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Lesson
1
Making Consumer Choices
What information do you need before you make a decision
regarding health care products and services?
Lesson
1
Lesson Objectives
In this lesson, you will learn to:
• Describe factors that influence consumer decisions about
health care products and services
• Analyze health messages delivered through advertising in
the media
• Assess ways to use criteria to evaluate health products
Lesson
1
Being an Informed Health Consumer
Informed Health Consumer
To become an informed health consumer, you need to:
• Learn about available health products and services.
• Understand how to judge their effectiveness and reliability.
Lesson
1
Influences on Your Decisions
Factors Influencing Your Decisions
Internal Factors
Habit
Personal taste
External Factors
Opinions of family
members and friends
Cost
Media
Lesson
1
Influences on Your Decisions
Media and Advertising
• Many health products and services are promoted through
advertising.
• Advertisements make you want to buy the featured
product.
• By analyzing the messages hidden in ads for health
products, you can make a better-informed purchasing
decision.
Lesson
1
Influences on Your Decisions
Hidden Messages in Advertising
Lesson
1
Influences on Your Decisions
Comparing Choices
You can make wise purchasing decisions through
comparison shopping.
Some criteria to consider as you evaluate products and services:
• Cost
• Features
• Quality
• Warranty
• Safety
• Recommendations
Lesson
1
Influences on Your Decisions
Product Labels
One way to compare two similar products is to read their labels.
Lesson
1
Your Rights as a Consumer
Consumer Rights
• The right to safety
• The right to choose
• The right to be informed
• The right to be heard
• The right to have problems
corrected
• The right to consumer education
Lesson
1
Today’s Consumer Choices
Online Shopping
Some points to consider when shopping online:
• Price: Online sources sometimes offer lower prices. However,
some of these savings may be lost by the added cost of
shipping.
• Convenience: Items are delivered directly to the home. For
many people this convenience outweighs the potential
problem of repackaging and mailing items that may need to
be returned.
• Product information: Online descriptions provide only limited
information about a product.
Lesson
1
Today’s Consumer Choices
Safeguards When Shopping Online
Consider the following safeguards:
• Get permission from your parents
or guardians.
• Make sure that the site is secure.
• Check the organization's return
policy.
• Write down any purchase related
information.
Lesson
1
Quick Review
Choose the appropriate option.
Q. The method of judging
benefits of different
products by comparing
several similar factors for
each one is known as
______.
1. online shopping
2. advertising
3. comparison
shopping
4. media
Lesson
Quick Review - Answer
1
A. 3. comparison shopping
The method of judging benefits of different products
by comparing several similar factors for each one is
known as comparison shopping.
Click Next to attempt another question.
Lesson
1
Quick Review
Choose the appropriate option.
Q. A _______ is a company’s
or a store’s written
agreement to repair a
product or refund your
money should the product
not function properly.
1. receipt
2. warranty
3. marketing policy
4. license
Lesson
1
Quick Review - Answer
A. 2. warranty
A warranty is a company’s or a store’s written
agreement to repair a product or refund your money
should the product not function properly.
Click Next to attempt another question.
Lesson
1
Quick Review
Q. Which of the following are some safeguards you
should consider before shopping online are:
1. Get permission from your parents or guardians.
2. Make sure that the site is secure.
3. Check the organization’s return policy.
4. All of the above
Lesson
1
Quick Review - Answer
A. 4. All of the above
The safeguards you should consider before shopping
online are: get permission from your parents or
guardians, make sure that the site is secure, check the
organization’s return policy.
Click Next to attempt another question.
Lesson
1
Quick Review
Q. Which of the following are some safeguards you
should consider before shopping online?
1. What is the cheapest helmet in the array of choices?
2. What are the safety considerations?
3. Does the color coordinate with rest of cycling
equipment?
4. Will my friends like the style?
Lesson
1
Quick Review - Answer
A. 2. What are the safety considerations?
Safety considerations should be foremost in your mind
when choosing sports, recreation, or home-safety
products.
Click Next to attempt another question.
Lesson
1
End of Lesson 1
Click Home to view the Main menu.
Lesson
1
Influences on Your Decisions
Safety Considerations
Safety considerations should be foremost in your mind
when choosing sports, recreation, or home-safety products.
Logos to look for on any product or equipment you are thinking
of buying:
• Underwriters Laboratory (UL)
• Snell
• American National Standards Institute (ANSI)
Lesson
1
Being an Informed Health Consumer
Informed Health Consumer
To become an informed health consumer, you need to:
• Learn about available health products and services.
A health
consumer is anyone
• Understand how to judge their effectiveness and reliability.
who purchases or
uses health products
or services.
Lesson
1
Influences on Your Decisions
Factors Influencing Your Decisions
Internal Factors
Habit
Personal taste
Media refers to
the various
methods of
communicating
information.
External Factors
Opinions of family
members and friends
Cost
Media
Lesson
1
Influences on Your Decisions
Media and Advertising
• Many health products and services are promoted through
advertising.
• Advertisements make you want to buy the featured
Advertising is a
product.
written or spoken
• By
analyzing
the messages hidden in ads for health
media
message
products,
can make a better-informed purchasing
designed you
to interest
decision.
consumers in
purchasing a product
or service.
Lesson
1
Influences on Your Decisions
Comparing Choices
You can make wise purchasing decisions through
comparison shopping.
Comparison
Some criteria to consider as you
evaluate shopping
products and services:
is a method of judging the
benefits of different
• Cost
products by comparing
• Features
several factors, such as
• Quality
quality, features, and cost.
• Warranty
• Safety
• Recommendations
Lesson
1
Influences on Your Decisions
Comparing Choices
You can make wise purchasing decisions through
comparison shopping.
Some criteria to consider as you evaluate products and services:
A warranty is a
company’s or a store’s
Features
written agreement to
Quality
repair a product or refund
Warranty
your money should the
product not function
Safety
properly.
Recommendations
• Cost
•
•
•
•
•
Lesson
1
Today’s Consumer Choices
Online Shopping
Some points to consider when shopping online:
Online shopping
• Price:
Online
sources
involves
using
the sometimes offer lower prices. However,
some
of these
savings may be lost by the added cost of
Internet
to buy
shipping.
products and
services.
• Convenience: Items are delivered directly to the home. For
many people this convenience outweighs the potential
problem of repackaging and mailing items that may need to
be returned.
• Product information: Online descriptions provide only limited
information about a product.
Lesson
1
Quick Review - Answer
A. Correct! The method of judging benefits of different
products by comparing several similar factors for each
one is known as comparison shopping.
Click Next to attempt another question.
Lesson
1
Quick Review - Answer
You have answered the question incorrectly. Go back to try
again, or click Next to view the correct answer.
Lesson
1
Quick Review - Answer
A. Correct! A warranty is a company’s or a store’s written
agreement to repair a product or refund your money
should the product not function properly.
Click Next to attempt another question.
Lesson
1
Quick Review - Answer
You have answered the question incorrectly. Go back to try
again, or click Next to view the correct answer.
Lesson
1
Quick Review - Answer
A. Correct! The safeguards you should consider before
shopping online are: get permission from your parents or
guardians, make sure that the site is secure, check the
organization’s return policy.
Click Next to attempt another question.
Lesson
1
Quick Review - Answer
You have answered the question incorrectly. Go back to try
again, or click Next to view the correct answer.
Lesson
1
Quick Review - Answer
A. Correct! Safety considerations should be foremost in
your mind when choosing sports, recreation, or homesafety products.
Click Next to attempt another question.
Lesson
1
Quick Review - Answer
You have answered the question incorrectly. Go back to try
again, or click Next to view the correct answer.