienists. Your cleaning appointment will include
Cleaning
a dental exam and the following:
 Removal of calculus (tartar): Calculus is hardened plaque that has
been left on the tooth for some time and is now firmly attached to
the tooth surface. Calculus forms above and below the gum line
and can only be removed with special dental instruments.
 Removal of plaque: Plaque is a sticky, almost invisible film that
forms on the teeth. It is a growing colony of living bacteria, food
debris, and saliva. The bacteria produce toxins (poisons) that
inflame the gums. This inflammation is the start of periodontal
disease!
 Teeth polishing: Remove stain and plaque that is not otherwise
removed during tooth brushing and scaling.
Cleaning and Protection Dental radiographs (x-rays) are essential, preventative, diagnostic tools
Dental X-Rays
that provide valuable information not visible during a regular dental
exam. Dentists and dental hygienists use this information to safely and
accurately detect hidden dental abnormalities and complete an accurate
treatment plan. Without x-rays, problem areas may go undetected.
Dental x-rays may reveal:
 Abscesses or cysts.
 Bone loss.
 Cancerous and non-cancerous tumors.
 Decay between the teeth.
 Developmental abnormalities.
 Poor tooth and root positions.
 Problems inside a tooth or below the gum line.
 Detecting and treating dental problems at an early stage can save
you time, money, unnecessary discomfort, and your teeth!
Are dental x-rays safe?
We are all exposed to natural radiation in our environment. The amount
of radiation exposure from a full mouth series of x-rays is equal to the
amount a person receives in a single day from natural sources.
Dental x-rays produce a low level of radiation and are considered safe.
Dentists take necessary precautions to limit the patient’s exposure to
radiation when taking dental x-rays. These precautions include using lead
apron shields to protect the body and using modern, fast film that cuts
down the exposure time of each x-ray.
How often should dental x-rays be taken?
The need for dental x-rays depends on each patient’s individual dental
health needs. Your dentist and dental hygienist will recommend
necessary x-rays based on the review of your medical and dental history,
dental exam, signs and symptoms, age consideration, and risk for disease.
Cleaning and Protection Home Care
A full mouth series of dental x-rays is recommended for new patients. A
full series is usually good for three to five years. Bite-wing x-rays (x-rays
of top and bottom teeth biting together) are taken at recall (check-up)
visits and are recommended once or twice a year to detect new dental
problems.
A beautiful, healthy smile that lasts a lifetime is our ultimate goal when
treating patients. Your personal home care plays an important role in
achieving that goal. Your personal home care starts by eating balanced
meals, reducing the number of snacks you eat, and correctly using the
various dental aids that help control the plaque and bacteria that cause
dental disease.
Tooth brushing – Brush your teeth at least twice a day (especially before
going to bed at night) with an ADA approved soft bristle brush and
toothpaste.
Place the brush at a 45 degree angle to the gums and gently brush using a
small, circular motion, ensuring that you always feel the bristles on the
gums.
Brush the outer, inner, and biting surfaces of each tooth.
Use the tip of the brush to clean the inside of the front teeth.
Brush your tongue to remove bacteria and freshen your breath.
Electric toothbrushes are also recommended. They are easy to use and
can remove plaque efficiently. Simply place the bristles of the electric
brush on your gums and teeth and allow the brush to do its job, several
teeth at a time.
Flossing – Daily flossing is the best way to clean between the teeth and
under the gumline. Flossing not only helps clean these spaces, it disrupts
plaque colonies from building up, preventing damage to the gums, teeth,
and bone.
Take 12-16 inches (30-40cm) of dental floss and wrap it around your
middle fingers, leaving about 2 inches (5cm) of floss between the hands.
Using your thumbs and forefingers to guide the floss, gently insert the
floss between teeth using a sawing motion.
Curve the floss into a “C” shape around each tooth and under the
gumline. Gently move the floss up and down, cleaning the side of each
tooth.
Floss holders are recommended if you have difficulty using conventional
floss.
Rinsing – It is important to rinse your mouth with water after brushing,
and also after meals if you are unable to brush. If you are using an overthe-counter product for rinsing, it’s a good idea to consult with your
dentist or dental hygienist on its appropriateness for you.
Cosmetic Dentistry Composite Fillings
Use other dental aids as recommended by your dentist or dental hygienist:
Interdental brushes, rubber tip stimulators, tongue cleaners, irrigation
devices, fluoride, medicated rinses, etc., can all play a role in good dental
home care.
A composite (tooth colored) filling is used to repair a tooth that is
affected by decay, cracks, fractures, etc. The decayed or affected portion
of the tooth will be removed and then filled with a composite filling.
