Download Russian Guild of Dealers Conference 2008

Doug Minett, Bookseller & Technology consultant, Guelph, Ontario, Canada
Bookselling in the 21st Century:
A Canadian Perspective
Canadian Market, Technology and the Supply Chain
Russian Guild of Dealers Conference, Moscow, 2008
Agenda
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Canadian (English) Retail market
Canadian (English) Retail Supply chain
Canadian (English) Supply chain technology
Booknet Canada
Bookselling in the 21st Century
Canadian Trade Retail Market
Regional Retail
Chains
Large Format
General Retail
National Retail Chain and Internet Retailer
(Indigo/Chapters)
Independent
Retailers
Other Internet
Retailers
Canadian Retail Supply Chain
Book Inventory Movement
Canadian
Publisher
Canadian
Wholesaler
UK
Publisher
USA Publisher
Canadian Exclusive
Distributor
Retailer
Consumer
USA
Wholesaler
Interne
t
Retailer
Canadian Supply Chain Technology
Bibliographic Metadata
What data is included?
• ISBN, Title, Author, description of manifestation, etc
• Special market issues in Canada
– Distribution rights, pricing, publication date, etc
How is the data made available?
• 3rd party metadata Books-in-Print (ONIX)
• Direct publisher/distributor/wholesaler provided file (ONIX)
Canadian Retail Supply Chain
Bibliographic Data Movement
Canadian
Publisher
3rd Party Data
Aggregator
UK
Publisher
USA Publisher
Canadian Exclusive
Distributor
Retailer
Consumer
USA
Wholesaler
Interne
t
Retailer
English Supply Chain Technology
Inventory status metadata
What data is included?
• ISBN, source of supply, on hand status, on order status
• Special market issue in Canada
– distribution rights, pricing
How is the data made available?
• Direct publisher/distributor/wholesaler provided file
• Direct internet services (standards issues - EDItEUR)
• 3rd party internet services (standards - EDItEUR)
Canadian Retail Supply Chain
Inventory Status Data Movement
3rd Party Data
Aggregator
Canadian Exclusive
Distributor
Retailer
Consumer
USA
Wholesaler
Interne
t
Retailer
English Supply Chain Technology
EDI: Electronic Data Interchange
Order and Fulfillment – Stores and Internet
Essential supply chain documents:
• Purchase Order
• Purchase Order Acknowledgment
• Advanced Shipment Notice
• Invoicing
Internet considerations:
• Direct customer shipment by supplier
• Integration with consumer administration
Canadian Retail Supply Chain
Order and Fulfillment Data Movement
Consumer
Retailer
Value Added
Network (BNC)
Canadian
Wholesaler
Interne
t
Retailer
ftp and web services
Canadian Exclusive
Distributor
USA
Wholesaler
Booknet Canada
Canadian Public Policy Initiative
• Government of Canada recognized need for multi-faceted
program to support existing government publishing
initiatives.
– Bibliographic standards development and certification program
– EDI standards development and certification program
– EDI value added network system
» Free to booksellers
– Retail sales data tracking and reporting system
» Free to booksellers
– Ongoing industry education (standards development, digital
revolution, etc)
Booknet Canada
Standards Experience
• Standards Development
– Participate in International standards development where
possible
» BIC/EDItEUR, London (ONIX, EDItx)
» BISG/BISAC, New York (X12, ONIX)
– Engage industry leaders from all sectors
– Develop clear specifications from standards that are
conducive to certification programs
– Conduct certification programs with the support of industry
leaders
Bookselling in the 21st Century
• Challenges for booksellers
• Non-book digital distraction
– North Americans are reading less
– North American families are spending less on books
• Increased competition with development of new book
supply channels
– Internet bookselling
– eBook bookselling
• Disintermediation in the supply of books
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Author
Publisher
Bookseller
Librarian
Bookselling in the 21st Century
• Opportunities for booksellers
• Improve supply chain efficiencies
– Develop and implement new technologies
• Become a leader in emerging supply channels
– Internet bookselling
– eBook and audio bookselling
• Develop 21st Century marketing strategies
– Develop a marketing “voice” (point of view) that demands
attention (Can 21st century bookselling be a new mass media
platform?)
– Consider the incorporation of trends like “social networking”