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Social Psychology, 6/e
Social Psychology, 6/e

... individuals strive to hold ideas that are consistent with one another, rather than ideas that are inconsistent or incongruous.  If a person holds several ideas that are incongruous or inconsistent, then he or she will experience internal conflict. ...
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... people and messages that confirm our existing beliefs, values, and attitudes. Selective attention: We focus on certain cues but ignore others. Selective perception: We tend to see and hear what we want to believe. Selective retention: We tend to remember whatever reinforces our thinking and forget w ...
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Top-Down Processing in Neurocognitive Networks

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Robbins & Judge Organizational Behavior 13e

... – The closer the match between attitude and behavior, the stronger the relationship: • Specific attitudes predict specific behavior • General attitudes predict general behavior – The more frequently expressed an attitude, the better predictor it is. – High social pressures reduce the relationship an ...
Robbins & Judge Organizational Behavior 13e
Robbins & Judge Organizational Behavior 13e

... – The closer the match between attitude and behavior, the stronger the relationship: • Specific attitudes predict specific behavior • General attitudes predict general behavior – The more frequently expressed an attitude, the better predictor it is. – High social pressures reduce the relationship an ...
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New Directions in Conditioning

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Chapter 12 cicarelli

... • Attitude - a tendency to respond positively or negatively toward a certain person, object, idea, or situation. • The three components of an attitude are the affective (emotional) component, the behavioral component, and the cognitive component. • Attitudes are often poor predictors of behavior unl ...
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Attitude change



Attitudes are associated beliefs and behaviors towards some object. They are not stable, and because of the communication and behavior of other people, are subject to change by social influences, as well as by the individual's motivation to maintain cognitive consistency when cognitive dissonance occurs--when two attitudes or attitude and behavior conflict. Attitudes and attitude objects are functions of affective and cognitive components. It has been suggested that the inter-structural composition of an associative network can be altered by the activation of a single node. Thus, by activating an affective or emotional node, attitude change may be possible, though affective and cognitive components tend to be intertwined.
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