There are many types of filling materials available, each with their own
advantages and disadvantages. You and your dentist can discuss the best
options for restoring your teeth. Composite fillings, along with silver
amalgam fillings, are the most widely used today. Because composite
fillings are tooth colored, they can be closely matched to the color of
existing teeth, and are more aesthetically suited for use in front teeth or
the more visible areas of the teeth.
As with most dental restorations, composite fillings are not permanent
and may someday have to be replaced. They are very durable, and will
last many years, giving you a long lasting, beautiful smile.
Reasons for composite fillings:
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Chipped teeth.
Closing space between two teeth.
Cracked or broken teeth.
Decayed teeth.
Worn teeth.
How are composite fillings placed?
Composite fillings are usually placed in one appointment. While the
tooth is numb, your dentist will remove decay as necessary. The space
will then be thoroughly cleaned and carefully prepared before the new
filling is placed. If the decay was near the nerve of the tooth, a special
medication will be applied for added protection. The composite filling
will then be precisely placed, shaped, and polished, restoring your tooth
to its original shape and function.
It is normal to experience sensitivity to hot and cold when composite
fillings are first placed, however this will subside shortly after your tooth
acclimates to the new filling.
Cosmetic Dentistry Porcelain Crowns (Caps)
You will be given care instructions at the conclusion of your treatment.
Good oral hygiene practices, eating habits, and regular dental visits will
aid in the life of your new fillings.
A crown (or cap) is a covering that encases the entire tooth surface
restoring it to its original shape and size. A crown protects and
strengthens tooth structure that cannot be restored with fillings or other
types of restorations.
Although there are several types of crowns, porcelain (tooth colored
crown) are the most popular, because they resemble your natural teeth.
They are highly durable and will last many years, but like most dental
restorations, they may eventually need to be replaced. Porcelain crowns
are made to match the shape, size, and color or your teeth giving you a
natural, long-lasting beautiful smile.
Reasons for crowns:
 Broken or fractured teeth.
 Cosmetic enhancement.
 Decayed teeth.
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Fractured fillings.
Large fillings.
Tooth has a root canal.
What does getting a crown involve?
A crown procedure usually requires two appointments. Your first
appointment will include taking several highly accurate molds (or
impressions) that will be used to create your custom crown. A mold will
also be used to create a temporary crown which will stay on your tooth
for approximately four weeks until your new crown is fabricated by a
dental laboratory.
While the tooth is numb, the dentist will prepare the tooth by removing
any decay and shaping the surface to properly fit the crown. Once these
details are accomplished, your temporary crown will be placed with
temporary cement and your bite will be checked to ensure you are biting
properly.
At your second appointment your temporary crown will be removed, the
tooth will be cleaned, and your new crown will be carefully placed to
ensure the spacing and bite are accurate.
Cosmetic Dentistry Porcelain Fixed Bridges
You will be given care instructions and encouraged to have regular dental
visits to check your new crown.
A dental bridge is a fixed (non-removable) appliance and is an excellent
way to replace missing teeth.
There are several types of bridges. You and your dentist will discuss the
best options for your particular case. The “traditional bridge” is the most
popular type and is usually made of porcelain fused to metal. Porcelain
fixed bridges are most popular because they resemble your natural teeth.
This type of bridge consists to two crowns that go over two anchoring
teeth (abutment teeth) and are attached to pontics (artificial teeth), filling
the gap created by one or more missing teeth.
Dental bridges are highly durable and will last many years, however they
may need replacement or need to be re-cemented due to normal wear.
Reasons for a fixed bridge:
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Fill space of missing teeth.
Maintain facial shape.
Prevent remaining teeth from drifting out of position.
Restore chewing and speaking ability.
Restore your smile.
Upgrade from a removable partial denture to a permanent dental

appliance.
What does getting a fixed bridge involve?
Getting a bridge usually requires two or more visits. While the teeth are
numb, the two anchoring teeth are prepared by removing a portion of
enamel to allow for a crown. Next, a highly accurate impression (mold)
is made which will be sent to a dental laboratory where the bridge will be
fabricated. In addition, a temporary bridge will be made and worn for
several weeks until your next appointment.
At the second visit, you permanent bridge will be carefully checked,
adjusted, and cemented to achieve a proper fit. The new bridge will
then be permanently cemented .
Cosmetic Dentistry Porcelain Veneers
You will receive care instructions at the conclusion of your treatment.
Proper brushing, flossing and regular dental visits will aid in the life of
your new permanent bridge.
Veneers are very thin pieces of durable, tooth shaped porcelain that are
custom made (for shape and color) by a professional dental laboratory.
They are bonded onto the front of teeth to create a beautiful and attractive
smile.
Veneers can completely reshape your teeth and smile. They can often be
alternatives to crowns and the ideal solution in treating many dental
conditions.
