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Element 9350: Economic Stability Indicator (ESI)/RITAA Element Definition Ranking Invitation to Apply Approvals is an easy to apply model score that is able to predict likely ITA approvals on a direct marketing list. Marketers can use RITAA as a relative measure of likelihood than an ITA responder will go on to meet their credit approval standards. RITAA scores may be incorporated into custom models or used as a selection tool for an ITA marketing list. RITAA is built using noncredit data. Length: Format: Default: 2 Character Blank Element Values Values: 01 - 30 01 = Most Likely Economically Stable 30 = Least Likely Economically Stable Element Notes Level: Model Sources: Modeled Restrictions: Element Changes Page 507 of 532