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Career Portfolio provided by Beyond.com
Director Of Product Management
Member Number: 68945598
Global Product Management Executive With
Extensive Startup And Fortune 100 Experience
San Francisco, CA 94105
Portfolio: https://www.beyond.com/people/68945598
Professional Information
Job Function: Information Technology, Management & Business, Marketing & Advertising
Education: Post Graduate Degree
Experience: 10 – 15 Years
Employment: Full-Time
Salary: $120-200k
Security Clearance: None
Citizenship: U.S. Citizen
Resume
*** ***
Global Product Management Executive With Extensive Startup
And Fortune *** Experience
B2B & B2C Mobile, Web, Social Applications and Software Enabled Hardware Devices
Tech entrepreneur looking for a challenging product management role where I can put my passion and product expertise
towards creating a world-class consumer experience.
Address:
*** Vanderbilt Avenue, Dallas, Texas ***
Phone:
(***) ***
***
PROFESSIONAL SUMMARY:
Director Of Product Management
Obsessed with using technology to amplify consumer productivity, commerce and fun. Most recent startup *** built a
discovery layer on top of the social graph to help consumers discover shopping opportunities at a local level using mobile
and web.
* 5 years as Co-Founder and Chief Product Officer for 3 mobile and web based product startups.
* 8 years Fortune *** Corporate Experience at Texas Instruments, Hewlett Packard and Microsoft in various product
management, strategy and engineering management roles.
* Expertise with mobile and rich web applications in the Digital Media, Fashion Tech, Educational Tech and Event
Software Industries.
* Designed and launched ***+ apps in the iOS and Android app stores.
* Lead Product Manager for 5+ Version *** products from concept to launch with install base of millions of users.
* ***+ major product releases and hundreds of incremental releases in product and engineering management roles.
* Global product management and marketing experience in the US, Germany, France, Australia, Austria, Scandinavia,
Netherlands, Belgium and Canada.
* US and international Business Development experience creating and maintaining ***+ sales and strategic alliances.
* Recruited and managed product teams of ***+ people. Managed teams across US, UK, France, India & Australia.
* Deep technical expertise with hands on knowledge of Ruby on Rails, PHP, HTML, CSS, MySQL and C/C***.
* Expertise with wireframe, prototyping and design software including Balsamiq, Keynote, Visio and Photoshop.
* Shipped products using Lean, Agile, Scrum and traditional product cycles.
* BS Computer Science + MBA.
EMPLOYMENT HISTORY:
MORETAP INC ***
Dallas, TX (***)
Co-Founder & CEO/CPO
Created and communicated the vision and product concepts behind moreTap Inc. Designed and launched ***, a desktop
and mobile fashion search engine for local retail at ***,***+ clothing, accessory and shoe stores in *** US cities. For the
first time, consumers were able to conveniently save time and get better insight into local retail options when shopping for
fashion. Before ***, moreTap developed and launched a white-label iOS and Android application platform that drastically
improved the attendee experience for conferences and live events, while providing better communication and analytics for
the organizer. ***
* Creative force behind the concept for Glass. Performed competitive analysis to determine the best way to approach the
market for Glass. Designed unique features to ensure a well-differentiated and superior product offering vs competition.
* Designed and executed, marketing strategy that led to ***% MoM growth of website traffic with minimal marketing spend.
* Recruited a 5 person team with an average of *** years of experience in their respective fields and extensive startup
experience. Built an advisory board made up of successful entrepreneurs and executives with deep industry expertise.
* Designed and oversaw development of a unique technology platform to automatically aggregate, categorize, geo-code
and distribute 6 Million+ fashion related products and deals from social-network data.
* Built a personalization engine to recommend products and stores to consumers based on location, gender and
preferences.
* Automated creation of the worlds most comprehensive database of ***,*** brick and mortar fashion stores in *** US
Cities from multiple sources of highly fragmented information.
* Designed and iterated user experience leading to monthly increases in time spent, user engagement, return visits, sign
ups, and reduced bounce rate.
Director Of Product Management
* Developed content categorization strategy to efficiently process thousands of new product records to refresh content
daily on ***.
* Implemented a mobile first design methodology for all new product features.
* Developed and implemented affiliate based revenue model for Glass.
* Launched the Glass iPhone application with a compelling user experience.
* Successfully raised $***,*** in angel capital from investors to fund the venture.
* Worked with investors, employees and third parties to orchestrate an orderly shutdown of operations after a decision
was made to close the business.
moreTap Mobile Event Platform
* Designed and developed a technology platform consisting of easily skinable iOS and Android apps and a powerful
content management system to deliver content to the apps.
* Reduced clients time-to-market from multiple months down to less than *** days from sign up.