As with most dental restorations, veneers are not permanent and may
someday need replacement. They are very durable and will last many
years, giving you a beautiful long lasting smile.
Reasons for porcelain veneers:
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Cosmetically, to create a uniform, white, beautiful smile.
Crooked teeth.
Misshapen teeth.
Severely discolored or stained teeth.
Teeth that are too small or large.
Unwanted or uneven spaces.
Worn or chipped teeth.
What does getting porcelain veneers involve?
Getting veneers usually requires two visits to complete the process, with
little or no anesthesia required during the procedure. The teeth are
prepared by lightly buffing and shaping the surface to allow for the
thickness of the veneer. A mold or impression of the teeth is taken and a
shade (color) will then be chosen by you and the dentist.
On the second visit the teeth will be cleansed with special liquids to
achieve a durable bond. Bonding cement is then placed between the
tooth and veneer and a special light beam is used to harden and set the
bond.
Cosmetic Dentistry Porcelain Veneers
You will receive care instructions for veneers. Proper brushing, flossing
and regular dental visits will aid in the life of your new veneers.
Veneers are very thin pieces of durable, tooth shaped porcelain that are
custom made (for shape and color) by a professional dental laboratory.
They are bonded onto the front of teeth to create a beautiful and attractive
smile.
Veneers can completely reshape your teeth and smile. They can often be
alternatives to crowns and the ideal solution in treating many dental
conditions.
As with most dental restorations, veneers are not permanent and may
someday need replacement. They are very durable and will last many
years, giving you a beautiful long lasting smile.
Reasons for porcelain veneers:

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Cosmetically, to create a uniform, white, beautiful smile.
Crooked teeth.
Misshapen teeth.
Severely discolored or stained teeth.
Teeth that are too small or large.
Unwanted or uneven spaces.
Worn or chipped teeth.
What does getting porcelain veneers involve?
Getting veneers usually requires two visits to complete the process, with
little or no anesthesia required during the procedure. The teeth are
prepared by lightly buffing and shaping the surface to allow for the
thickness of the veneer. A mold or impression of the teeth is taken and a
shade (color) will then be chosen by you and the dentist.
On the second visit the teeth will be cleansed with special liquids to
achieve a durable bond. Bonding cement is then placed between the
tooth and veneer and a special light beam is used to harden and set the
bond.
Cosmetic Dentistry -
You will receive care instructions for veneers. Proper brushing, flossing
and regular dental visits will aid in the life of your new veneers.
Tooth whitening (or bleaching) is a simple, non-invasive dental treatment
Tooth Whitening
used to change the color of natural tooth enamel and is an ideal way to
enhance the beauty of your smile.
Because having whiter teeth has now become the number one aesthetic
concern of most patients, there are a number of ways to whiten teeth. The
most popular method is using a home tooth whitening system that will
whiten teeth dramatically. Since tooth whitening only works on natural
tooth enamel, it is important to evaluate replacement of any old fillings,
crowns, etc. Replacement of any restorations will be done after bleaching
so they will match the newly bleached teeth.
Tooth whitening is not permanent. A touch-up maybe needed every
several years, and more often if you smoke, drink coffee, tea, or wine.
Reasons for tooth whitening:
 Fluorosis (excessive fluoridation during tooth development).
 Normal wear of outer tooth layer.
 Stained teeth due to medications (tetracycline, etc.).
 Yellow, brown stained teeth.
 What does tooth whitening involve?
This type of tooth whitening usually requires two visits. At the first
appointment, impressions (molds) will be made of your teeth to fabricate
custom, clear plastic, trays.
At your second appointment, you will try on the trays for proper fit, and
adjustments will be made if necessary. The trays are worn with special
whitening solution either twice a day for 30 minutes or overnight for a
couple of weeks depending on the degree of staining and desired level of
whitening. It is normal to experience tooth sensitivity during the time
you are whitening your teeth, but it will subside shortly after you have
stopped bleaching.
Another option for bleaching the teeth is an in-office procedure done
chairside, called ZOOM Advanced. The actual bleaching is
accomplished by applying a bleaching gel to the front sides of the teeth.
The teeth are then exposed to a laser beam which activates the gel. This
process is repeated 3 times while you relax. The end result is
unbelievable! You will walk out with a new whiter and brighter smile!
Periodontal Disease
You will receive care instructions for your teeth and trays, and be
encouraged to visit your dentist regularly to help maintain a beautiful,
healthy, white smile.
The word periodontal means “around the tooth”. Periodontal disease
attacks the gums and the bone that support the teeth. Plaque is a sticky
film of food debris, bacteria, and saliva. If plaque is not removed, it turns
into calculus (tartar). When plaque and calculus are not removed, they
begin to destroy the gums and bone. Periodontal disease is characterized
by red, swollen, and bleeding gums.
