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18.a.Social Thinking
18.a.Social Thinking

... it to their personality (disposition) rather than their profession. (situation). However, how does FAE apply to how we see ourselves???? Self-serving bias ! ...
Attitudes, Persuasion, and Attitude Change
Attitudes, Persuasion, and Attitude Change

... important, How do we measure them?? Attitudes and Predicting Behavior Attitude Change and Persuasion Compliance ...
Social Psychology
Social Psychology

... But research has showed us that sometimes our attitudes or thoughts do not perfectly predict or match behavior ...
Factors of Persuasion
Factors of Persuasion

... when you sneeze) or maladaptive (such as engaging in risky behavior because “everyone is doing it.”) • Many like to think of themselves as nonconformists, but a classic study by Solomon Asch demonstrated that we are more likely to conform than we think. ...
social Psych thinking presentation
social Psych thinking presentation

... – Cognitive Dissonance • Uncomfortable feeling caused by holding conflicting ideas at the same time ...
Cognitive Dissonance and Obedience
Cognitive Dissonance and Obedience

... After the Video Clip… Respond on the back of your notes: a)What conditions influenced participants to obey? b)What elements are present in your own life that encourage obedience? c)What are the implications of Milgram’s findings? As a student? A citizen? Other ...
History and Approaches
History and Approaches

... of different kinds of group behavior (e.g., deindividuation, group polarization). • Explain how individuals respond to expectations of others, including groupthink, conformity, and obedience to authority. • Predict the impact of the presence of others on individual behavior (e.g., bystander effect, ...
Unit X: Social Psychology
Unit X: Social Psychology

... February 25 and 26 (Mon. and Tue.) Unit X: Social Psychology This  part  of  the  course  focuses  on  how  individuals  relate  to  one  another  in  social  situations.  Social  psychologists  study   social  attitudes,  social  influence,  and  othe ...
Chapter 13: Social Influence and Persuasion
Chapter 13: Social Influence and Persuasion

... – Use comparison that makes original offer look more attractive – Push the choice into the future ...
Persuasion, Attitudes, and Behavior
Persuasion, Attitudes, and Behavior

... Cognitive: rests on relevant facts Affective: connected to emotions, values Behavioral: works by self-perception only when the initial attitude is ambiguous ...
Ability - Social Cognition Lab
Ability - Social Cognition Lab

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Social Psychology – Chapter 18
Social Psychology – Chapter 18

... Fundamental Attribution Error – underestimating situational influences when evaluating the behavior of someone else.  When explaining our own behavior, we are more sensitive to the influence of the situation; when explaining the behavior of others, we tend to assume it reflects an enduring personal ...
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Social Psychology Fundamental Attribution Error: the tendency for

... India, Australia & the U.S. political conservatives tend to place the blame on the personal dispositions of the poor and unemployed. (Zucker & Weiner, 1993) Political liberals and social scientists are more likely to blame past & present situations. Attitudes are feelings, often influenced by our be ...
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Learning goals

... a general evaluative response, view or position  components: ...
Exam 2 Review
Exam 2 Review

... Attitudes & Behavior Understand the different sources of attitudes and how they work: – Genes – Social experiences – for affectively (e.g., classical conditioning) vs. behaviorally (e.g., operant conditioning) based attitudes ...
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Chapter 15 Lecture Outline Interpersonal Attraction (important

... Common mistakes or biases that we tend to make when we engage in the process of making attributions: 1. Actor-Observer Bias (there are two sides to this, depending on whether you=re making an attribution about yourself, or someone else). - We have a tendency to see other people's behavior as influen ...
Unit VII-Social Psychology
Unit VII-Social Psychology

... 3. Target audience, 4. Medium ...
AP Psych Rapid Review
AP Psych Rapid Review

... Actor-Observer Bias: attribute oue own behavior to situation & behavior of others to personal causes ...
Fundamental attribution error
Fundamental attribution error

... Essential Task 12-1:Apply attribution theory to explain the behavior of others with specific attention to the fundamental attribution error, self-serving bias, just-world hypothesis and differences between collectivistic and individualistic cultures ...
Social II: Justifying our Actions - HomePage Server for UT Psychology
Social II: Justifying our Actions - HomePage Server for UT Psychology

... Cognition B: “Smoking causes Cancer” ...
Social Psychology * Ch 18 - Lincoln Park High School
Social Psychology * Ch 18 - Lincoln Park High School

...  We think and remember through schemas to increase the efficiency of cognition (preview to cognitive unit). This leads us to categorize people into groups as well.  A stereotype is a schema for a group of people ...
Attribution, Attitude, and Cognitive Dissonance
Attribution, Attitude, and Cognitive Dissonance

... – Fundamental attribution error: the tendency to overemphasize personal causes for others’ behavior and underemphasize personal causes for our own behavior • Defensive attribution – Self-Serving Bias: Tendency to attribute our successes to our own efforts and our failures to ...
Social psychology
Social psychology

... Suppose you had volunteered to participate in a psychology experiment on campus. Upon arrival, you were seated at a table and asked to undertake a series of dull, meaningless tasks for about an hour. Afterward, the experimenter convinced you to extol the virtues of the tasks you had performed by de ...
Intro Psych Jan28
Intro Psych Jan28

... were in their forties. I moved into a male body, and my partner, who is an Older Member in the Level Above Human, took a female body. (We called these bodies "vehicles," for they simply served as physical vehicular tools for us to wear while on a task among humans. They had been tagged and set aside ...
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Persuasion



Persuasion is an umbrella term of influence. Persuasion can attempt to influence a person's beliefs, attitudes, intentions, motivations, or behaviors. In business,persuasion is a process aimed at changing a person's (or a group's) attitude or behavior toward some event, idea, object, or other person(s), by using written or spoken words to convey information, feelings, or reasoning, or a combination thereof. Persuasion is also an often used tool in the pursuit of personal gain, such as election campaigning, giving a sales pitch, or in trial advocacy. Persuasion can also be interpreted as using one's personal or positional resources to change people's behaviors or attitudes.Systematic persuasion is the process through which attitudes or beliefs are leveraged by appeals to logic and reason. Heuristic persuasion on the other hand is the process through which attitudes or beliefs are leveraged by appeals to habit or emotion.
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