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Transcript
Appreciation of the currency – winners and losers
Domestic firms that GAIN from an appreciation of a country’s
currency are:
 Importers of foreign raw materials and components – increases
competitiveness

Importers of foreign manufactured goods – cheaper in terms of
domestic currency
Depreciation of the currency – winners and losers
Domestic firms that GAIN from a depreciation of a country’s currency
are:
 Home-based exporters, who can now reduce their prices in
overseas markets – this should increase the value of their exports
(people buy more)

Lower import prices will help reduce the rate of inflation for the whole economy
and all firms are likely to gain from this stable position
Domestic firms that LOSE from an appreciation of a country’s currency are:
 Exporters of goods and services to foreign markets – not just
G&S but also holidays
 Business that sell goods to the domestic market and have
FOREIGN competitors
o Appreciation makes imports cheaper and thus domestic
producers less competitive.
o Customers may switch to imported goods and overseas
holidays
o However, firms that import raw materials from other countries
should be able to lower their price to compete
Business that sell in the domestic market will experience less price
competition from importers – prices of imported G&S are likely to
RISE on the domestic market
The home-based businesses that are likely to LOSE from depreciation are:


Manufacturers who depend heavily on importedsupplies of raw
materials, components or energy sources – these costs will rise and will
reduce competitiveness
Retailers that purchase foreign supplies, especially if they are close
domesticsubstitutes – the prices of these exports will rise
Depreciation of the currency
The fall in value of a currency in terms of other currencies will have
effects which are the reverse of those already analysed for an
appreciation.