Four out of five people have periodontal disease and don’t know it! Most
people are not aware of it because the disease is usually painless in the
early stages.
Not only is it the number one reason for tooth loss, research suggests that
there may be a link between periodontal disease and other diseases such
as, stroke, bacterial pneumonia, diabetes, cardiovascular disease, and
increased risk during pregnancy. Researchers are determining if
inflammation and bacteria associated with periodontal disease affects
these systemic diseases and conditions. Smoking also increases the risk
of periodontal disease.
Good oral hygiene, a balanced diet, and regular dental visits can help
reduce your risk of developing periodontal disease.
Signs and symptoms of periodontal disease:
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Periodontal Disease Diagnosis
Bleeding gums – Gums should never bleed, even when you brush
vigorously or use dental floss.
 Loose teeth – Also caused by bone loss or weakened periodontal
fibers (fibers that support the tooth to the bone).
 New spacing between teeth – Caused by bone loss.
 Persistent bad breath – Caused by bacteria in the mouth.
 Pus around the teeth and gums – Sign that there is an infection
present.
 Receding gums – Loss of gum around a tooth.
 Red and puffy gums – Gums should never be red or swollen.
 Tenderness or Discomfort – Plaque, calculus, and bacteria irritate
the gums and teeth.
Periodontal disease is diagnosed by your dentist or dental hygienist
during a periodontal examination. This type of exam should always be
part of your regular dental check-up.
A periodontal probe (small dental instrument) is gently used to measure
the sulcus (pocket or space) between the tooth and the gums. The depth
of a healthy sulcus measures three millimeters or less and does not bleed.
The periodontal probe helps indicate if pockets are deeper than three
millimeters. As periodontal disease progresses, the pockets usually get
deeper.
Your dentist or hygienist will use pocket depths, amount of bleeding,
inflammation, tooth mobility, etc., to make a diagnosis that will fall into a
category below:
Gingivitis
Gingivitis is the first stage of periodontal disease. Plaque and its toxin
by-products irritate the gums, making them tender, inflamed, and likely to
bleed.
Periodontitis
Plaque hardens into calculus (tartar). As calculus and plaque continue to
build up, the gums begin to recede from the teeth. Deeper pockets form
between the gums and teeth and become filled with bacteria and pus. The
gums become very irritated, inflamed, and bleed easily. Slight to
moderate bone loss may be present.
Advanced Periodontitis
Periodontal Disease Treatment
The teeth lose more support as the gums, bone, and periodontal ligament
continue to be destroyed. Unless treated, the affected teeth will become
very loose and may be lost. Generalized moderate to severe bone loss
may be present.
Periodontal treatment methods depend upon the type and severity of the
disease. Your dentist and dental hygienist will evaluate for periodontal
disease and recommend the appropriate treatment.
Periodontal disease progresses as the sulcus (pocket or space) between
the tooth and gums gets filled with bacteria, plaque, and tartar, causing
irritation to the surrounding tissues. When these irritants remain in the
pocket space, they can cause damage to the gums and eventually, the
bone that supports the teeth!
If the disease is caught in the early stages of gingivitis, and no damage
has been done, one to two regular cleanings will be recommended. You
will also be given instructions on improving your daily oral hygiene
habits and having regular dental cleanings.
If the disease has progressed to more advanced stages, a special
periodontal cleaning called scaling and root planning (deep cleaning) will
be recommended. It is usually done one quadrant of the mouth at a time
while the area is numb. In this procedure, tartar, plaque, and toxins are
removed from above and below the gum line (scaling) and rough spots on
root surfaces are made smooth (planning). This procedure helps gum
tissue to heal and pockets to shrink. Medications, special medicated
mouth rinses, and an electric tooth brush may be recommended to help
control infection and healing.
Periodontal Disease Maintenance
If the pockets do not heal after scaling and root planning, periodontal
surgery may be needed to reduce pocket depths, making teeth easier to
clean. Your dentist may also recommend that you see a Periodontist
(specialist of the gums and supporting bone).
It only takes twenty four hours for plaque that is not removed from your
teeth to turn into calculus (tartar)! Daily home cleaning helps control
plaque and tartar formation, but those hard to reach areas will always
need special attention.
Once your periodontal treatment has been completed, your dentist and
dental hygienist will recommend that you have regular maintenance
cleanings (periodontal cleanings), usually four times a year. At these
cleaning appointments, the pocket depths will be carefully checked to
ensure that they are healthy. Plaque and calculus that is difficult for you
to remove on a daily basis will be removed from above and below the
gum line.
