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WRITING COMPARE & CONTRAST PAPERS WRITING COMPARE AND CONTRAST PAPERS Characteristics Writing Compare and Contrast Examples Decision paper, Position Paper, Marketing/Sales writing, Debates Purpose Help the reader make a decision Organization Method of Ideas Whole-by-whole or Part-by-part Audience/Reader Decision maker Point of View (1st, 2nd, 3rd) 2nd Tone (based on word choice & format [visual appeal, fonts]) Formal Pace (the speed that ideas are presented to the reader) Med Cognitive Skill Critical analysis; even evaluation of criteria Writing Skill Objective writing Builds on… Organization skills Formatted Report, Presentation, email Ethical scenarios Fail to evaluate evenly across criteria; exaggerate evaluation; fail to be objective in evaluation Getting Started o Purpose: What decision needs to be made o Who are the decision makers (audience)? Analyze their knowledge level with respect to the subjects, criteria, and decision that will be made. o What are the subjects? How many subjects? o What criteria need to be evaluated by the decision maker before the decision can be made? Select criteria based on the decision that needs to be made. o Do you have any secondary audiences? If so, what is their role in the decision making process? o Outline an Intro-Body-Conclusion structure. Introduction The introduction section must introduce your criteria acknowledge your audience acknowledge the decision that needs to be made forecast the criteria Page 1 of 2 WRITING COMPARE & CONTRAST PAPERS Comparison/Contrast Body Sections The support sections contain the comparison/contrast. Introduce each criterion and present the comparison. Compare/contrast papers are traditionally objective, so do not make the decision for the reader. There are two organization methods (see Figure 1): o o Whole-by-whole method – or Subject-by-subject – covering one subject at a time and cover the criteria in the same order, applying it consistently for each subject. Part-by-part method – or Point-by-point – covering one criterion at a time and evaluate the criterion consistently for each subject, always covering the subjects in the same order. Choose one method and stick with it. The method you choose must be obvious. Use headings to assist the reader. Figure 1: Outlines for Whole-by-whole and Part-by-part C/C Papers [WHOLE-by-WHOL E] Introduction (introduce subjects, criteria and ack decision) [PART -by-PART] Introduction (introduce subjects, criteria and ack decision) Subject A Criterion 1 Criterion 1 Subject A Criterion 2 Subject B Criterion 3 Criterion 2 Subject A ... Subject B Subject B Criterion 1 Criterion 3 Subject A Criterion 2 Subject B Criterion 3 ... ... Conclusion Recommendation (optional) Conclusion Recommendation (optional) Once you understand writing compare and contrast using the sample outline, it’s possible to combine these models. Conclusion Your Conclusion section sums up the criteria that your audience needs to consider when making the decision. Do not reiterate the comparison in the conclusion. The conclusion could include a separate recommendation section. Page 2 of 2