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E-BUSINESS
ই-বিজনেস
 ইনেকট্রবেক্স
বিভাইস িযিহার কনর সংঘটিত বিজনেসনক ইবিজনেস িো যেনত পানর।
E-Business concepts
E-business defined from the following
perspectives:
 Communications: delivery of goods,
services, information, or payments over
computer networks or any other electronic
means
 Commercial (trading): provides capability
of buying and selling products, services, and
information on the Internet and via other
online services
E-Business concepts (cont.)
Business process: doing business
electronically by completing business
processes over electronic networks, thereby
substituting information for physical
business processes
 Service: a tool that addresses the desire of
governments, firms, consumers, and
management to cut service costs while
improving the quality of customer service
and increasing the speed of service delivery

E-Business concepts (cont.)
Learning: an enabler of online training and
education in schools, universities, and other
organizations, including businesses
 Collaborative: the framework for inter- and
intra-organizational collaboration
 Community: provides a gathering place for
community members to learn, transact, and
collaborate

E-business vs. E-commerce
Electronic commerce describes the buying and
selling of products, services, and information via
computer networks including the Internet, where eBusiness describes the broadest definition of EC. It
includes buying and selling of products and
services, servicing customers, collaborating with
business partners, and conducting other intrabusiness tasks.
E-business and e-commerce
Three alternative definitions of the relationship
between e-business and e-commerce
E-Business – Transaction Medium
Most e-commerce is done over the Internet. But EC can also be conducted
on private networks, such as value-added networks (VANs, networks that
add communication services to existing common carriers), on local area
networks (LANs) or wide area networks (WANs)
Types of e-business
Business-to-business (B2B)
Business that sells products or provides
services to other businesses
Business-to-consumer (B2C)
Business that sells products or provides
services to end-user consumers
Consumer-to-consumer (C2C)
Consumers sell directly to other consumers
Types of e-business (cont.)
Business-to-government (B2G)
Government buys or provides goods, services or
information to/from businesses or individual citizens
Business-to-employee (B2E)
Information and services made available to employees
online
Mobile commerce (m-commerce)
E-commerce transactions and activities conducted in a
wireless environment
Collaborative commerce (c-commerce)
Individuals or groups communicate or collaborate
online
Traditional Purchasing Process Flow
How is e-business different?

Reduction in physical boundaries and distance;

Serve larger customer base more efficiently;

Target specific customer groups;

The Internet is an interactive marketing medium;

More detailed information on customer
transactions; and

Improved transaction efficiency.
Kim et al., 2004
Communications Types
C5
C1
M
O
Content
M
Content
C4
C4
Internet Medium
Content
M
M
O
C3
M
M
Content
O
C2
O
Many-to-many communications via
the Internet medium
O - Organisation M - Communicating Message
C - Customers
What hasn’t changed

‘The myth of lower cost and price’;

Firms must have viable business models;

Implications for physical activities in the value chain;

Internet firms do not always offer lower prices;

Security and privacy concerns; and

The Internet only changes the customer interface
(Porter, 2001).
Kim et al., 2004
Why should organisations use the Internet?

Large companies in particular already computers,
networks and bandwidth;

Potential cost savings;

Network economic effects;

Many business transactions already conducted at
a distance;

Opportunities for close alliances.
Evolution of e-business (cont.)
The Future
By 2008:
 Number of Internet users worldwide
should reach 750 million
 50 percent of Internet users will shop
 E-business growth will come more
from:
 B2C,
B2B, e-government, e-learning, B2E, ccommerce
Major Players