In addition to your periodontal cleaning and evaluation, your appointment
will usually include:
Restorations
Examination of diagnostic x-rays (radiographs): Essential for detection of
decay, tumors, cysts, and bone loss. X-rays also help determine tooth and
root positions.
Examination of existing restorations: Check current fillings, crowns, etc.
Examination of tooth decay: Check all tooth surfaces for decay.
Oral cancer screening: Check the face, neck, lips, tongue, throat, cheek
tissues, and gums for any signs of oral cancer.
Oral hygiene recommendations: Review and recommend oral hygiene
aids as needed. (Electric toothbrushes, special periodontal brushes,
fluorides, rinses, etc.)
Teeth polishing: Remove stain and plaque that is not otherwise removed
during tooth brushing and scaling.
Good oral hygiene practices and periodontal cleanings are essential in
maintaining dental health and keeping periodontal disease under control!
It’s great news that the incidence of tooth decay has significantly
diminished over the years due to the use of fluorides and an increase in
patient awareness. However, teeth are still susceptible to decay,
infection, and breakage and sometimes need to be restored back to health.
Through improved techniques and modern technology, we are now able
to offer more options for restoring a tooth back to its normal shape,
appearance and function.
Should your teeth ever require a restorative treatment, you can rest
assured knowing we will always discuss with you the available options,
and recommend what we believe to be the most comfortable and least
invasive treatment. Providing you with excellent care is our number one
priority when creating your beautiful smile.
Restorations - Dental
Implants
Reasons for restorative dentistry:
 Enhance your smile.
 Fill in unattractive spaces between teeth.
 Improve or correct an improper bite.
 Prevent the loss of a tooth.
 Relieve dental pain.
 Repair damaged and decayed teeth.
 Replace missing teeth.
 Replace old, unattractive dental treatments.
 Restore normal eating and chewing.
 Remember to give your teeth the attention they need today!
Dental implants are a great way to replace missing teeth and also provide
a fixed solution to having removable partial or complete dentures.
Implants provide excellent support and stability for these dental
appliances.
Dental implants are artificial roots and teeth (usually titanium) that are
surgically placed into the upper or lower jaw bone by a dentist or
Periodontist - a specialist of the gums and supporting bone. The teeth
attached to implants are very natural looking and often enhance or restore
a patient’s smile!
Dental implants are very strong, stable, and durable and will last many
years, but on occasion, they will have to be re-tightened or replaced due
to normal wear.
Reasons for dental implants:
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Replace one or more missing teeth without affecting adjacent
teeth.
Resolve joint pain or bite problems caused by teeth shifting into
missing tooth space.
Restore a patient’s confident smile.
Restore chewing, speech, and digestion.
Restore or enhance facial tissues.
Support a bridge or denture, making them more secure and
comfortable.
What does getting dental implants involve?
The process of getting implants requires a number of visits over several
months.
X-rays and impressions (molds) are taken of the jaw and teeth to
determine bone, gum tissue, and spacing available for an implant. While
the area is numb, the implant will be surgically placed into the bone and
allowed to heal and integrate itself onto the bone for up to six months.
Depending on the type of implant, a second surgery may be required in
order to place the “post” that will hold the artificial tooth in place. With
other implants the post and anchor are already attached and placed at the
same time.
After several weeks of healing the artificial teeth are made and fitted to
the post portion of the anchor. Because several fittings may be required,
this step may take one to two months to complete. After a healing period,
the artificial teeth are securely attached to the implant, providing
excellent stability and comfort to the patient.
Restorations - Inlay
Restorations
You will receive care instructions when your treatment is completed.
Good oral hygiene, eating habits, and regular dental visits will aid in the
life of your new implant.
An inlay restoration is a custom made filling made of composite material,
gold, or tooth-colored porcelain. It is made by a professional dental
laboratory and is permanently cemented into the tooth by your dentist.
Inlays can be utilized to conservatively repair teeth that have large
defective fillings or have been damaged by decay or trauma. Inlays are
an ideal alternative to conventional silver and composite fillings. Also,
they are more conservative than crowns because less tooth structure is
removed in the preparation of inlays.
As with most dental restorations, inlays are not always permanent and
may someday require replacement. They are highly durable and will last
many years, giving you a beautiful long lasting smile.
Reasons for inlay restorations:
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Broken or fractured teeth.
Cosmetic enhancement.
Decayed teeth.
Fractured fillings.
Large fillings.
What does getting an inlay involve?
An inlay procedure usually requires two appointments. Your first
appointment will include taking several highly accurate impressions
(molds) that will be used to create your custom inlay and a temporary
restoration.
