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Transcript
S IMO N SEN
ASSOCIADOS
BRAZILIAN MARKET
OF DIRECT MARKETING
S
S IMO
IMO N
N SEN
SEN
ASSOCIADOS
ASSOCIADOS
OBJECTIVE
The objective of this study is to
develop a current and updated basis of
strategic information on the direct
marketing sector, encompassing its
main segments.
PURPOSE
S
S IMO
IMO N
N SEN
SEN
ASSOCIADOS
ASSOCIADOS
• To provide data and information to ABEMD
associates and to the community interested in the
sector.
• To become the information research source in the
Brazilian market.
• To stimulate companies to use direct marketing
tools and techniques as a marketing strategy.
• To leverage economic development and to create
more jobs.
IMON
NSEN
SEN
SSIMO
ASSOCIADOS
ASSOCIADOS
IMON
NSEN
SEN
SSIMO
ASSOCIADOS
ASSOCIADOS
IMON
NSEN
SEN
SSIMO
ASSOCIADOS
ASSOCIADOS
IMON
NSEN
SEN
SSIMO
ASSOCIADOS
ASSOCIADOS
IMON
NSEN
SEN
SSIMO
ASSOCIADOS
ASSOCIADOS
IMON
NSEN
SEN
SSIMO
ASSOCIADOS
ASSOCIADOS
IMON
NSEN
SEN
SSIMO
ASSOCIADOS
ASSOCIADOS
IMON
NSEN
SEN
SSIMO
ASSOCIADOS
ASSOCIADOS
IMON
NSEN
SEN
SSIMO
ASSOCIADOS
ASSOCIADOS
BRAZILIAN MARKET OF DIRECT MARKETING
EMPLOYMENT ESTIMATE: HEADCOUNT
2005
Total
870,000 Direct jobs