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Education Advocate Program Education Advocate Program: Guide to Distributing Patient Resources and Awareness Materials in Your Community Page 1 Education Advocate Program Identify Facilities and Contacts for Materials Distribution Primary Locations: Medical Centers • • • Cancer centers and hospitals General practice clinics, pulmonology clinics & doctors’ offices Cancer support organizations (such as Gilda’s Club, Cancer Support Community, etc. Primary Contacts: Patient or nurse navigator, social worker, administrative staff. Ask for the person who coordinates the distribution of patient education resources. Secondary Locations: Community Centers • • • • • Community centers (YMCA, senior centers, non-profit organizations etc.) Libraries (Public, University, Hospital, etc.) Civic groups (Masons, Lions, Shriners, Kiwanis, Veterans of Foreign Wars, etc.) Churches, temples and other religious organizations Assisted living centers Primary Contacts: Outreach or education coordinators. Ask for the person responsible for community education, community outreach or programs. Helpful Tools • • • Google search o Search for key words in a specific region like “Doctor’s offices in Wayne County, OH,” “Kansas City Rotary Club” or “Assisted living centers in Greensboro, MD.” See other key search terms above. Phone books o Look in the yellow pages for “Hospitals,” “Physicians,” “Non-Profit Organizations,” “Social Service Organizations,” “Health Agencies,” “Health Care Facilities,” “Health Clubs,” “Churches,” and “Libraries.” Ask your friends—especially those connected to the cancer community—to help you identify additional facilities and opportunities. Page 2 Education Advocate Program Lung Cancer Education Materials for Distribution Living with a Diagnosis of Lung Cancer This booklet, written for patients who’ve just been diagnosed, addresses basic questions on lung cancer, available treatment options, maintaining hope, and more. Available in English or Spanish. My Lung Cancer Care Plan The Lung Cancer Personalized Care Plan helps patients record information on diagnosis, track treatments and appointments, monitor symptoms and more. Personal Lung Cancer Profile Tear Pad This 50-sheet tear pad helps physicians talk to their patients about a lung cancer diagnosis. It helps patients understand important topics such as staging, tumor location, treatment options and clinical trials. Clinical Trials Flyer This flyer helps lung cancer patients understand how they could benefit from participating in a clinical trial, and how to find a trial that’s right for them. Molecular Tumor Testing Brochure This resource helps patients understand the process and the importance of testing lung cancer tumors for molecular changes and protein levels that may drive cancer growth. Lung Cancer Fact Sheet This two-sided fact sheet provides the basic facts about lung cancer, plus information about what you can do to reduce your risk, help raise awareness and fund research. Lung Cancer Symptoms Bookmark A handy bookmark that lists the symptoms of lung cancer, this is a great resource for anyone who wants to raise awareness of lung cancer in their communities. Free to Breathe Brochure This brochure gives a brief overview of Free to Breathe’s work and basic lung cancer statistics. Page 3 Education Advocate Program Distribution Instructions Step 1 Develop a list of places in your community where you will share patient resources. Step 2 Contact the locations on your list to schedule a time when you can make a delivery. Step 3 Order distribution kits by emailing [email protected] with your name, home address and a list of the locations at which you plan on sharing resources. Step 4 Deliver resources to the locations on your list and let us know how you did by filling out submitting our Advocacy Tracking Form: www.freetobreathe.org/advocacytracking Step 5 Follow up with the locations on your list every three months. Ask if they need more patient resources and take action accordingly. Be sure to fill out our Advocacy Tracking Form for each new visit. Consider interviewing your contact using the Facility Contact Interview form and share this valuable information with Free to Breathe. Page 4 Education Advocate Program Distribution Script For the initial in-person meeting, your purpose is to: • Introduce Free to Breathe • Give an overview of Free to Breathe patient education resources, why they are important, and how to order them • Exchange contact information • Thank your contacts for their collaboration! Outreach to a Medical Facility (cancer center, hospital, clinic, doctor’s office) Phone call script: Call the facility’s general line and say: “Hi, my name is __________________ and I am a volunteer with Free to Breathe. Free to Breathe has free lung cancer education materials to help patients and their loved ones navigate diagnosis, treatment and care. I would love to bring you these materials to provide to your patients. Can you please put me in touch with the person who coordinates the distribution of brochures and other patient education materials?” Once you are connected with this person, say: “Hi, my name is __________________ and I am a volunteer with Free to Breathe. Free to Breathe offers free lung cancer resources to help patients and their families navigate lung cancer diagnosis, treatment and care and I would love to bring you these materials to provide to your patients. Is there a good time for you that I could stop by and show you what materials we have to offer?” At this point you may be asked to describe what materials are available. Make sure to get the correct spelling of their name and contact information (including mailing address, phone and email address). In-person visit script outline Use this outline as general guidance—don’t worry about sticking strictly to this script. “Hi, I’m ___________, and I volunteer as an Education Advocate with Free to Breathe. I won’t take a lot of your time, but I did want to spend a few minutes introducing you to Free to Breathe and the materials we have to offer. Free to Breathe is a lung cancer advocacy organization of physicians, researchers, survivors and advocates like myself who work for lung cancer research, education and awareness. I am working to distribute free patient education materials