While the tooth is numb, the dentist will remove any decay and/or old
filling materials. The space will then be thoroughly cleaned and carefully
prepared, shaping the surface to properly fit an inlay restoration. A
temporary filling will be applied to protect the tooth while your inlay is
made by a dental laboratory.
At your second appointment your new inlay will be carefully and
precisely cemented into place. A few adjustments may be necessary to
ensure a proper fit and that your bite is comfortable.
Restorations - Onlay
Restorations
You will receive care instruction at the conclusion of your treatment.
Good oral hygiene practices, a proper diet, and regular dental visits will
aid in the life of your new inlay.
A composite (tooth colored) filling is used to repair a tooth that is
affected by decay, cracks, fractures, etc. The decayed or affected portion
of the tooth will be removed and then filled with a composite filling.
There are many types of filling materials available, each with their own
advantages and disadvantages. You and your dentist can discuss the best
options for restoring your teeth. Composite fillings, along with silver
amalgam fillings, are the most widely used today. Because composite
fillings are tooth colored, they can be closely matched to the color of
existing teeth, and are more aesthetically suited for use in front teeth or
the more visible areas of the teeth.
As with most dental restorations, composite fillings are not permanent
and may someday have to be replaced. They are very durable, and will
last many years, giving you a long lasting, beautiful smile.
Reasons for composite fillings:
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Chipped teeth.
Closing space between two teeth.
Cracked or broken teeth.
Decayed teeth.
Worn teeth.
How are composite fillings placed?
Composite fillings are usually placed in one appointment. While the
tooth is numb, your dentist will remove decay as necessary. The space
will then be thoroughly cleaned and carefully prepared before the new
filling is placed. If the decay was near the nerve of the tooth, a special
medication will be applied for added protection. The composite filling
will then be precisely placed, shaped, and polished, restoring your tooth
to its original shape and function.
It is normal to experience sensitivity to hot and cold when composite
fillings are first placed, however this will subside shortly after your tooth
acclimates to the new filling.
Restorations - Composite
Fillings
You will be given care instructions at the conclusion of your treatment.
Good oral hygiene practices, eating habits, and regular dental visits will
aid in the life of your new fillings.
A composite (tooth colored) filling is used to repair a tooth that is
affected by decay, cracks, fractures, etc. The decayed or affected portion
of the tooth will be removed and then filled with a composite filling.
There are many types of filling materials available, each with their own
advantages and disadvantages. You and your dentist can discuss the best
options for restoring your teeth. Composite fillings, along with silver
amalgam fillings, are the most widely used today. Because composite
fillings are tooth colored, they can be closely matched to the color of
existing teeth, and are more aesthetically suited for use in front teeth or
the more visible areas of the teeth.
As with most dental restorations, composite fillings are not permanent
and may someday have to be replaced. They are very durable, and will
last many years, giving you a long lasting, beautiful smile.
Reasons for composite fillings:
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Chipped teeth.
Closing space between two teeth.
Cracked or broken teeth.
Decayed teeth.
Worn teeth.
How are composite fillings placed?
Composite fillings are usually placed in one appointment. While the
tooth is numb, your dentist will remove decay as necessary. The space
will then be thoroughly cleaned and carefully prepared before the new
filling is placed. If the decay was near the nerve of the tooth, a special
medication will be applied for added protection. The composite filling
will then be precisely placed, shaped, and polished, restoring your tooth
to its original shape and function.
It is normal to experience sensitivity to hot and cold when composite
fillings are first placed, however this will subside shortly after your tooth
acclimates to the new filling.
Restorations - Crowns
You will be given care instructions at the conclusion of your treatment.
Good oral hygiene practices, eating habits, and regular dental visits will
aid in the life of your new fillings.
A crown (or cap) is a covering that encases the entire tooth surface
(Caps)
restoring it to its original shape and size. A crown protects and
strengthens tooth structure that cannot be restored with fillings or other
types of restorations.
Although there are several types of crowns, porcelain (tooth colored
crown) are the most popular. They are highly durable and will last many
years, but like most dental restorations, they may eventually need to be
replaced. Porcelain crowns are made to match the shape, size, and color
or your teeth giving you a natural, long-lasting beautiful smile.
Reasons for crowns:
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Broken or fractured teeth.
Cosmetic enhancement.
Decayed teeth.
Fractured fillings.
Large fillings.
Tooth has a root canal.
What does getting a crown involve?
A crown procedure usually requires two appointments. Your first
appointment will include taking several highly accurate molds (or
impressions) that will be used to create your custom crown. A mold will
also be used to create a temporary crown which will stay on your tooth
for approximately two weeks until your new crown is fabricated by a
dental laboratory.
