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Transcript
Propaganda Campaign Proposal
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Identify Speaker
o Go beyond a name
 Example: Teachers who are passionate about the future of the United States of
America and who want others to take an active interest in the future of the
United States as well.
o Note that this speaker can be an existing organization at Coppell High School or a group
you have created.
Identify Audience
o Go beyond a name
 Example: High school students who will be eligible to vote in the upcoming
election.
Identify Purpose
o Go beyond the obvious two word statement
 Example: My campaign will excite, motivate, and encourage eligible student
voters to get out and vote in the upcoming election.
Advertisement Placement and Reasoning
o Tell where each advertisement will be advertised and your reasoning behind this
decision
 Example: The television commercial will air on MTV during the hours of 8:00
PM-11:00 PM. Through an informal poll 75% of those surveyed reported that
they watch MTV during these hours.
Identify and explain the reasoning behind the choice of the three techniques used in the
advertisements.