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Game 1 – Grab A Grand Game 2 – Stacks of Cash Sales: £19,483 Sales: £26,795 = 97.4% of cards ordered purchased = 89.3% of cards ordered purchased Donations: £1,514 Donations: £1,789 Game 3 – Pot Luck Game 4 – Strike It Rich Sales: £28,340 Sales: £38,832 = 94.4% of cards ordered purchased = 97.08% of cards ordered purchased Donations: £3,366 Donations: £4,122 Game 5 – Lucky Day Game 6 – Grand Day Sales: £44,349 Sales: £49,489 = 98.5% of cards ordered purchased Donations: £2,884 =98.9% of cards ordered purchased Donations: £2,955 Total Scratch Card Income To Date £237,808 Game 7 – Ruby Riches Sales to date: £13,000 Donations: £890 Prizes: •Recommend cash •40% are winning cards •More smaller prizes i.e £1/£2 wins encourage more sales •Prize money is not always claimed £1 WIN £2 WIN £100 WIN £1,000 £50 WIN Top Prize £5 WIN Prizes Expense Example: •50k scratch card game •£20k potential prize fund £20 WIN £10 WIN •Only £12k claimed Scratch Card Expenditure •Print of cards •Prizes •P.O.S •Tins/Dispensers (1st game cost) •Servicing/mileage costs (sponsored car) Where we sell our scratch cards •Outlets •Promotional stand activity •All DMH Shops •Day Hospice •Hospice led events •As Wedding Favours •Charity Of The Year events Interesting sales stats (figures taken from last scratch card game) •£10k sales from promotional stand/DMH events •£7,300 sold as Wedding Favours •£5,500 Moat House (Charity of the Year) •£5,200 via our Hospice Shops •£4,500 Day Hospice Administration •All of outlets are placed on Rounds •Outlets have stock/sales control sheet •Outlets have a scratch card tin & dispenser •We service outlets quarterly (use vols & canvassers) •Outlets receive welcome pack/procedure card •Sales/income/stock & outlet contact data currently recorded on Excel Staffing •p/t member of admin staff administers all “non weekly lottery income” •Promotions Co-ordinator organises: Servicing New outlets Wedding Fayres/DMH Led Events Publicity Gambling Commission •Price of ticket •Last date of sale •Lottery licence holder •Licensed with the Gambling Commission (GC website address) •Over 16 (best practise) •Gamble responsibly – Gamcare (best practise) •Gambling Commission submission - 13 weeks after last date of sale Raise Awareness Messages posted on Facebook Raise awareness •Local press •Point of sale material •Hospice newsletter •Staff awareness •Website Communicate •Thank you certificates •Thank you cards •Correspondence to Wedding Favour purchasers •Hospice Shops (Retail Bulletin) •Day Care •Fundraising