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Online Advertising Placement and Pricing
Pulp-paperworld.com is a premier site for the pulp & paper makers and supporting industries,
averaging more than 5,000 visitors per month and more than 75,000 page impressions. The extensive
and high-quality article content from around the globe attracts industry professionals worldwide.
Banner and button advertising give you the opportunity to capitalise on that traffic and increase the
frequency of visits to your own homepage or products. By integrating Web advertising into your
marketing or lead-generation campaigns, you extend your brand exposure to a highly targeted
audience of decision making professionals.
Ad Types and Positions
Pulp-paperworld.com offers several ad formats and numerous targeted page locations.
Ads appear on all the main pages within the given section - giving your message far more exposure.
For example, an advertiser who purchases a banner will have their ad appear on all pages this page
may be including a competitor’s news item or banner.
Top Banner: The top banner is available on the home page but also on the targeted pages as per the
menu headers
Home page News Banner: The news banner is available on the homepage but also 1 is available on
targeted page locations as per the menu headers
Right side Bar: Want a large, prominent ad but also want it to appear to 100% of all page visitors? A
side box ad is the perfect option.
Run-of-Site Button: Reach every visitor to pulp-paperworld.com with our run-of-site top button ad.
This ad is located on the top line of the every page of pulp-paperworld.com in order to give you
complete site exposure. The ad position is available on a monthly basis. It is especially ideal for
events, Webinars and other time-sensitive advertising.
Premium Supplier Micro site: The Premium Supplier micro site is a comprehensive business platform
for you to get the most out of your company and products, the micro site is a tabulated platform,
with a company profile / articles published on pulp-paperworld.com and up to 5 other tabs of your
own choice for to you extend your brand exposure to a highly targeted audience of decision making
professionals. This service can incorporate text / pictures and even video. No other company ads or
branding is present in this area. The service is priced yearly.
Free Design Service for Online Ads
In order to make online advertising as easy as possible, we offer all advertisers free design of online
ads. Our designer can make your ad coordinate with your brand image and Web site. Simply supply
us with your ad copy, your Web address and any other graphics you want incorporated and our
designer will do the rest.
E-Blast Newsletters
In addition to the site marketing areas we also offer a weekly newsletter going globally to just over
25000 people, the newsletter is compiled with featured articles from the past week / dedicated
articles submitted for publication on the newsletter, as per the site we offer the following banners
Top Banner this is a dedicated position
3 Button banners
News Banner
All the ad positions are available on a monthly basis. It is especially ideal for events, Webinars and
other time-sensitive advertising.
Pricing and tech info
Pricing for an advertisement is one-month
5% discount given for a six-month contract
10% discount given for a one-year contract
Top banner ad 980px X 120px
Home page News Banner 564px X 120px
Right side Bar 250px X 250px / 250px X 360px
Run-of-Site Button 178px X 59px
Premium Supplier Micro site
Home page € 950 (i) Percent of page visitors for
which ad is displayed 100%
under pages € 500 (ii) Percent of page visitors for
which ad is displayed 40% (maximum of 14)
Home page €750 Percent of page visitors for
which ad is displayed 100%
under pages €350 (ii) Percent of page visitors for
which ad is displayed 60% (maximum of 14)
250px X 250px € 450 Percent of page visitors for
which ad is displayed 100%
250pz X 360px € 600 Percent of page visitors for
which ad is displayed 100%
Home page €175 (i) Percent of page visitors for
which ad is displayed 100%
under pages €125 (ii) Percent of page visitors for
which ad is displayed 40% (maximum of 14)
Price per year € 650 this includes a rotating
banner on home page linked to your profile.
All site banners can be in formats JPEG / PNG / GIF / SWF, animated banners are to be built with
perminant rotations, if the format is SWF then a supporting static JPEG to be supplied.
E-Blast Newsletters
(i)
(ii)
Top Banner 580px X 220px € 850
Newsbanner 580px X 120px € 550
Button banner 178px X 59px € 225
All newsletter banners are JPEG / PNG only
You can purchase additional underpages if available at 50% discount
You can purchase additional underpages if available at 50% discount
For more information about online advertising and packages contact us at +46722533488 or
[email protected]