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CAM News Section
June 4 2012:
CAM delivers new MNO rollout plan for 2012 Olympics
Cellular Asset Management was tasked by one of the leading UK Mobile Network Operators to roll out
a number of high profile locations associated with the London 2012 Games. Venues included sports
stadia, shopping centres and the athletes’ village – a number of lower profile locations, with high
footfall and coverage and capacity importance. All sites have been delivered on time and on budget
and have been judged a complete success. It is exciting news for CAM to be in this prestigious
position and displays a strong level of trust from the MNO.
Cannot use the Olympic Logo. Suggest a photo of a foot in a running shoe taken from the side.
Shutterstock 103330370
June 11 2012:
CAM delivers two major venues for Neutral Host Company for 2012 Games
Cellular Asset Management were asked to design and deliver two high profile locations for one of the
leading Neutral Host companies in the UK. The sites were challenging and were deemed as high
risk, given the nature of the installations, the locations themselves and the tight timescales. Both
locations have been delivered on time and on budget and have received high praise from all of the UK
MNOs. CAM sees this is a glowing reference to its tireless determination to be the number one
supplier of design, build and maintenance services to the cellular market.
Use Project Delivery Letterbox image.
August 20 2012
CAM awarded pilot sites for new Spider Cloud Solution
Cellular Asset Management has been awarded a number of pilot sites to roll out for a UK MNO in
relation to the new Spider Cloud small cell cluster solution. The pilot sites are high profile and prime
locations and will immensely benefit from their inclusion in this exciting and ground breaking pilot.
Spider Cloud Wireless has entered the market with a compelling offering and as such, is now at the
forefront of being able to display the full capabilities of the solution. CAM is proud to be involved in
this cutting edge technology and is privileged to have been trusted with this pilot rollout.
Use Spider Cloud logo.
September 17th 2012:
CAM awarded the design and build of Sports Stadium in Melbourne
Cellular Asset Management in Australia has been asked to design and build a multi operator solution
for one of Australia’s largest sports stadia. The stadium is to be made ready for the impending Lions
Tour and will be a showcase for the MNO. With its complex structure and requirement for accurate
capacity dimensioning, the CAM design and build teams have a golden opportunity to display their
capabilities and once more, prove their prowess in being able to deliver a world class solution, on time
and on budget.
Football image – a football or football boot
Shutterstock 142209406
December 1st 2012:
CAM appoints Ken Ng as Non-Executive Director
Cellular Asset Management can confirm that Ken Ng has joined the team at CAM as a Non-Executive
Director. Ken is a well respected, industry expert, known to many in the UK and worldwide. Ken
brings a wealth of technical and commercial knowledge to CAM, having spent many years working for
T-Mobile and EE as their senior technical authority. Ken’s knowledge of the DAS market is second to
none and as the author of the Joint Operators Technical Specification (JOTS) and having worked in
and around the multi operator DAS sphere for many years, there is no doubt that Ken will assist CAM
in its drive to be the number one supplier of design and build services to the cellular market.
Use Ken’s photo.
January 1st 2013
CAM appoints Gary Anderson as Non-Executive Director
Cellular Asset Management can confirm that Gary Anderson has joined the team at CAM as a NonExecutive Director. Gary is well known in financial circles as a business development specialist, with a
keen eye on senior team development and business growth. With a string of success stories behind
him, Gary has been able to work with growing businesses to assist in strategic financial planning,
sales pipeline management and strong P&L performance advice. Gary is a seasoned veteran in
business growth and has been enlisted by CAM to offer constant ongoing strategic advice to the
board both in terms of financial management and corporate governance.
Use Gary’s photo.
January 3rd 2013
CAM appoints new HR Manager
Cellular Asset Management is pleased to announce that it has acquired the services of Melanie
Gladwyn on an HR Consultancy basis. Melanie will work with the senior management team to help
develop CAM’s workforce and working practices, in line with CAM’s business plan and strategy for the
coming years. Melanie joins CAM with many years of experience working with high profile clients and
we are fortunate to have gained her services.
Use Melanie’s photo.
