Download E-Commerce Mostafa A.Shalash / Mahmoud Hassanen Instructor

E-Commerce
Instructor :
Schedule :
Room
:
Mostafa A.Shalash / Mahmoud Hassanen
Monday 9.00 : 12.00 A.M.
411 - Ext. 246 - E-mail : [email protected]
417 – Ext. 348 E-mail : [email protected]
Course Objectives
This Course is designed to achieve the following objectives:
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To provide students with a broad understanding of the technological infrastructure that are
making electronic commerce possible
To discuss current developments in electronic commerce
To offer perspectives on why and how processes in various industries operate
Course Description
A study of Internet and electronic commerce systems. Emphasis on infrastructure of electronic
commerce online user behavioral differences, marketing on the Internet, online advertisement,
electronic payment systems, strategy and implementation, privacy and security issues, and global
digital economics.
Textbook
Efrain Turban and David King; (2008); "Electronic commerce A managerial perspective"; 8th
Edition, Person Education, Inc, Upper Saddle River, New Jersey..
Course Topics
Week
Topic
Assignment
1
2
3
Overview of Electronic Commerce……………………………………...
..………….....Chapter 1
E-Marketplaces: Structures, Mechanisms, Economics, and Impacts
………......….Chapter 2
4
5
6
7
8
9
10
11
12
13
14
15
16
Continuous Assessment + Retailing in Electronic Commerce:
Products and Services …………………………………………………
Consumer Behavior, Market Research, and Advertisement…………
………...……Chapter 3
…………...…Chapter 4
Consumer Behavior, Market Research, and Advertisement…………
…….………..Chapter 4
Continuous Assessment + B2B E-Commerce: Selling and Buying
in Private E-Markets……….................................................................
B2B Exchanges, Directories, and Other Support Services
……….…......Chapter 5
……....…......Chapter 6
Mid term Exam
E-Supply Chains, Collaborative Commerce, and Corporate
Portals……………………………………………………….……………………………
Innovative EC Systems: From E-Government and
E-Learning to Consumer-to-Consumer Commerce…….……...
Continuous Assessment + Mobile Computing and
Commerce and Pervasive Computing……………………………..
Dynamic Trading: E-Auctions, Bartering, and Negotiation...
Dynamic Trading: E-Auctions, Bartering, and Negotiations ..
……………...Chapter 7
………… …. Chapter 8
…… … …….Chapter 9
……..……...Chapter 10
………….....Chapter 10
Continuous Assessment + E-Commerce Security………….......
……...……..Chapter 11
Electronic Payment Systems…………………………………………………
……...……..Chapter 12
Final Exam
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Grading System
Continuous Assessment (4 assessments)
20 %
Mid term Exam
20 %
Final Exam
60 %
Teaching Philosophy
The teaching method will be a combination of lecture, class discussions assigned
topics, and explanation. Individual participation by students in class room is
strongly encourages. The student is expected to read the materials prior to attending
the class.
Please Note
1- To be allowed to set the exam you must attend 75% of lectures and tutorials.
2- Late submission of assignments are penalized
3- Please study the regulation thoroughly or if in doubt ask the instructor
With our Best wishes
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