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Intro to the web process Main concepts: Bandwidth, Digital vs. Analog Aerial vs. Terrestrial, “The Negroponte Switch” ISDN, ADSL Synchronous vs. A-Synchronous DOMAIN NAMES Browser URL, IP, DNS, Cache, Log, Three last frameworks Firewall, plug-in Strategy/Technology Age/Audience size Is the Web all there is? E-Commerce, Prof.Sheizaf Rafaeli The Paradigm Shift: Reduce Cost, Improve Service in Order Management CURRENT (Company-Defined Access) 800 Mail COMPLETE THE CALL Information Database Customer Sales and Service History Database EMERGING (Customer-Defined Access) COMPLETE THE TRANSACTION 800 Mail The Web/Online Services Fax On-line Inventory Systems Order Processing E-Commerce, Prof.Sheizaf Rafaeli Delivery Systems The Paradigm Shift: Reduce Time-to-Market in Supply Chain Management CURRENT Customer NEAR TERM Customer EMERGING ENTERPRISE FOCUS 800 Retailer Manufacturer Supplier Collaborative Systems 800 Fax On-line Retailer Shared Market Data Manufacturer Supplier CUSTOMER FOCUS Virtual Shelf The Web Customer Manufacturer E-Commerce, Prof.Sheizaf Rafaeli PARTNER FOCUS Supplier Browsing 101 1 E-Commerce, Prof.Sheizaf Rafaeli Browsing 101 1.5 •There exist a variety of browsers Explorer, Netscape, Mosaic, Lynx, Opera, Offline browsers •HTML, and therefore browsers, are not Page Definition Language or systems •Looking for dynamic, interactive presentation •Hence the role of PDF, Shockwave, Java, DHTML, VRML, SSI, PHP, ASP, CGI, etc. E-Commerce, Prof.Sheizaf Rafaeli Browsing 101 2 E-Commerce, Prof.Sheizaf Rafaeli Browsing 101 3 E-Commerce, Prof.Sheizaf Rafaeli Browsing 101 4 E-Commerce, Prof.Sheizaf Rafaeli Browsing 101 5 an IP address is a 32-bit number that identifies each sender or receiver of information that is sent in packets across the Internet. The IP address is usually expressed as four decimal numbers, each representing eight bits, separated by periods. This is sometimes known as the dot address and, more technically, as dotted quad notation E-Commerce, Prof.Sheizaf Rafaeli Browsing 101 6 For a more extended discussion of IP addressing, see "Understanding IP Addressing: Everything You Ever Wanted to Know, by Chuck Semeria. Longest Match forwarding Algorithm Dotted Decimal Notation Subnetting VLSM E-Commerce, Prof.Sheizaf Rafaeli At: http://www.3com.com/n sc/501302.html Browsing 101 7 E-Commerce, Prof.Sheizaf Rafaeli Browsing 101 8 E-Commerce, Prof.Sheizaf Rafaeli Browsing 101 9 E-Commerce, Prof.Sheizaf Rafaeli Browsing 101 10 E-Commerce, Prof.Sheizaf Rafaeli Browsing 101 11 E-Commerce, Prof.Sheizaf Rafaeli Browsing 101 12 E-Commerce, Prof.Sheizaf Rafaeli Browsing 101 13 E-Commerce, Prof.Sheizaf Rafaeli Browsing 101 14 The cache is often accessible later on. Originally there for speed sake, now makes for a security and privacy nightmare E-Commerce, Prof.Sheizaf Rafaeli Browsing 101 15 E-Commerce, Prof.Sheizaf Rafaeli Domain names • There are currently over 6 million registered domain names • About half use the .com extension • Approximately 70,000 new every week • Internet Corporation for Assigned Names and Numbers (ICANN) E-Commerce, Prof.Sheizaf Rafaeli Governance (?): Keeper(s) of the Names • InterNIC: Internet Network Information Center, funded by NSF. • Since 1993, Network Solutions, Inc. (NSI), has been the only provider of domain name registration services in the .com, .net and .org top-level domains: Http://www.networksolutions.com • October 1998: the "Shared Registration System.” : Five new registrars - in addition to NSI – were accredited to register domain names in .com, .net, and .org E-Commerce, Prof.Sheizaf Rafaeli ICANN • The Internet Corporation for Assigned Names and Numbers (ICANN) is the non-profit corporation that was formed to assume responsibility for the IP address space allocation, protocol parameter assignment, domain name system management, and root server system management functions previously performed under U.S. Government contract by IANA and other entities. E-Commerce, Prof.Sheizaf Rafaeli E-Commerce, Prof.Sheizaf Rafaeli Network Solutions $119 to reserve for two years $70 to register E-Commerce, Prof.Sheizaf Rafaeli New Governance • Information on the implementation of NSI's Shared Registration System will be available at www.nsiregistry.com. • Information about ICANN and ICANN's registrar accreditation process is available at www.icann.org. • Information regarding the United States Government's efforts to privatize the management of the domain name system and increase competition in domain name registration services is available at www.ntia.doc.gov. E-Commerce, Prof.Sheizaf Rafaeli New Domain Names (TLDs) in 2001 •.biz •.info •.name •.pro •.coop •.aero •.museum Also… foreign language, and foreign administration E-Commerce, Prof.Sheizaf Rafaeli Huh? E-Commerce, Prof.Sheizaf Rafaeli Name already taken? • Don’t despair • Cybersquatters: http://www.domainreseller.com, http://www.domainbook.com, http://domainrush.com • “RealNames” and “Netword” schemes • New TLD (Top Level Domains) just around the corner, or already allowed: .info, .md, .web, .store etc. • UltraNeoColonialism: set up shop in Austria or Tonga: http://welcome.to http://visit.at http://fly.to etc. E-Commerce, Prof.Sheizaf Rafaeli Names for sale E-Commerce, Prof.Sheizaf Rafaeli Three last frameworks... The strategy-technology linkage Information Age and Audience Size Who to Whom and When E-Commerce, Prof.Sheizaf Rafaeli Three last frameworks... The strategy-technology linkage aspect: Brand Awareness -- Information Publishing Customer Segmentation -- Data Access Loose Collaboration -- Transaction Processing Tight Collaboration -- Object Sharing Chronological model? E-Commerce, Prof.Sheizaf Rafaeli Age of information and audience size E-Commerce, Prof.Sheizaf Rafaeli Age of information and audience size E-Commerce, Prof.Sheizaf Rafaeli Age of information and audience size E-Commerce, Prof.Sheizaf Rafaeli Age of information and audience size E-Commerce, Prof.Sheizaf Rafaeli What technologies? (“communities”?) ICQ Gooey, ubique USENET Newer technologies and applications? E-Commerce, Prof.Sheizaf Rafaeli