While the tooth is numb, the dentist will prepare the tooth by removing
any decay and shaping the surface to properly fit the crown. Once these
details are accomplished, your temporary crown will be placed with
temporary cement and your bite will be checked to ensure you are biting
properly.
At your second appointment your temporary crown will be removed, the
tooth will be cleaned, and your new crown will be carefully placed to
ensure the spacing and bite is accurate.
Restorations - Dentures &
Partial Dentures
You will be given care instructions and encouraged to have regular dental
visits to check your new crown.
A denture is a removable dental appliance replacement for missing teeth
and surrounding tissue. They are made to closely resemble your natural
teeth and may even enhance your smile.
There are two types of dentures - complete and partial dentures.
Complete dentures are used when all of the teeth are missing, while
partial dentures are used when some natural teeth remain. A partial
denture not only fills in the spaces created by missing teeth, it prevents
other teeth from shifting.
A Complete denture may be either “conventional” or “immediate.” A
conventional type is made after the teeth have been removed and the gum
tissue has healed, usually taking 4 to 6 weeks. During this time the
patient will go without teeth. Immediate dentures are made in advance
and immediately placed after the teeth are removed, thus preventing the
patient from having to be without teeth during the healing process. Once
the tissues shrink and heal, adjustments will have to be made.
Dentures are very durable appliances and will last many years, but may
have to be remade, repaired, or readjusted due to normal wear.
Reasons for dentures:
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Complete Denture - Loss of all teeth in an arch.
Partial Denture - Loss of several teeth in an arch.
Enhancing smile and facial tissues.
Improving chewing, speech, and digestion.
What does getting dentures involve?
The process of getting dentures requires several appointments, usually
over several weeks. Highly accurate impressions (molds) and
measurements are taken and used to create your custom denture. Several
“try-in” appointments may be necessary to ensure proper shape, color,
and fit. At the final appointment, your dentist will precisely adjust and
place the completed denture, ensuring a natural and comfortable fit.
It is normal to experience increased saliva flow, some soreness, and
possible speech and chewing difficulty, however this will subside as your
muscles and tissues get used to the new dentures.
Restorations - Fixed
Bridges
You will be given care instructions for your new dentures. Proper
cleaning of your new dental appliance, good oral hygiene, and regular
dental visits will aid in the life of your new dentures.
A dental bridge is a fixed (non-removable) appliance and is an excellent
way to replace missing teeth.
There are several types of bridges. You and your dentist will discuss the
best options for your particular case. The “traditional bridge” is the most
popular type and is usually made of porcelain fused to metal. This type
of bridge consists to two crowns that go over two anchoring teeth
(abutment teeth) and are attached to pontics (artificial teeth), filling the
gap created by one or more missing teeth.
Dental bridges are highly durable and will last many years, however they
may need replacement or need to be re-cemented due to normal wear.
Reasons for a fixed bridge:
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Fill space of missing teeth.
Maintain facial shape.
Prevent remaining teeth from drifting out of position.
Restore chewing and speaking ability.
Restore your smile.
Upgrade from a removable partial denture to a permanent dental
appliance.
What does getting a fixed bridge involve?
Getting a bridge usually requires two or more visits. While the teeth are
numb, the two anchoring teeth are prepared by removing a portion of
enamel to allow for a crown. Next, a highly accurate impression (mold)
is made which will be sent to a dental laboratory where the bridge will be
fabricated. In addition, a temporary bridge will be made and worn for
several weeks until your next appointment.
At the second visit, you permanent bridge will be carefully checked,
adjusted, and cemented to achieve a proper fit. Occasionally your dentist
may only temporarily cement the bridge, allowing your teeth and tissue
time to get used to the new bridge. The new bridge will be permanently
cemented at a later time.
Restorations - Root Canal
Therapy
You will receive care instructions at the conclusion of the procedure.
Proper brushing, flossing and regular dental visits will aid in the life of
your new permanent bridge.
Root canal therapy is needed when the nerve of a tooth is affected by
decay or infection. In order to save the tooth, the pulp (the living tissue
inside the tooth), nerves, bacteria, and any decay are removed and the
resulting space is filled with special, medicated, dental materials, which
restore the tooth to its full function.
Having a root canal done on a tooth is the treatment of choice to save a
tooth that otherwise would die and have to be removed. Many patients
believe that removing a tooth that has problems is the solution, but what
is not realized is that extracting (pulling) a tooth will ultimately be more
costly and cause significant problems for adjacent teeth.
Root canal treatment is highly successful and usually lasts a lifetime,
although on occasion, a tooth will have to be retreated due to new
infections.
Signs and symptoms for possible root canal therapy:
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An abscess (or pimple) on the gums.
Sensitivity to hot and cold.
Severe toothache pain.
Sometimes no symptoms are present.
