Download Press Release for Participating Facilities

For Participating Facility: Sample IDoR Press Release
FOR IMMEDIATE RELEASE
International Day of Radiology Spotlights Advances in Breast Cancer
Screening, Treatment
IDoR 2016 Celebrates Thousands of Lives Saved by Mammography and Role that Radiology Plays
in Detection, Diagnosis and Management of Breast Diseases
[LOCATION] [DATE] — [FACILITY NAME] is proud to take part in International Day of Radiology (IDoR)
— Tuesday, Nov. 8 — celebrating the thousands of lives saved by the many contributions of breast
imagers and radiation oncologists
IDoR 2016 will spotlight breast imaging and the essential role that radiology plays in the detection,
diagnosis and management of breast disease. Since mammography use became widespread in
the1980s, breast cancer deaths have plummeted nearly 40 percent. Besides markedly reducing the
number of women who may die from breast cancer, mammograms detect cancer early—when it is most
treatable. Every major medical organization with expertise in breast cancer care, including the American
College of Radiology, American Congress of Obstetricians and Gynecologists (ACOG) and Society of
Breast Imaging (SBI) recommend that women start getting annual mammograms at age 40.
“The International Day of Radiology provides the opportunity to reinforce the fact that women 40 and
older should get annual mammograms. Annual screening mammography starting at age 40 results in the
greatest mortality reduction, the most lives saved and the most life years gained,” said
[SPOKESPERSON].
In 2016, approximately 232,000 women will be diagnosed with invasive breast cancer and 40,000 will die
of the disease. A mammogram is a specific type of breast exam used to aid in the early detection and
diagnosis of breast diseases in women. This quick medical exam uses a noninvasive X-ray targeted to
each breast, producing pictures that a doctor can use to identify and treat any abnormal areas, possibly
indicating the presence of cancer. In fact, mammograms show changes in the breast up to two years
before a patient or physician can feel them. Mammograms can also prevent the need for extensive
treatment for advanced cancers and improve chances of breast conservation.
IDoR 2016 also commemorates the 121st anniversary of the discovery of the X-ray and will also include
celebrations during National Radiologic Technology Week (Nov. 6–12).
Nov. 8 is the International Day of Radiology, but medical imaging and radiation oncology continue to
make a world of difference every day. [ORGANIZATION NAME] is one of more than 100 medical
facilities around the globe taking part in IDoR. Learn more about the International Day of Radiology and
breast cancer screening.
[INFORMATION ABOUT FACILITY]
To speak with a spokesperson, contact [NAME] at [PHONE NUMBER] or [EMAIL].