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Chapter 5 -- Memory “Memory is the thing you forget with.” -- Alexander Chase “Forgive your enemies, but never forget their names.” --John F. Kennedy “Baby, don’t forget my number.”-- Milli Vanilli Different Types of Memory We have different memory systems for different purposes Each system has a Duration How long memories last Capacity How much information can be stored Traditional Models of Memory Computers and human memory have (a) an input or encoding stage (b) a storage process, and (c) a retrieval process. Three Memory Stores Sensory Memory Short-Term Memory Long-Term Memory Sensory Memory Properties Very short duration (less than 1 second) Large capacity Lingering activation in perceptual areas of the brain Studied using the Sperling technique Letters flashed quickly Arrow appears next to one row Write down letters from that row What Sperling Showed Full report (first trial) 3-4 correct Partial report (later trials) 3-4 correct (any row) SM has a large capacity and short duration Attention plays a key role in moving information from SM to STM Short-Term Memory Properties Short duration (a few seconds – 10 to 20) Small capacity (7+2 items) Useful for Remembering telephone numbers Language use Getting information to long-term memory Extending STM We use strategies to extend STM Increasing capacity • Chunking • Rehearsal Increasing duration Chunking: Extending STM Capacity Which list of letters is easier to remember? Chunking: Extending STM Capacity By combining items into meaningful “chunks,” we use fewer slots of STM. The Memory Curve or “curve of forgetting” Rehearsal: Extending STM Duration Silent repetition keeps STM refreshed Works until you are interrupted Rehearse enough, and STM moves to LTM • Memory curve Primacy effect (LTM) Recency effect (STM) Long-Term Memory Properties • (Very) long duration • (Very) large capacity Hours to decades Always room for new memories Types of LTM Implicit versus Explicit LTM Explicit memory • • Conscious awareness; easy to verbalize Includes semantic and episodic Implicit memory • • No conscious awareness; hard to verbalize Includes skills or habits (how to ride a bike) Explicit LTM: Semantic versus Episodic Semantic • Word meanings (a dog is an animal) • Concepts (dog poo releases methane gas) • General facts (my dog is named Walter) Episodic • Events that occurred to you (buying a dog) • Include context (when, where) Long Term Memory Memories may not be retrievable from LTM because they have faded or because of interference by other memories. Working Memory (WM): How the Mind Uses STM We manipulate the contents of STM • • Problem solving Planning WM includes • • • • Central executive Verbal STM Visuospatial STM Other STMs Foundations of Memory Genes and memory • • Knockout mice Different genes for different memory types Humans Apo E gene related to memory and Alzheimer’s Making Memories: Encoding Making Memories: Code Memories can be stored in different formats • Based on anticipated use Consolidation Consolidation is the strengthening of memories • • • Results from frequent or long-term use New memories are dynamic Consolidated memories are structural Craik and Lockhart’s: Levels of Processing Depth of Processing We can process new information in simple (shallow) or complex (deep) ways • • Shallow: based on sensory characteristics Deep: based on meaning Complex processing leads to better memory Breadth of Processing We can encode new information in simple or elaborate ways • • Simple encoding: repeating information Elaborative encoding: creating connections to existing knowledge Elaborative encoding leads to better memory Memory Phenomena Eidetic Memory is more commonly known as photographic memory. The tip-of-the-tongue (TOT) phenomenon has been used to study the network of semantic memories The study of flashbulb memories has provided information about episodic memory. Emotionally charged, episodic memories September 11, 2001 Kennedy assassination Space Shuttle Columbia disaster Birth of a sibling Very vivid and accurate High level of confidence But accuracy does decrease over time Memory Phenomena Encoding specificity has a great deal to do with the ease with which a memory is retrieved. If the cues that were present when a memory was encoded or stored are not present during retrieval, it is difficult to retrieve that memory. Memory Phenomena Encoding specificity appears to be at work in state dependent – or state-trait – learning, which states that we recall information The Act of Remembering Memory is a constructive process • • Not like a videotape or DVD Biases and expectations can influence memory False memories • Memories of events that did not occur Forgetting Decay • Memories fade away over time Interference • • Retroactive: new information makes it harder to remember old information Proactive: old information makes it harder to learn new information Amnesia Retrograde amnesia • • • Impairment of memories before onset Infantile amnesia • • • Impairment of memories after onset Patient H.M. Movie: Memento Soap opera plot device Improving Memory Mnemonic devices • • • • Anterograde amnesia • • Hierarchical organization Acronyms/initial-isms Interactive images Spaced practice Method of loci Depth and breadth of processing Pegword system Rhyming words