that can help patients and their families navigate diagnosis, treatment and care. Page 5 Education Advocate Program Share the resources: show each piece as you talk about them and explain that additional resources are available on Free to Breathe’s website (www.freetobreathe.org), including a clinical trials matching service, inspirational stories and blogs and more. I brought enough materials today to for you to share in your office, but you can re-order materials anytime on Free to Breathe’s website or by calling, faxing or mailing this order form (hand over order form). I’m also available as an ongoing resource if you need any more materials or information. What is the best way to reach you? Do you have a business card? Are there other places in your office or facility where I should bring materials? Do you have any questions for me? Thank you for meeting with me today!” Outreach to a Community Organization (library, community center, senior center, etc.) Modify the script above as needed when doing outreach to a community organization. When you bring materials to a community organization, emphasize Free to Breathe’s awareness pieces. Focus on sharing Free to Breathe’s materials that are more applicable to the general public, such as the symptoms bookmark and the fact sheets. Page 6 Education Advocate Program Distribution Tracking Form Use this form when you bring Free to Breathe’s patient education materials to a facility. Please print neatly and send the completed form via mail, fax or email within one week of your first visit. Remember to keep a copy for your own records. Online version available: www.freetobreathe.org/advocacytracking Mail to: Free to Breathe Attn: Programs Department 1 Point Place, Suite 200 Madison, WI 53719 Email to: [email protected] Fax to: 608-833-7906 Advocate name: ________________________ Advocate email address: _____________________ Advocate city and state: __________________________________________ Name of facility visited: ____________________________________________________________ Visit date: ______________ Name of department(s), if applicable: _________________________ Facility contact: Ask for their business card Name and title: ___________________________________________________________________ Address: ________________________________________________________________________ Phone number: __________________________________________________________________ Email address: __________________________________________________________________ Number of kits distributed (or list specific materials): ______________ Contact’s interest/receptiveness to receiving materials: __________________________________________________________________________________ __________________________________________________________________________________ __________________________________________________________________________________ Action required (i.e. any follow-up work required on your end): __________________________________________________________________________________ __________________________________________________________________________________ Planned follow-up date: _________________________________ Notes: __________________________________________________________________________________ __________________________________________________________________________________ __________________________________________________________________________________ Page 7 Education Advocate Program Follow up Visit Use this form for any additional visits you may complete in the course of the year. This form is to be completed and sent to Free to Breathe within one week of your facility visit. Advocate name: _________________________ Advocate email address: ___________________ Advocate city and state: __________________________________________ Name of facility visited:____________________________________________________________ Visit date: _____________ Name of department(s), if applicable: _________________________ Number of kits distributed (or list specific materials): ______________ Contact’s interest/receptiveness to receiving materials: __________________________________________________________________________________ __________________________________________________________________________________ Action required (i.e. any follow-up work required on your end): __________________________________________________________________________________ __________________________________________________________________________________ Planned follow-up date: _________________________________ Notes: __________________________________________________________________________________ __________________________________________________________________________________ __________________________________________________________________________________ __________________________________________________________________________________ Page 8 Education Advocate Program Facility Contact Interview If the person who coordinates patient resources has time to meet with you at your six-month follow-up visit, use the following survey to help Free to Breathe gain information about how the facility distributes patient materials. Mail to: Free to Breathe Email to: [email protected] Attn: Programs Department Fax to: 608-833-7906 1 Point Place, Suite 200 Madison, WI 53719 Advocate name: _____________________ Advocate email address: _______________________ Advocate city and state: __________________________________________ Name of facility: __________________________________________________________________________________ Facility contact’s name and title: _______________________________________________________________________ Introduction: One of our goals is to get the Free to Breathe’s free resources and educational materials into the hands of those affected by lung cancer. In an effort to accomplish this, we would like to understand what materials and resources you provide your lung cancer patients and how you give them this information. 1. Who is responsible for ordering patient education and resource materials for those diagnosed with lung cancer? Do other departments order materials (e.g. psychosocial department, patient education department or library, thoracic department, etc.)