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Vocabulary - Mass Media This is a list of vocabulary items related to mass media Aerial A radio antenna, especially one suspended in or extending into the air. Advertising is a form of communication that typically attempts to persuade potential customers to purchase or to consume more of a particular brand of product or service. A blog (a contraction of the term "Web log") is a Web site, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Many blogs provide commentary or news on a particular subject; others function as more personal online diaries. Blogosphere is a collective term encompassing all blogs and their interconnections. It is the perception that blogs exist together as a connected community (or as a collection of connected communities) or as a social network. Broadcasting is the distribution of audio and/or video signals which transmit programs to an audience. Television and radio programs are distributed through radio broadcasting or cable , often both simultaneously A column is a recurring piece or article in a newspaper, magazine or other publication. Columns are written by columnists. An editorial, leader (US), or leading article (UK) is an article in a newspaper or magazine that expresses the opinion of the editor, editorial board, or publisher. The editorial board is a group of editors, usually at a print publication, who dictate the tone and direction that the publication's editorials will take. In much of the Englishspeaking world, editorials are typically not written by the regular reporters of the news organization, but are instead collectively authored by a group of individuals Journalism is the craft of conveying news, descriptive material and comment via a widening spectrum of media. These include newspapers, magazines, radio and television, the internet and, more recently, the cellphone. A journalist (also called a newspaperman) is a person who practices journalism, the gathering and dissemination of information about current events, trends, issues, and people while striving for non-bias viewpoint. Reporters are one type of journalist. They create reports as a profession for broadcast or publication in mass media such as newspapers, television, radio, magazines, documentary film, and the Internet. Magazines, periodicals, glossies or serials are publications, generally published on a regular schedule, containing a variety of articles, generally financed by advertising, by a purchase price, by pre-paid magazine subscriptions, or all three.They are published published weekly, biweekly, monthly ... Mass Media includes all the "tools" we have for communicating with large numbers of peopleā¦ television, radio, film, on-line services, magazines and newspapers. All carry messages that reach masses of people in contrast to letters, telephone calls and one-to-one conversations known as interpersonal media. Media events An event that is staged primarily for the purpose of simply being covered. News is any new information or information on current events which is presented by print, broadcast, Internet, or word of mouth to a third party or mass audience. News, the reporting of current information on television and radio, and in newspapers and magazines. Newspaper A newspaper is a written publication containing news, information and advertising, usually printed on low-cost paper called newsprint. Press conferences Meetings with reporters. Press - "the press" The media that includes television, radio, newspapers, magazines, wire services, and online services, among others. Print media That portion of the mass media which include newspapers and magazines. Propaganda is the dissemination of information aimed at influencing the opinions or behaviors of large numbers of people. Talking heads A shot of a person's face talking directly to the camera. Television (TV) is a widely used telecommunication medium for transmitting and receiving moving images, either monochromatic ("black and white") or color, usually accompanied by sound. "Television" may also refer specifically to a television set, television programming or television transmission. A tabloid is a newspaper of small format giving the news in condensed form, usually with illustrated, often sensational material