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Pierce BROSNAN
11.11.1911, French, single
Work permit B
Results and creation of value for Glanzwelt +165% CAGR in
revenue and time-to-market reduced from more than 16 months
to less than one year in leading Active Crystals® product
development – a fashion electronics good collection
PROFILE
Senior manager offering more than 10 years of experience in marketing launch, trends definition, new product
concept and development including proposal analysis and feasibility study, customer and partner relationship
management and project management. My motto is to make and to develop business.
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Creative with entrepreneurial spirit, strong on innovation management with driving solutions, always
thinking two steps ahead, negotiating complex business with global customers and strategic partners
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Trade and marketing intelligence expert identifying successfully industry trends, providing strategic
awareness and influencing technical product and service innovation
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History of achievement winning and executing new business development opportunities with such
clients as Sanofi, BNP Paribas Assurance, La Banque Postale, and Thales Research & Technology
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Launching and leading projects from idea to market including lifecycle management by using
established project management tools
WORK EXPERIENCE
01/2011-03/2013
Daniel GLANZWELT Corporation AG, Zürich, Switzerland
World’s leading producer of cut crystal, jewellery and fashion accessories
Product Development Coordinator
09/2009-12/2010
ARIANCE CONSULTING, Zürich, Switzerland
Company specialising in technical product development and business solution advisory
Founder & Business Consultant
04/2008-08/2009
NETCETERA, Zürich, Switzerland
Software development and IT project company employing over 250 IT engineers.
Business Development Manager
01/2004-03/2008
ARIANCE CONSULTING, Paris, France
Company specialising in technical product development and business solution advisory
Founder & Business Consultant
03/2000-11/2003
FI SYSTEM, Paris, France
IT development and advisory company serving government and private industry
Business Advisor (09/2001-11/2003)
Competitive Intelligence Manager (03/2000-08/2001)
06/1997-02/2000
THE BOSTON CONSULTING GROUP, Paris, France
Global management consultancy serving clients through 70 international offices
Market Research Analyst
1/3
Pierce BROSNAN
Hügelrasse 111 8000 Zürich
+41 (0)79 111 11 11
[email protected]
MAJOR PROJECTS
Product Innovation & Development
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Defined “Nirvana in-Earphone crystal sound” project and analysed market potential, estimated project cost
and budget to conduct a feasibility study to launch the product
Led product development for Swarovski’s fashion in-Earphones and small USB accessories branded
Active Crystals®
Made a proof of concept prototype and managed "Startor" project on a patented electronic Safe Start-Up
Interface for motorcycle market
IT, Solution & eBusiness Services
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Created Archiveo: an e-Business start-up built around a data storage and archive platform solution
Managed web services integration of financial calculators for Edipresse, Kantonal Banks, based on Target
/ Brain-Group software suite and customized by Netcetera’s IT team off-shored in Macedonia
Defined requirements regarding an Event Management application designed in Sofware as a Service
mode and built evaluation version for Nestle, Audemars Piguet
Managed K2 project - Knowledge2gether: an e-Business technology initiative that is one of 5 key CEOsponsored projects for Cardif / BNP Paribas Assurance
Established a 40,000-user Service Desk for La Banque Postale
Strategic Business Cases & Awareness
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Influenced the internet strategy of a top French cable company
Helped a European aerospace client evaluate the global satellite market
Studied OEM/ODM and EDM global players in Electronics market landscape to measure margins impact in
luxury retail and distribution channels
Developed “Lighting wall sticker" concept with a market analysis and business model, revenue and market
shares forecast to launch the product
Trade & Marketing Intelligence
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Implemented an online survey that determined target market needs, and promoted an Event management
software solution to 2,000 potential customers in life sciences DACH market
Supervised several Competitive Intelligence projects aimed at implementing Digimind software solution for
Sanofi Aventis, RATP, Valeo
Managed marketing actions to promote Jazoon’09 conference to Java User Group’s meetings. Recruited
French bloggers and monitored e-mailing campaigns (+50% French participants)
Organization Efficiency & Performance
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Involved in the Product Lifecycle Management project to select and rollout FlexPLM solution from the
provider PTC within Marketing organization of a luxury goods company
Set new product development process to reduce time to market by providing a full technical documentation
package to Asian’s suppliers (2D drawings, 3D STEP file and Bill of Materials) for Swarovski
Designed for Thales Research & Technology their Technical Call Center which is built around an expertise
management solution based on a tracking and recording Question / Answer system
Restructured the sales organisation of an IT Services provider into 6 distinct business units with individual
P&L management by shifting the company focus toward more effective sales leadership
2/3
Pierce BROSNAN
Hügelrasse 111 8000 Zürich
+41 (0)79 111 11 11
[email protected]
Sales & Business Development
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Designed a business development strategy to achieve €1 million in sales from 2 software applications
Developed and led sales prospection, project qualifications and Request For Proposal in consultancy
Won new business with trade plastics industry association Allizé Plasturgie over competitors Deloitte and
Ernst & Young
Funding, Acquisition & Financial Investment
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Raised €100,000 from new business development efforts and the Centre de Recherche d’Innovation et
Transfert Technologique de Paris (CRITT) in France
Conducted due diligence on companies specialized in recycling and valorisation of used car tyres in
France. Sector consolidated by Aliapur, a company whose one founding members is Michelin
TRAINING, TUITION & INTERNSHIP
2006
CMMI - Capability Maturity Model Integrated training at BNP Paribas, Paris, France
2000
Competitive Intelligence training at American Productivity Quality Center, Houston, USA
1996-1997
B.Sc. ICST, Information, Scientific and Technical Communication
Conservatoire National des Arts et Métiers (CNAM), Paris, France
EDUCATION
1993-1996
Master of Engineering, CESI diploma (French degree)
CESI Engineer High School, Centre d’Etudes Supérieures Industrielles, Paris, France
Apprenticeship training with company ALMA INGÉNIERIE, Paris, France
Apprentice Research & Development Engineer / Project Leader
1990-1992
BTS, Brevet de Technicien Supérieur in Electronics (French degree)
2-years technical degree after Baccalaureate, Dijon, France
LANGUAGES
English
German
French
Fluent, daily use
Advanced Intensive daily German Course, Migros Klubschule, Zürich (Zertifikat Deutsch
and B2 Level completed), 2009-2010
Native language
AFFILIATIONS & TECHNICAL SKILLS
Association
Member of the SCIA – Swiss Competitive Intelligence Association
Marketing Software Surveygizmo (Online survey and data collection solution)
PLM – Product Lifecycle Management solution
PTC (FlexPLM), Siemens (Teamcenter), TxT
Competitive Intelligence Software
Digimind, KB Crawl, Polyspot, Factiva, Lexis Nexis
3/3
Pierce BROSNAN
Hügelrasse 111 8000 Zürich
+41 (0)79 111 11 11
[email protected]