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No Slide Title
No Slide Title

... Approximately 370 biotechnology companies and 600 medical device companies 54 biotechnology firms listed on the ASX Approximately 6000 people employed Market capitalisation of Australian biotechnology firms listed on the Australian Stock Exchange (ASX) is A$7.132 billion (US$5.439 billion) ...
Issue 24, April 2001
Issue 24, April 2001

... All drugs to be marketed in Japan must undergo a three phase clinical trial, which is more difficult to execute compared to trials in a Western country due to the small pool of test subjects. Until recently, the drug regulatory body of Japan required all Western drugs that were already approved in t ...
Discussion Continuum 1: Who pays to develop drugs? Introduction
Discussion Continuum 1: Who pays to develop drugs? Introduction

... only the pharmaceutical company that developed the drug to sell it. Once the patents protecting a pharmaceutical drug expire (which is usually around 20 years after the patent was filed), the pharmaceutical drugs become generic products, which may be manufactured and sold (usually at lower prices th ...
Marketing Specialist
Marketing Specialist

... On average, marketing specialists, classified under advertising and marketing professionals, can expect to earn between $1 250 and $1 499 per week ($65 000 and $77 999 per year), depending on the organisation they work for, and their level of experience. As a marketing specialist develops their skil ...
Posters\PH Week March 05\ADDP.rutgers
Posters\PH Week March 05\ADDP.rutgers

Marketing: ASHP Policy Positions
Marketing: ASHP Policy Positions

... Public health researchers have characterized the U.S. experience with direct-toconsumer advertising (DTCA) of prescription drugs since 1997 as “a large and expensive uncontrolled experiment in population health, which to date shows decidedly mixed effects.” 1 Those researchers and others2,3,4,5 have ...
advertising - Marketing 1101
advertising - Marketing 1101

... • The aim of Marketing is to have: ...
The  Pharmaceutical Industry and The Process of Drug Discovery
The Pharmaceutical Industry and The Process of Drug Discovery

... Getting a drug to market  Disease target - possible drug candidates  Pre-clinical testing; R&D (1-3 yrs)  Toxicology, “ADME”  Clinical R&D (2-10 yrs; Av. 5yrs)  Phase 1 – healthy volunteers  Phase 2 – small patient group  Phase 3 – larger patient group  Regulatory approval (2-10(!) yrs)  M ...
specific indications
specific indications

... In order to simplify access to the Part D drug benefit in the outpatient setting we are recommending that certain steps be taken by providers to clearly differentiate those drugs, filled by retail pharmacies, which may qualify as Part B drugs and those which may qualify as Part D drugs. At this time ...
SOCIAL PHARMACOLOGY - Keluarga IKMA FKMUA 2010 | …
SOCIAL PHARMACOLOGY - Keluarga IKMA FKMUA 2010 | …

... value-added knowledge about drugs, and for risk/benefit assesment of marketed drug ...
APPOPRIATE PRESCRIBING MEDICINE
APPOPRIATE PRESCRIBING MEDICINE

... improve with better sleep hygiene. Studies have shown that physicians often write prescriptions of doubtful benefit because of perceived pressure to prescribe medications. However, these perceptions may be inaccurate. Asking a patient directly about therapeutic goals may shed light on his or her wil ...
Food and Drug Interaction: Quinolones
Food and Drug Interaction: Quinolones

Cultural, Legal, and Ethical Considerations
Cultural, Legal, and Ethical Considerations

... metabolism, distribution, and excretion. ...
Experimental/Investigational Use
Experimental/Investigational Use

Drug sampling
Drug sampling

Pharmaceutical Medicinal Chemistry-3
Pharmaceutical Medicinal Chemistry-3

... Course module description: The first part of the subject deals with drugs used in cancer with main emphasis on alkylating agents, platinum based drugs, antimetabolites, antibiotics, mitotic inhibitors and combination therapy. The second part of the course will concentrate on studying diuretics and r ...
Advertising, SP & PR
Advertising, SP & PR

...  The greater the no. of alternatives, the better is the likelihood to hit upon an excellent message  A good ad focuses on one core selling proposition  Messages may be rated on desirability, exclusiveness and credibility ...
rational drug use programme
rational drug use programme

Not my Kid Powerpoint - Chardon Local Schools
Not my Kid Powerpoint - Chardon Local Schools

1097-Ahmadi-_b
1097-Ahmadi-_b

... immunological response, decreased renal function) that in younger patients may be protective from severity of an adverse drug reaction make the older patient particularly at risk for polypharmacy related adverse drug reaction. ...
A Consumer`s Guide to E-Prescribing
A Consumer`s Guide to E-Prescribing

... pharmacy before a patient arrives, eliminating the need for the patient to show up to drop off the prescription and wait for it to be filled. Streamlined prescription renewal process: E-prescribing streamlines communication between physicians and pharmacies to renew prescriptions. For example, if th ...
Memo - Magellan Rx Management
Memo - Magellan Rx Management

... benefit prior authorizations (which allow eligible recipients 21 years of age and older and not long-term care eligible to receive up to six prescriptions per month) and Brand Medically Necessary override for carbamazepine, primidone, valproic acid and warfarin. As drug claims are submitted at point ...
Drug development
Drug development

... Phases of Clinical Research: Drugs Versus Devices • Drugs generally have 4 phases in clinical research (I, II, III, IV) • Devices generally have 2 clinical phases:  feasibility study (pilot) – small number of patients to confirm device design, operating specifications, and initial safety.  pivota ...
understanding drugs and medicinces what is the
understanding drugs and medicinces what is the

marketing
marketing

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Pharmaceutical marketing

Pharmaceutical marketing, sometimes called medico-marketing or pharma marketing in some countries, is the business of advertising or otherwise promoting the sale of pharmaceuticals or drugs.Many countries have measures in place to limit advertising by pharmaceutical companies.Pharmaceutical company spending on marketing far exceeds that of its research budget. In Canada, $1.7 billion was spent in 2004 to market drugs to physicians; in the United States, $21 billion was spent in 2002. In 2005, money spent on pharmaceutical marketing in the United States was estimated at $29.9 billion with one estimate as high as $57 billion. When the U.S. numbers are broken down, 56% was free samples, 25% was pharmaceutical sales representative ""detailing"" (promoting drugs directly to) physicians, 12.5% was direct to user advertising, 4% on detailing to hospitals, and 2% on journal ads. There is some evidence that marketing practices can negatively affect both patients and the health care profession.
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