* Developed a flexible mobile framework that allowed significant customization of mobile app features based on client
needs such as push notifications, Geo-Fencing, QR Code scanning and ability to turn features on and off dynamically
through the CMS.
* Established sales relationships with over *** clients, leading to six-figure revenue growth in the first year in business.
Defined a repeatable lead generation and sales process. Clients included Childrens Medical Center of Dallas, The Dallas
Arts District, Entrepreneurs Organization, Real Page Real World Conference, Social Week and EventBrite Concert
Confidential.
* Worked with customers to continually improve product roadmap and feature set.
* moreTap was selected by and participated in the Tech Wildcatters startup accelerator program which was ranked in the
Top *** for accelerators by Forbes magazine.
* Determined right time and direction to pivot to *** when our data proved that the existing business model for mobile
events would not scale.
MEMORY REEL INC ***
Dallas, TX (***)
Co-Founder & CEO/CPO
Co-Founded, designed and launched web application to create a virtual memory book for individuals and families by
aggregating content from a users social media activity.
* Designed a compelling user experience for consumers to aggregate and archive their life experiences digitally, without
any technical or design expertise.
* Developed technology to aggregate social media content from Facebook, Twitter, Foursquare and Flickr.
SOCIAL SPAN MEDIA LLC***
Dallas, TX (***)
Co-Founder
Co-founded a digital agency focused on social media strategy, marketing and products. Helped clients leverage social
media for their marketing and product efforts by providing end-to-end strategies for the social media space.
* Developed and launched top 4% Facebook application based on user installs with retention peak of ***% maintaining
daily activity.
* Successfully designed, built and launched Facebook application as part of a fully integrated online and grassroots
marketing campaign for the American Eagle clothing brand Aerie.
INDEPENDENT CONSULTANT ***
Dallas, TX (***)
Product Marketing and Strategy
Provided specialized consulting services to a mid-sized company in the digital display industry. Developed marketing
campaigns, re-designed the company website, performed competitive analysis and designed communication strategy.
Director Of Product Management
TEXAS INSTRUMENTS INC ***
Dallas, TX (***)
Product Manager, Product Line Strategy TI Nspire Product Line
Collaborated with cross-functional product teams to communicate product requirements for the TI-Nspire line of handheld
products for math and science education. The Nspire was designed and built from the ground up as a new software and
hardware platform. Worked closely with in house developers and external vendors to implement requirements. Guided
team of product managers, customers, and designers to define user experience and application framework for new
product line.
* Developed and communicated vision, strategy, positioning, market segmentation, product roadmaps and feature
requirements for a new family of next generation math and science educational technology products.
* Led product management for system software, localization, digital content, and one of four core applications for new
consumer product line targeted at educational market.
* Served on product strategy team, defining plan and product roadmap to advise strategic partners and publishers on
creation of digital content for new platform.
* Completed in-depth competitive analysis of existing market landscape, including high school demographic.
* Supported in-country sales and marketing teams with world-wide launch of the new product line.
* Worked closely with customers to define product requirements, enabling market adoption of new platform. Isolated new
product and market opportunities, estimating value proposition and return on investment.
Senior Manager, Software Quality, Embedded and Network Devices
Built and managed a team of ***+ engineers, delivering high-quality OMAP-based embedded Linux consumer electronics
handheld device and wireless classroom network products targeted at educational market. Principal advocate to ensure
that products met customer and business needs. Member of Product Leadership Team that defined overall product
strategy and execution. Designed and headed implementation of overall quality strategy for a system of products.
Managed multiple third party engineering relationships with vendors/partners in the UK, France, India and across the US.
Successfully delivered products on time and within budget.
Manager, Software Quality, Embedded Linux OS Group
Directed team of more than *** engineers, delivering high-quality embedded Linux-based operating system for OMAP
handheld device. Combined open source and Texas Instruments proprietary code.
HEWLETT PACKARD CORPORATION ***
Cupertino, CA (***)
Software Test Engineer, Network Systems and Servers
Responsible for testing and certification of networking software on high-end HP-UX servers, focusing on Gigabit and fast
Ethernet.
MICROSOFT CORPORATION ***
***
Redmond, WA (Summers *** & ***)
Intern SDET (Software Development Engineer in Test) for .NET and Intelligent Interface Technologies Teams
CENTER FOR SOFTWARE ENGINEERING RESEARCH***
***
Melbourne, FL (***)
Research Assistant, Project Lead
EDUCATION
SOUTHERN METHODIST UNIVERSITY, Dallas, Texas M.B.A., Marketing, Strategy, Entrepreneurship
FLORIDA INSTITUTE OF TECHNOLOGY, Melbourne, Florida B.S., Computer Science
Director Of Product Management
EMPLOYMENT STATUS: US Citizen REFERENCES: Provided Upon Request
*** ***, Page 3