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* Your assessment is very important for improving the workof artificial intelligence, which forms the content of this project
What messages do you receive from the following ads? Why do you think women tend to be more often than men? Why might young men now be in the same manner? In advertising and other media, women are sometimes portrayed in poses that physically subordinate them to men. Men are often shown in a dominant position and in control of the situation portrayed. Rather than using full body shots, advertising often chooses to dismember women's and men's bodies and market their separate parts: slim legs, large chest, firm buttocks. This process is often referred to as objectification. In some cases, women are depicted in contorted positions, looking foolish or silly. Men are often portrayed as serious, brooding, and introspective. In some advertisements, women are seen receiving male approval as their sole measure of achievement. Many males depicted in the media approve only one thing - sexually attractive and available women. Advertisers have often used sex to sell products, even when the product being advertised has nothing to do with sex. Car, alcohol, soft drink, and jean ads often market women's bodies as well as the actual products being advertised.