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9 Aggregate Demand & Aggregate Supply STICKY PRICES AND THEIR MACROECONOMIC CONSEQUENCES • short run in macroeconomics The period of time in which prices do not change or do not change very much. We call these prices “sticky”. • sticky prices If wages are sticky, firms’ overall costs will be sticky as well. Sticky wages cause sticky prices and hamper the economy’s ability to bring demand and supply into balance in the short run. • causes of sticky prices In the macroeconomic short run, both formal and informal contracts between firms mean that changes in demand will be reflected primarily in changes in output, not prices. UNDERSTANDING AGGREGATE DEMAND What Is the Aggregate Demand Curve? • aggregate demand curve (AD) A curve that shows the relationship between the level of prices and the quantity of real GDP demanded. UNDERSTANDING AGGREGATE DEMAND As the purchasing power of money changes, the aggregate demand curve is affected in three different ways: WEALTH • wealth effect The increase in spending that occurs because the real value of money increases when the price level falls. INTEREST RATES • interest rate effect With a given money supply in the economy, a lower price level will lead to lower interest rates and higher consumption and investment spending. INTERNATIONAL TRADE • international trade effect A lower price level makes domestic goods cheaper relative to foreign goods. UNDERSTANDING AGGREGATE DEMAND Shifts in the Aggregate Demand Curve Key factors that cause the shifts: CHANGES IN THE SUPPLY OF MONEY CHANGES IN TAXES CHANGES IN GOVERNMENT SPENDING ALL OTHER CHANGES IN DEMAND HOW THE MULTIPLIER MAKES THE SHIFT BIGGER The relationship between the level of income and consumption spending is called the consumption function: C = Ca + by Ca = autonomous consumption, or the amount of consumption spending that does not depend on the level of income. by = the part of consumption that is dependent on income, where: b = marginal propensity to consume (MPC), or The fraction of additional income that is spent. y = level of income in the economy. UNDERSTANDING AGGREGATE DEMAND How the Multiplier Makes the Shift Bigger • marginal propensity to save (MPS) The fraction of additional income that is saved. • Spending Multiplier The ratio of the total shift in aggregate demand to the initial shift in aggregate demand. UNDERSTANDING AGGREGATE DEMAND How the Multiplier Makes the Shift Bigger The Multiplier UNDERSTANDING AGGREGATE SUPPLY • aggregate supply curve (AS) A curve that shows the relationship between the level of prices and the quantity of output supplied. The Long-Run Aggregate Supply Curve • long-run aggregate supply curve (LRAS) A vertical aggregate supply curve that represents the idea that in the long run, output is determined solely by the factors of production. Long-Run Aggregate Supply UNDERSTANDING AGGREGATE SUPPLY The Long-Run Aggregate Supply Curve DETERMINING OUTPUT AND THE PRICE LEVEL Aggregate Demand and the LongRun Aggregate Supply UNDERSTANDING AGGREGATE SUPPLY The Short-Run Aggregate Supply Curve • short-run aggregate supply curve (SRAS) A relatively flat aggregate supply curve that represents the idea that prices do not change very much in the short run and that firms adjust production to meet demand. Aggregate Demand and Short-Run Aggregate Supply UNDERSTANDING AGGREGATE SUPPLY Supply Shocks • supply shocks External events that shift the aggregate supply curve. Supply Shock • stagflation A decrease in real output with increasing prices. FROM THE SHORT RUN TO THE LONG RUN The Economy in the Short Run FROM THE SHORT RUN TO THE LONG RUN Adjusting to the Long Run