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Leadership in cross-cultural context The case analysis by Piotr Jan Panasiuk & Anastasia Alekseeva Agenda Step I: Introduction – Americans vs. Mexicans Step II: Problem Statement – Cultural myopia Step III: Problem analysis: cultural perspective – General factors: cultural, noncultural, interaction – Cross-cultural: Hofstede, GLOBE – Interaction problems Step IV: Solution – Available alternatives – Recommendations Page 2 STEP 1: INTRODUCTION Page 3 Introduction Americans vs Mexicans Mr. Smith – My managers who, instead of solving the problems themselves, wanted my adivce or make their decisions for them – They rarely make any comments on my decisions (…) the responses are very diplomatic and guarded – It seems that here, family and friends are very much involved – They don’t even seem to understand the meaning of a deadline Sr. Gonzalez – The executive seems to be cold, impersonal, discourteous and critical idividual – To him, time is top priority in every aspect of our working life – He said that personal feelings are not important and that we must learn to overcome our senitivity to criticism – He assumes that we are all equally accustomed to accepting complete responsability Page 4 Introduction Americans vs Mexicans American Approach Mexican approach – “Time is money” – Time for family and leisure – Deadllines and punctuality – Time flexibility according to situation – Family and business issues are separated – Results oriented – Open relation between family/friends and business – Formal solutions – High sensetivity and respect – High responsability delegation – Informal Solutions – Individualism – Leader focused decisions – Collectivism Page 5 STEP 2: PROBLEM STATEMENT Page 6 Problem statement Leadership is … "...the ability of an individual to influence, motivate, and enable others to contribute toward the effectiveness and success of the organizations of which they are members“ [GLOBE project definition] Inability to motivate people and as a result achieve the stated goal of increasing productivity due to cultural myopia and absence of dynamic interaction Page 7 Problem statement Cultural Myopia Cultural myopia means that you only focus on your own culture and have little knowledge of or regard for other cultures “Unfortunately, Mr. Smith seems to believe that we are all just dying to embrace “the American way”. Page 8 Problem statement Dynamic Interaction LMX theory states that there is a dynamic interaction between the leaders and the followers and that the leader's behavior both influences and is influenced by the followers’. Interaction between the leader and the followers enforces knowledge exchange and participants’ ability to question their own behavior and adjust accordingly Despite the deep frustration and dissatisfactory results, Mr. Smith had never questioned his behavior nor had he asked Mr. Gonzalez for explanations/advice/clarifications Page 9 STEP 3: PROBLEM ANALYSIS: CULTURAL PERSPECTIVE Page 10 Problem analysis: cultural perspective Framework for problem analysis The Hofstede study was taken as a benchmark when analyzing the underlying cultural values, beliefs and assumptions due to period consistency Leadership Interaction between the leader and the followers Page 11 Problem analysis: cultural perspective The Hofstede study PDI – Power Distance Index IND – Individualism MAS – Masculanity/Feminity UAI – Uncertinity Avoidance LTO – Long term orientation Page 12 Problem analysis: cultural perspective The Hofstede study Biggest disproportion in the Individual/Collectivistic factor (61 pts) which explains the high sence of connection between family and business isuess On the terms of Power Distance and Uncertinity Avoidance where the diffrences are moderate (around 35-40 pts) we can understand the diffrent approach towards responosibility perception and decision making processes. Page 13 Problem analysis: cultural perspective The GLOBE study The USA are… Mexico is… 4.49 Performance orientation 4.10 Performance orientation 4.15 Future orientation 3.87 Future orientation 3.34 Gender Egalitarianism 3.64 Gender Egalitarianism 4.55 Assertiveness 4.45 Assertiveness 4.2 Societal Institutional Collectivism 4.06 Societal Institutional Collectivism 4.25 (L) Societal In-Group Collectivism 4.15 Uncertainty avoidance 4.18 Uncertainty avoidance 4.17 Human orientation 3.98 Human orientation 4.88 Power distance 5.22 Power distance 5.71 (H) Societal In-Group Collectivism To date, less striking difference in terms of power distance and uncertainty avoidance is noticeable. Cultures’ convergence is obvious in all dimensions except for… Page 14 Problem analysis: cultural perspective The GLOBE study In-group collectivism dimension still generates the most diverse results – Being a member of a family or a close group of friends is very important – Satisfying the expectations of the group is critical Performance orientation Power distance Page 15 Problem analysis: cultural perspective The GLOBE study CEO’s mistakes Dimension Performance orientation •Excessive empowerment & delegation •Focus on training and employees’ development •Productivity at the expense of family bonds •Recognition by results In-group collectivism •Disregard of personal relationships and their role in employees’ motivation (“…little sensitivity to human relations aspect of management”). •Wrong incentives (salary vs. enjoinment) •No patience and understanding Power distance •Misunderstanding of his role as a leader (the leader as a sole possessor of the ultimate truth) •No tact in handling problems Future orientation •Plans ahead people Page 16 Problem analysis: cultural perspective Factors contributing to the problem List factors again Difference in underlying assumptions determines the leadership fit The role of the leader The decision making process Time perception In-group dynamics Interactions with 3rd parties For PowerPoint 97-2010 Page 17 The U.S. and Mexican leadership styles incompatibility Problem analysis: cultural perspective Leadership styles comparison: GLOBE project Charismatic / Value-Based Team Oriented SelfProtective Participative Humane Oriented Autonomous Resource: GLOBE’s Six “Culturally Endorsed Leadership Theory Dimensions Page 18 Problem analysis: cultural perspective Leadership styles comparison: GLOBE project America Mexico Charismatic / Value-Based Visionary (plans ahead) Integrity (just) Performance Oriented Inspirational (morale booster, postivie feedback) Self-Protective Procedural (formal, cautious) Flexibility, Face saver (avoiding negatives, Indirect) Human Oriented Results oriented Modesty, Compassionate Team Oriented Administrative (organized, orderly) Team collaborative, Diplomatic Participative Participative (egalitarian, delegator) Autocratic (bossy, dominatitng) Autonomous Individualistic Collectivistic Leadership style Delegative Paternalistic Page 19 STEP 4: SOLUTION Page 20 Solution Existing alternatives 1 Do nothing • “I still feel that tight control and strict approach are the only way to teach them the right way to run a business” Page 21 2 Retrieve • “…this plant becomes someone else headache, and I shall be very contant to return home to the situation I understand” 3 4 Overcome cultural myopia Adjust the leadership style • “He did not realize that he was asking us to change customs which have existed for hundread of years and are deeply embedded in all Mexicans” • “His main obejctive appears to be dehumanize the business as much as possible and to convert people into robots” Solution Recommendations: overcoming cultural myopia Increase Mr. Smith exposure to the Mexican culture far beyond the working environment Learn Spanish - obtain at least basic communication skills Show inerest in understanding local customs and mentality Socialize with employees – go beyond Expat Ghettos Be open-minded, flexible, recieve feedback Page 22 Solution Recommendations: adjusting the leadership style Create family atmosphere at work – Increase the knowledge about his subordinates – Recognize people not only as business resource but as complex individual – Show more respect to private life and intergroup dynamics Respect subordination and hierarchy – – – – Expect less proactivity from the employees Be a boss Specify all the tasks Constant monitoring in order to ensure the work is going Motivate and inspire employees – Recognition – Implement less critical mindset – Give more constructive feedback and work assesment Paternalistic Delegative Page 23 Thank you for your time! 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