Swelling and/or tenderness.
Reasons for root canal therapy:
Decay has reached the tooth pulp (the living tissue inside the tooth).
Infection or an abscess has developed inside the tooth or at the root tip.
Injury or trauma to the tooth.
What does root canal therapy involve?
A root canal procedure requires one or more appointments and can be
performed by a dentist or endodontist (a root canal specialist).
While the tooth is numb, a rubber dam (a sheet of rubber) will be placed
around the tooth to keep it dry and free of saliva. An access opening is
made on top of the tooth and a series of root canal files are placed into the
opening, one at a time, removing the pulp, nerve tissue, and bacteria. If
tooth decay is present, it will also be removed with special dental
instruments.
Once the tooth is thoroughly cleaned, it will be sealed with either a
permanent filling or, if additional appointments are needed, a temporary
filling will be placed.
At the next appointment, usually a week later, the roots and the inside
cavity of the tooth will be filled and sealed with special dental materials.
A filling will be placed to cover the opening on top of the tooth. In
addition, all teeth that have root canal treatment should have a crown
(cap) placed. This will protect the tooth and prevent it from breaking,
and restore it to its full function.
After treatment, your tooth may still be sensitive, but this will subside as
the inflammation diminishes and the tooth heals.
You will be given care instructions after each appointment. Good oral
hygiene practices and regular dental visits will aid in the life of your root
canal treatment.
Careers: For a Career Opportunity Page
We recommend that you always have some positions posted on your website. This will automatically
include your website in Google searches when people are searching for jobs. Also, this is helpful in
case you have an employee leave, you will have resumes on file to choose from. Please feel free to
alter the job descriptions to fit your practice. If you don’t want any of the following listed, please
erase.
Dental Administrative
Team Leader
Front Desk Receptionist
Hygiene Assistant
The Front Desk Receptionist serves as the focal point for the dental
appointment system. The receptionist answers the telephone and makes
appointments for patients according to the established practice protocols;
greets patients as they come in, checks patients in and update all personal
and insurance information; establishes and maintains patient records files,
retrieves and monitors the location of dental records; generates paperwork
to register patients for services; and triage appointments for staff.
The Hygiene Assistant assists the Registered Dental Hygienist and/or the
Dentist during treatment and examination of patients by performing the
following essential duties and responsibilities. Prepare operatory for
patient care by cleaning, sanitizing and maintaining instruments and
equipment; prepare patient for hygiene exam by greeting the patient,
escorting the patient to the treatment room, and making them feel at-ease
and comfortable to build rapport; take and record medical and dental
histories and updated personal information in patient’s chart; take and
expose dental diagnostic x-rays; inform the hygienist when patient is
ready for prophylaxis; assist the hygienist in suctioning, periodontic
exams and new patient periodontic screening; polish, floss and administer
fluoride treatment and other recognized topical agents for the prevention
of oral disease for patients after the hygienist completes scaling; assist the
dentist and hygienist with patient exam, dental and periodontal charting;
and end the treatment visit by reinforcing the treatment plan, providing
preventive education and escorting the patient back to the front reception
area.
Hygienists
Dental Assistant
Dental assistants are responsible for working directly with dentists while
patients receive treatment. They review and maintain patients' charts, pass
instruments to the dentist during procedures, sterilize instruments, make
temporary crowns and impressions of teeth for study models, polish
Financial Coordinator
Hygiene Coordinator
patients' teeth, and take and develop X-rays. They also assist with tasks
such as scheduling appointments and ordering supplies.
The Treatment/Financial Coordinator is a professional, organized,
reliable, team player who plays a vital role in the practice. The
Treatment/Financial Coordinator educates the patient about their
treatment plan, after the dentist has diagnosed and reviewed the treatment
with a patient; continuously researches and forms working relationships
with outside patent care financing companies in order to give our patients
a wide range of viable financial options; determines insurance benefits
that apply to treatment plans and estimate patient co-pay amounts; assists
patients with dental insurance; presents fees and gives estimates of
treatment; works with accounts receivable; generates end of day reports;
monitors treatment plans and case acceptance; and implements financial
policies.
The Hygiene Coordinator is responsible for performing all functions of
the front office as they relate to developing, coordinating and maintaining
a productive hygiene schedule. As a Dental Hygiene Coordinator, you
will play an important role in making and confirming dental hygiene
appointments. The Dental Hygiene Coordinator will interact with the
practice team members and patients to maintain a productive hygiene
schedule. You will be required to schedule, reschedule, and reactivate
patients to maximize the hygiene department production. You will use a
computer and [software name] scheduling software. This position will
require excellent organizational, telephone and patient service skills. The
practice retains the right to revise the job duties at any time. Other duties
may be assigned.