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Interface Analysis Report
Disney.com
Introduction/Overview
Disney.com is an extensive, comprehensive
web site employing state of the art graphics
design, animation, multimedia video clips with
sound and music to provide information,
entertainment and educational opportunities.
This site does a good job of providing a visual
representation of the world of action in
providing users with a transparent interface
that allows them to accomplish tasks with
ease.
Multifaceted Purpose
As part of an integrated Disney network,
users access the site for information on
Disney vacations, for planning weddings
and honeymoons, to purchase
merchandise, to watch video clips, to
play video games and educational
games, to research career/educational
goals, to access topics on family related
themes.
Audience
International in scope.
Children of all ages, college students,
young adults, parents
A basic understanding of web surfing
techniques would enhance and facilitate
visits to the site.
Styles of Interaction
Navigation is supported using three
styles of interaction:
Direct Manipulation
Menus
Form Fill-in
Direct Manipulation
Users position the cursor over a graphic
representation of an icon object and click
causing the interface to change to a whole
new page.
Appropriate for a population of users who
may not speak English, cannot read or who
are novice in computer skills. Tasks are
accomplished with ease.
Menus
Menu bars, pull down menus, pop up menus,
embedded links found in context.
Linear sequence menus, tree structure
menus, a-cyclic menus as a network that are
reachable by more than one path, and cyclic
menus which provide repeatable paths.
Menus with buttons and embedded links
allow for easy, rapid navigation.
Form Fill-in
When users want to invoke a search
feature, they type in a form fill-in.
Used for log-ins to password protected
portions
Allows more experienced users rapid
direct access to points of interest
Foley Van Dam Model
Applying this model reveals some design
flaws in the web site
Conceptual Level: Because some screens
contain Disney specific terminology (Zeether,
ZoogDisney, Disney Blast), the gut reaction
for these users may be uncertainty. Other
screens without “Disney-ese” have good
conceptual understanding.
Foley Van Dam Model
Semantic Level: Overall meanings
conveyed by most objects are clear,
except when Disney specific terms are
used. These may present problems in
navigating to desired location.
Foley Van Dam Model
Syntactical Level: Knowledge of
specific syntax is not required for this
site. However, the rule of acquiring the
right target and clicking governs
successful navigation.
Lexical Level: Site visitors use the
keyboard and the mouse to access
information.
Improvements/Modifications
The site assumes familiarity with Disney
characters and terminology; more generic
terms should be used: Zeether should be
replaced by TV Productions, Disney-Blast
should be changed to On-line Club and
Playhouse could be labeled Pre-school Fun.
To remove screen clutter, as some pages are
too busy, some of the glitzy graphics could be
simplified and streamlined removing
excessive, unnecessary objects.
Key Features
Highly structured, cohesive and
consistent.
Information chunking is employed as
organization follows topical, thematic
grouping.
A noise is heard indicating correct
positioning of cursor over target, helpful
for children and novice users.
Key Features
Sophisticated video games with high
resolution graphics
Standardized format throughout the site.
Banner, logo with pull down menu, menu bar,
menu map with graphical representation of
objects, menu bar for navigation to service
sites, pull down menu for rapid direct access
to specific area of interest.
Guest services and Help buttons provides site
maps and assistance on every main page.