Download 高三英语M10U4Project

高中英语 M10 U4 Project课
件 牛津版选修10
高三年级
英语
Project, M10 U4
The main idea for each part
Part 1 ______________
the definition of intellectural
property
the reasons for protecting
Part 2 ______________
intellectual property
the problem of piracy that
Part 3 ______________
we are facing
the solutions to the problem
Part 4 ______________
1. What is intellectural property?
2. Why do you think it necessary to
protect intellectual property?
3. As consumers, what can we do to
protect intellectual property?
1. What is intellectural property?
It is defined as ideas, including
inventions, writing, artwork, symbols
and designs used in business.
Intellectual property
Industrial property Copyright
• Novels
• Films
• Inventions
• Music
• Trade marks
• Industrial designs • Artwork
• Architectural
designs
2. Why do you think it necessary to
protect intellectual property?
Because it means protecting the
inventors or creators’ benefits.
3. As consumers, what can we do
to protect intellectual property?
Firstly, we must pay to download
music that is protected by
copyright. Secondly, we should not
buy pirated CDs or download
music from websites that are
offering free music illegally.
1. … which applies to novels, films,
music, artwork … (L6)
• We should apply the theory to
practice.
• The teaching method doesn’t
apply to my students.
2. Laws have been passed in most
countries that make it illegal to
copy intellectural property without
paying the inventor or creator. (L9)
3…she deserves to be paid for it.(L11)
• deserve sth. / to do sth.
•What had he done to deserve this
punishment?
•They certainly deserved to win that
match.
•sb deserves a medal
•get what you deserve / deserve all
you get 罪有应得
4. Research and development is very
important in today’s business world,
and ideas are more valuable than
many material things. (L14)
When and where to go is unknown.
Trial and error is very important.
The writer and actor is popular.
5. - - - one of the conditions of
belonging to the organization is
that these laws must be enforced in
member countries. Because of this,
the Chinese government has added
its signature to several laws protecting intellectural property. (L27)
6. In 2005 alone, film companies in
Hollywood… (L37)
• alone 仅仅，单，只 (用于名词或
代词后以加强语气)
• Superman alone can save the world
in the film.
• The price alone was enough to
make me change my mind.
7. In 2003, it was estimated that 35
per cent of software on computers
worldwide was pirated, which
equaled a loss of $29 billion for the
original producers. Even more
widespread is the copying of music,
especially with the development of
new computer programs. (L39)
8. People who do these things cost
worldwide industries billions of dollars
annually. (L45)
• The sofa really cost. 那沙发可真值钱。
• The best goods cost much money.
• How dear the lesson costs!
• 这个教训的代价真大啊！
• The work cost me much time and effort.
• The mistake alone almost cost him his
life.
cost n.价格, 成本, 费用 ,代价, 损失
At last I bought the film rights of a
novel at a reasonable cost.
The scientific books will be sent
without cost.
I promise all costs will be readily
returned.
We must finish the work at all costs
before midnight.
9. We should remember that many
companies expecting payment for
their copyright material will not
simply accept an apology. (L55)
1. 处于法律的困境
be in legal straits (L21)
2. 假冒或盗版产品
fake or pirated goods (L23)
3. 品牌手表的廉价复制品 (L23)
cheap copies of designer watches
4. 促进国际贸易平稳发展
to smooth the progress of
international trade (L25)
5. 有版权的材料
copyright materials (37)
6. 对……构成严峻的挑战 (L48)
to pose a serious challenge to …
7. 打击盗版
to discourage piracy (L52)
8. 为了帮助反盗版斗争更加深入
to help further the fight against
piracy (L53)
9. 耗尽…的生命力
suck the life out … (L49)
• I’m very worried about my business.
Many people are moving away from
the city center, which is sucking
the life out of my shop.
• Dangerous currents can suck
swimmers under.
• Don’t teach your grandmother to
suck eggs. 不要班门弄斧。
• Dangerous currents can suck
swimmers under.
• Don’t teach your grandmother to
suck eggs.
Homework checking:
1.
2.
D1, D2, P125
Prepare M11 unit 1