February 2nd 2013
CAM completes the Design, Build and Integration of the Shard
Cellular Asset Management has completed the design and build of one of Europe’s finest
structures. The project was a multi operator system, commissioned by one of the UK’s MNOs. The
work was completed on time and on budget and has become a show piece project. The work can be
seen on our website, under ‘Case Studies’. David Pearson, Cellular Asset Management’s Managing
Director, commented; “These are the projects that define the quality of a business in this sector.
Customers need to be able to trust in their suppliers to deliver fit for purpose infrastructure,
particularly when dealing with today’s demand for building-wide, seamless coverage”.
Use image of the Shard.
April 15th 2013
CAM completes CBD and City Circle Rail Tunnels project
Cellular Asset Management was requested to pick up a project where other tier one suppliers and
vendors were failing. CAM used its extensive knowledge of working in and around difficult locations
and applied a high level of focus in order to deliver this project. Government pressure was on this
area of work given the importance of the location and the MNO was under pressure. CAM delivered
on time and the project was a complete success. This success was highlighted and confirmed by all
MNOs within Australia.
Image of Sydney CBD Train (Sydney’s underground train system)
Victoria, please can you do some research to find out whether the monorail is the same thing as the
underground in Sydney?
June 17th 2013
CAM Australia appoints Managing Director
Cellular Asset Management in Australia confirms the appointment of Peter Bridgman as its Managing
Director. Peter is well known to most in the industry and comes to CAM with a strong pedigree in the
field of delivering turnkey services to the mobile industry. Peter is relishing the opportunity to be
involved in the fast pace at CAM and is looking forward to working with many expatriate colleagues
that have moved to Australia over the past few months. As Peter takes over as MD in Australia, he
will join a fantastic team in Australia and looks forward to building on this solid base.
Use picture of Peter
July 18th 2013
CAM supplies resource to MNO for large nationwide project
Cellular Asset Management has been selected to resource a new project for a major MNO in the
UK. The area of work will require a solid team to: project manage, design and build a number of high
profile corporate customer sites across the UK. The project itself will focus on the requirements of the
end customer by designing and integrating a number of large and complex sites. At the same time,
the project is required to respect an end customer with a 24/7 business and the need for high security
and confidentiality.
Use image of watch
July 18th 2013
CAM wins major new project with MNO to rollout new product across London
Cellular Asset Management has been selected as a supplier to: manage, design, build and maintain a
high profile project that will see approximately 200 sites delivered over the next year. The MNO in
question has decided to rollout a new product in association with a number of carefully selected sites,
with the focus being on speed and cost. CAM has spent the last two years working with this product
and has put itself in the driving seat in terms of expertise and delivery capability. The success of this
product rollout will have ramifications for rollout in the future in terms of speed to market and cost. It is
a major win for CAM to have been selected for this project.
Use Project Delivery Letterbox image
August 30th 2013
CAM forms team deliver first UK Lampsite for UK MNO
Cellular Asset Management has been recognised as one of the companies that formed an essential
part of a team delivering the first Lampsite cell for a major MNO in the UK. The significance to
Huawei is great, as it sees the first live call to made via a Lampsite from Europe.
September 1st 2013
CAM Pty Ltd moves office
Cellular Asset Management’s Australian company has now moved to larger premises. The new office
is located at: Unit 17 / Lot 4, 390 Eastern Valley Way, Chatswood NSW 2069 and represents CAM’s
impressive growth as a company. The new office will allow space for further growth, both for now and
for some time to come. CAM is also currently looking at additional sites around the country and will be
posting updates on this as they arise.
Use photo of Australian office.
September 1st 2013
CAM secures contract with neutral host company to maintain nationwide in-building Portfolio
Cellular Asset Management is excited to announce that is has now signed a three year contract with a
UK Neutral Host company to maintain its portfolio of in-building DAS. The company in question has
significant expansion plans for the years ahead and sees the contract with CAM as of major
importance as they convince more and more of their end customers to work with them. Utilising the
skills and good name of CAM to potentially enhance their portfolio in the market place can only be
seen as a good move. CAM’s Managing Director commented David Pearson comments,
“Maintenance work is key for us, as it forms an important revenue stream. Maintaining another Small
Cell portfolio fits with our company strategy and goes a long way to underpinning the service we want
to provide.”
Use maintenance clock-watching photo.