? _______________________________________________________________________________ _______________________________________________________________________________ _______________________________________________________________________________ _______________________________________________________________________________ 2. Who presents educational resources to newly diagnosed lung cancer patients and their families within your practice/department (e.g. nursing staff, a social worker, case manager, patient navigator or the physician)? _______________________________________________________________________________ _______________________________________________________________________________ _______________________________________________________________________________ Page 9 Education Advocate Program _______________________________________________________________________________ 3. What materials do you offer your lung cancer patients? Who produces these materials? Are there any educational materials that are not already available that you think would be useful for patients and their families? _______________________________________________________________________________ _______________________________________________________________________________ _______________________________________________________________________________ _______________________________________________________________________________ 4. Where do you recommend that lung cancer patients go to receive additional educational materials, resources, or support services? _______________________________________________________________________________ _______________________________________________________________________________ _______________________________________________________________________________ _______________________________________________________________________________ 5. What educational materials and/or format (online, printed materials, recommended resource lists, or interactive) would lung cancer patients find most useful in your practice? _______________________________________________________________________________ _______________________________________________________________________________ _______________________________________________________________________________ _______________________________________________________________________________ Closing: As I mentioned earlier, one of the goals of Free to Breathe is to get these much need educational resources into the hands of the patients and families in our community. If you can help us identify any other organizations or groups, such as other clinics/practices, professional groups, or community organizations, that could benefit from these resources, please let me know. I would be happy to contact them and get these important materials into their hands. Thank you for your time. Page 10 Education Advocate Program Action Plan Advocate name: _________________________________________ Advocate city and state: __________________________________________________________ Instructions: Use this worksheet to plan your materials distribution. Start by looking for cancer centers and hospitals, then identify large doctors’ offices and clinics, community centers, libraries and health facilities. Cancer Centers & Hospitals: 1. ____________________________________________________________________________ Name of center Phone number ____________________________________________________________________________ Contact name Scheduled meeting date 2. ____________________________________________________________________________ Name of center Phone number ____________________________________________________________________________ Contact name Scheduled meeting date 3. ____________________________________________________________________________ Name of center Phone number ____________________________________________________________________________ Contact name Scheduled meeting date 4. ____________________________________________________________________________ Name of center Phone number ____________________________________________________________________________ Contact name Scheduled meeting date 5. ____________________________________________________________________________ Name of center Phone number ____________________________________________________________________________ Contact name Scheduled meeting date Clinics & Doctors’ Offices: 1. ____________________________________________________________________________ Name of clinic/office Phone number ____________________________________________________________________________ Contact name Scheduled meeting date Page 11 Education Advocate Program Clinics & Doctors’ Offices, continued: 2. ____________________________________________________________________________ Name of clinic/office Phone number ____________________________________________________________________________ Contact name Scheduled meeting date 3. ____________________________________________________________________________ Name of clinic/office Phone number ____________________________________________________________________________ Contact name Scheduled meeting date 4. ____________________________________________________________________________ Name of clinic/office Phone number ____________________________________________________________________________ Contact name Scheduled meeting date 5. ____________________________________________________________________________ Name of clinic/office Phone number ____________________________________________________________________________ Contact name Scheduled meeting date Community Facilities: 1. ____________________________________________________________________________ Name of facility Phone number ____________________________________________________________________________ Contact name Scheduled meeting date 2. ____________________________________________________________________________ Name of facility Phone number ____________________________________________________________________________ Contact name Scheduled meeting date 3. ____________________________________________________________________________ Name of facility Phone number ____________________________________________________________________________ Contact name Scheduled meeting date Other ideas: ____________________________________________________________________________ Page 12