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TEN (10) PRINCIPLES OF ECONOMICS Source: N. Gregory Mankiw, Principles of Economics. 4thed, (ThomsonSouth Western), 2007 HOW PEOPLE MAKE DECISIONS 1. People Face Trade-offs There’s no “free lunch”. To get one thing, you have to give up something else. Î Scarcity of Resources Examples: 1. Students’ studying time vs. leisure time 2. Studying time between two subjects 3. Households deciding where and how to spend family income. Î Society in general is faced with tradeoffs (Production Possibilities Frontier) • “Guns and butter” trade-off • Promotion of Services vs. Industry • Growth vs. environmental protection • Production Efficiency vs. equity (welfare benefits) 2. Opportunity Cost is Ever Present The true cost of a good or service is the cost of another good or service you give up (best alternative). Cost of College: - cost of tuition and books value of wages lost (given up to attend college) Î Not included in the opportunity cost of attending college are various living expenses one would have had anyway whether he/she attends college or not. 3. Marginal Economics are Most Relevant It is changes made “on the margin” (that is, small changes) that are relevant in economic analysis and decision-making. Examples: - airlines deciding to price stand-by tickets off-peak pricing Î incremental vs. average pricing 4. Incentives Matter People respond to incentives (monetary and non-monetary). Î Management-by-Objectives (MbO) Dr. Savvas Savvides—School of Business, EUROPEAN UNIVERSITY CYPRUS 1 HOW PEOPLE INTERACT 5. Trade Makes Everybody Better Off No man is an island. Î Specialization and exchange increases production and welfare Î Adam Smith and David Ricardo: Comparative Cost Advantage 6. Market Economy is Most Efficient System to Organize Economic Activity Communism vs. Capitalism Î Central Planning concept has failed because it leads to misallocation of resources, corruption, inefficiencies etc Î Adam Smith’s “Invisible Hand”: the Price System How does the complex market system not fall apart? 1. Profits: Motivate economic activity 2. Price System: Directs and facilitates the market’s efficient functioning 3. Competition: Regulates the market players to stay within “the rules of the game” 7. Governments Correct Market Externalities/Failures (sometimes!) Too much government interference in the market is neither good (efficient), nor desirable. Some intervention is a necessary evil and sometimes promotes social good. The acceptable functions of government are: • To provide for the legal system • To promote efficiency and regulate competition • To promote equity (equitable income distribution) • To provide for public goods • To facilitate and promote economic growth and development Î correct for externalities (market failures) – pollution and environmental protection Î regulate monopolies and protect consumers HOW AN ECONOMIC SYSTEM WORKS 8. Standard of Living Depends on Productivity Differences in income levels are very wide around the world. Why? • Availability of resources Dr. Savvas Savvides—School of Business, EUROPEAN UNIVERSITY CYPRUS 2 • • Productivity of these resources Level of technological know-how and usage Productivity: the amount of goods and services produced per time period by each worker Question: Are workers inherently more lazy in Africa than in Europe or America? Of course not!! - the role of technology - the level of education and training - cultural, religious, social norms and customs 9. Prices are Affected by Monetary Policy Nobel prize winner in Economics Milton Friedman said: “Inflation is always and everywhere a monetary phenomenon.” Î Prices rise when Demand exceeds Supply. Î Too much money chasing too few goods In Germany in January 1921 a newspaper cost 0.30 Deutschmarks. In November 1922 (20 months later!) it cost 70 million marks!! Î Hyperinflation: Runaway inflation caused by the printing of money. Joke (in Germany during the above period of hyperinflation): A worker gets paid in the morning. He puts the millions of marks in paper notes he receives in a wheel barrel and rushes to the market to buy goods. A thief robs the worker. He throws away the money (which are already worthless!!) and keeps the wheel barrel: it was the only valuable thing the worker had. 10. Society Faces a Short-run Trade-off Between Inflation and Unemployment Inflation Phillips Curve Unemployment In the 1950s and 60s, the above-observed relationship was used in making policy decisions: Policies to reduce inflation (higher taxes, less government projects, fewer loans, higher interest rates etc) led to increased unemployment, or policies to reduce unemployment (expansionary fiscal and monetary policies) led to increased economic activity but also to higher inflation. Î In the long-run, there’s no evidence of inflation-unemployment trade-off. Î The “stagflation” of the 1970s (co-existence of high inflation and high unemployment) brought to an end the belief that the Phillips curve was a “theory”. Dr. Savvas Savvides—School of Business, EUROPEAN UNIVERSITY CYPRUS 3