September 16th 2013
CAM secures contract with major MNO to benchmark spectrum allocation nationwide
Cellular Asset Management has been asked to gather data on all networks for the purpose of
benchmarking potential interference issues. CAM will provide many weeks of test data, complete with
full analysis, so as to assist the MNO with all potential interference issues across its band. The work
links with a request by Ofcom and will be extremely high profile, therefore the data collection has to
be accurate and repeatable. Requests of this type show the confidence that is placed with CAM and
reflects the way that we like to do business.
Source picture of data on a spreadsheet. Shutterstock 111551120
October 25th 2013
Peter Bridgman joins the Board of CAM Pty Ltd
Cellular Asset Management is pleased to announce that Peter Bridgman has joined the Board of
Cellular Asset Management PTY Ltd. Following Peter’s successful first three months with the
company, it has been agreed that Peter will now join the Board. Peter will bring stewardship to the
business and will now work with the other senior team members to help develop the senior
management team. This work now starts in earnest and will mean that major new assignments will
start to fill the news items of the website early next year!
Picture of Peter Bridgman.
December 6th 2013
CAM celebrates launch of major new product for MNO
Following the success of the product mentioned in CAM’s news section on the 18 th of July 2013,
Cellular Asset Management is pleased to announce that it has been recognised by the MNO as a
major contributor to this product’s success with respect to the rollout. The product itself is high profile
and has been mentioned in recent press releases by the MNO. Again, this is another success story
for CAM.
Use image of the watch
January 1st 2014
Giles Bartleman joins the Board of CAM Ltd
It is with great pleasure that we announce that Giles Bartleman has joined the Board of Cellular Asset
Management Ltd. Giles has been the company’s Financial Controller for approximately one year and
now joins the company as Group Financial Director. Over the past year Giles has become an
invaluable member of the team and has created a number of new initiatives aimed at developing the
company’s financial structure in line with company strategy. Giles has worked hard over the past year
and is now a well known and well respected member of the team.
Picture of Giles
January 15th 2014
CAM signs new three year contract with Neutral Host Company to deliver Nationwide DAS
Design and Build services
Cellular Asset Management is delighted to announce that is has signed a three year contract with a
UK Neutral Host company to deliver design and build services for their DAS network. CAM has
worked for this particular company since 2005 and was asked recently to re-tender for the
contract. We are pleased to announce we were successful in this and are delighted to continue to
supply services to this company. CAM’s Managing Director David Pearson comments, “At this time,
companies such as ours are coming under continued pressure to reduce costs but maintain
quality. This is particularly hard, given the continued increase in running costs. That said, re-securing
this particular contract is testament to the fact that customers do recognise quality and we, will
continue to work to provide value for money”.
Use picture of building on About Us banner.
February 1st 2014
New three year contract to maintain a major UK MNO’s in-building portfolio.
Cellular Asset Management signs a three year contract to maintain one of the leading MNO’s UK
network of small cells. The contract encompasses approximately 10,000 sites nationwide and is
based around a 24/7/365 service, which see both active and passive cells maintained. CAM has
provided maintenance services to this particular MNO for approximately 5 years already and this
contract is the product of a re-tendering exercise. As CAM actively pursues all forms of network
maintenance, the winning of this contract is seen as a significant win for the company.
Use maintenance clock-watching photo
February 24th 2014
CAM launches new website
Cellular Asset Management is proud to announce the unveiling of its new website. Zoe Buckingham,
CAM’s retained Marketing Consultant has been responsible for much of the new content and will
continue to steer CAM’s branding and marketing going forward. Zoe commented “I’m delighted that
CAM has a new website that truly reflects the scale and diversity of its services and also reveals
many of the exciting projects that have recently taken place both in the UK and Australia. This is the
beginning of a new chapter for CAM as we seek to explain and demonstrate the range and technical
capability of the company.”
Use a screen grab of the website homepage
February 24th 2014
CAM attends Mobile World Congress in Barcelona
The Mobile World Congress, which will take place from 24th-27th February, will be attended by 72,000
and include 17000 exhibitors. The event includes a conference which this year covers among other
subjects Mobile Enterprise, Big Data and the Multi-Screen Home. A team from Cellular Asset
Management, including CAM’s Managing Director, David Pearson, will be attend MWC this year.
They can be messaged on Twitter at @cellularasset.
Take the logo from the website either as a download from their press section or as a screen grab.