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BA391: Problem Solving & Self Reliance in Learning in Learning Week 6 -10 EFFECTIVE SEARCHING OF THE INTERNET TO SOLVE ACCOUNTING PROBLEMS Objectives (Outline): What are search engines & how to use them? What are subject directories & how to use them? What are metasearch engines & how to use them? What are gateway pages? How to design a search strategy? Three Basic "Families" or Types of Search Tools 1. Search engines defined (The BEST Search Engines to use - TABLE of features): built by computer robot programs ("spiders") -- not by human selection NOT organized by subject categories -- all pages are ranked by a computer algorithm contain full-text (every word) of the web pages they link to -- you find pages by matching words in the pages you want huge and often retrieve a lot of information -- for complex searches use ones that allow you to search within results (sub searching) UNevaluated -- contain the good, the bad, and the ugly -- YOU must evaluate everything you find (more on evaluating.) 2. Subject directories defined (The BEST Subject Directories to use- TABLE of features): built by human selection -- not by computers or robot programs organized into subject categories, classification of pages by subjects -subjects not standardized and vary according to the scope of each directory NEVER contain full-text of the web pages they link to -- you can only search what you can see (titles, descriptions, subject categories, etc.) -- use broad or general terms small and specialized to large, but smaller than most search engines -- huge range in size often carefully evaluated and annotated (but not always!!) 3. Searchable database contents or the "Invisible Web" (How to find these databases in the Invisible Web): Defined: Pages that cannot be found in search engines and rarely are in subject directories -- the "visible web" is what you can see using these tools - Invsible Web is estimated to offer two to three times as many pages as the visible web. WHY? There are many specialized searchable databases that the World Wide Web allows you to access through a search box in a web page (for example, the UCB Library Catalog Pathfinder, or any other library catalog; or some statistics databases searchable on the web). The terms you use in your search are sent into that specialized database, and are returned to you in another web page that is dynamically generated for your answer. It is not retained anywhere after your search. o Search Engines cannot access such dynamically generated pages because the computer robots or spiders that build them cannot type the searches needed to generate the pages. Spiders find pages by visiting all the links in the pages they "know about." Unless there are links somewhere that the spiders can use to re-generate specialized database searches, the contents of the database is beyond them. Pages requiring passwords to access them are also closed to search engines, because spiders cannot type. (There are a few other types of pages that most search engines refuse to include; please see the discussion on the Invisible Web page.) o Directories rarely have the contents of these pages, but, since directories are built by humans capable of typing, there is no reason directories cannot contain links which, if clicked, would cause a search in the database to be dynamically generated each time it is clicked. What about MetaSearch Engines and Gateway Pages? MetaSearch Engines (The BEST MetaSearch Engines or some of them TABLE of features) : Defined: Utilities that search more than search engine and/or subject directory at once and then compile the results in a sometimes convenient display, sometimes consolidating all the results into a uniform format and listing. Some offer added value features like the ability to refine searches, customize which search engines or directories are queried, the time spent in each, etc. Some you must download and install on your computer, whereas most run as server-side applications. Limitation: Like one-stop shopping, the idea has great appeal; but the implementation results in limiting your ability to control where you "shop." In my view, NONE of the MetaSearch engines is as good as YOU can be if you learn to search effectively!! They are a great idea but a disappointment in implementation. Recommendation: This tutorial continues to monitor developing MetaSearch Engine technologies, but it no longer recommends them in its search strategy. They are quick and dirty, not thorough, most often omit Google (the best search engine around), always omit Northern Light (useful in academic research), and do not let you take advantage of advanced features in any search engines. Moreover, they are unpredictable both in how they will transmit a complex search, and you usually don't know what they will search beforehand. Directories of Subject Guides and Gateway Pages defined (some good directories of this type): a type of subject directory specializing in web pages compiled by some "expert" who spent a lot of time searching the web and assembling guides to a field, subject, discipline, etc. of great value in doing academic research locate them the way you locate other subject directories; for tips on locating them, please see the Subject Directories page. Want help deciding where to start? Consult our recommended search strategy. What you know about your topic and want to know should tell you where to start. Quick Links Other search tools pages: Search Engines | Meta-Search Engines | Subject Directories | Invisible Web | BeyondWeb Find Websites Full Internet access is provided for UCB students, faculty and staff via CalNet ID logon. Basic access is available to visitors: use of catalogs, article database and licensed library resources, as well as websites in the .edu, .gov, and .org domains (details | local alternatives for Internet access). Recommended Search Engines Full text of billions of web pages. All have AND default & accept " " to make phrases. Ranks by site popularity Help searching Google Search Google Advanced Search (limiting by languages, fields, & domains) Google Search Tips: For Boolean OR, capitalize OR, no ( ) Ex: ucb OR cal Use * as wildcard for unspecified words in phrase searches Ex: "whatever * * * jane" Quotes or + before words searches common or stop words. Ex: "to be or not to be" +the bears Help searching Ask.com Ask.com Search Tips: For Boolean OR, capitalize OR, no ( ). Ex: ucb OR cal Quotes or + before words searches common or stop words. Ex: +to +be +or not +to +be +the bears Search Ask.com Advanced Search (limiting by languages, fields, & domains) Ranks by site relevancy Help searching Yahoo! Search Yahoo! Search Tips: For Boolean OR, AND, AND NOT, capitalize these words. Accepts ( ). Ex: libraries AND (ucb OR cal) AND NOT bears Yahoo! Advanced Search (limiting by languages, fields, & domains) Recommended Directories Selected and evaluated sites organized by subject Infomine Help searching Infomine Librarians' Index to the Internet (LII) Help searching LII 16,000+ carefully selected and extensively annotated sites of use in academic research and for many general inquires. ALL Subject Title Description Search 125,000+ well annotated and cataloged sites for academic research. Search all subject categories at once, or select one from list to focus in. Infomine Search Tips: Accepts AND (default), OR and parentheses ( ) in Boolean searches. # truncates. LII Search Tips: Use broad search terms. Can be searched through Vivisimo. * truncates. Accepts AND (default), OR, and NOT. Academic Info About.com Help searching About.com College and research level Internet resources. Academic Info Search Tips: Browse list of all subjects covered. Recommended approach. To search, use "and" between terms (default is "or"). Click on likely category, and use CTRl+F to locate your terms. About 1 million sites, selected and evaluated by "guides." Evaluate their credentials as experts in their field. Search About.com Search Tips: Use broad or specific search terms. Follow "More from..." links in for more pages in a subject category. Online Tutorial and other Help Online tutorial and links to more directories of all kinds More subject directories. Suggestions for planning your Web search strategy. HELP: More about on searching and exploring the Internet. Or attend a Free drop-in class. TABLES describing: Search Engines | Subject Directories | Other Searches