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CHRISTOPHE LEMBREGTS Department of Marketing Management Rotterdam School of Management, Erasmus University Burgemeester Oudlaan 50, Mandeville Building (T10-12) 3062 PA Rotterdam – The Netherlands Office Phone: + 31 10 4081487 Email: [email protected] ACADEMIC POSITIONS Assistant Professor, RSM Erasmus University, 2015-present EDUCATION Ph.D. Marketing, Ghent University, Belgium, May 2015 Committee: Maggie Geuens, Patrick Van Kenhove (Ghent University), Rajesh Bagchi (Virginia Tech, USA), Richard Larrick (Duke University, USA), Stijn van Osselaer (Cornell University, USA) Master in Communication Sciences, Catholic University Leuven, Belgium, 2009 Bachelor in Communication Sciences, Catholic University Leuven, Belgium, 2008 PUBLICATION IN PEER-REVIEWED JOURNALS Schley, D.R., Lembregts C., & Peters, E. (2017) “The Role of Evaluation Mode on the Unit Effect”, Journal of Consumer Psychology, forthcoming. Lembregts, C., & Pandelaere, M. (2014). “A 20% Income Increase for Everyone?": The Effect of Relative Increases in Income on Perceived Income Inequality, Journal of Economic Psychology, 43, 37-47. Lembregts, C., & Pandelaere, M. (2013). Are All Units Created Equal? The Effect of Default Units on Product Evaluations. Journal of Consumer Research, 39(6), 1275-89. Pandelaere, M., Briers, B., & Lembregts, C. (2011). How to Make a 29% Increase Look Bigger: Unit Effect in Option Comparisons. Journal of Consumer Research, 38(2), 308-322. MANUSCRIPTS UNDER REVIEW “Falling Back on Numbers: When Preference for Numerical Product Information increases after a Personal Control Threat.” (with Mario Pandelaere; Invited for revise and resubmit at the Journal of Marketing Research) “Making Each Unit Count: The Effect of Discrete Scales on Magnitude Perceptions (with Bram Van den Bergh; Invited for revise and resubmit at the Journal of Consumer Research) SELECTED WORK IN PROGRESS “Luxury Gifts in Romantic Relationships” (with Shibiao Ding [Washington State, USA] and Mario Pandelaere [Virginia Tech, USA]) “Setting Up Goals: Expanded vs. Contracted Units Influences Goal Pursuit and Goal Importance” (with Jorge Pena Marin [UTSA, USA]) “Quantification” (with Manissa Gunadi [RSM]) “Round numbers and spatial preferences ” (with Jorge Pena Marin [UTSA, USA]) Negative Effects of Nostalgia (with Elke Cabooter and Nico Heuvinck [IESEG, FR]) CONFERENCE PRESENTATIONS Lembregts, C., & Pandelaere, M. (2015). When Precision Protects: Precise Product Information as a Source of Control. Presented at The Society for Consumer Psychology Annual Winter Conference, Phoenix. Lembregts, C., Paolacci, G., & Pandelaere, M. (2014). “Get Lucky, Get Punished”: the Effect of Serendipity on the Perception of Innovations. Presented at Association for Consumer Research North American Conference, Baltimore. Lembregts, C., & Pandelaere, M. (2013). Falling Back on Numbers: Quantitative Specifications as Sources of Control. Presented at the La Londe Conference in Marketing Communications and Consumer Behavior, La Londe. Lembregts, C., & Pandelaere, M. (2013). Falling Back on Numbers: Quantitative Specifications as Sources of Control. Presented at The Society for Consumer Psychology Annual Winter Conference, San Antonio. Lembregts, C., & Pandelaere, M. (2012). Are All Units Created Equal? The Effect of Default Units on Product Evaluations. Presented at The Society for Consumer Psychology Annual Winter Conference, Las Vegas. Lembregts, C. & Pandelaere, M. (2011). 'When Less is More': Numerosity and Fluency effects in Separate Product Evaluations. Presented at Annual Conference of the European Marketing Academy, Ljubljana. Lembregts, C. & Pandelaere, M. (2010). 'I like Goods and I Want them as Soon as Possible': The Impact of Materialism on the Time-money trade-off in Consumer Decisions. Poster presented at Association for Consumer Research North American Conference, Jacksonville. Pandelaere, M., Elen M., Lembregts, C., Meert K. & Tessitore T. (2010). The effects of desire: desire as motivator. Poster presented at Association for Consumer Research North American Conference, Jacksonville. Lembregts, C. & Pandelaere, M. (2010). Are days more valuable than months? The time-unit effect in consumer decision making. Presented at Annual Conference of the European Marketing Academy, Copenhagen. INVITED PRESENTATIONS "When Precision Protects: Precise Product Information as a Source of Control." VU University Amsterdam, The Netherlands, June 2015. "Falling Back on Numbers: Quantitative Specifications as Sources of Control." IESEG School of Management, France, March 2014. "Falling Back on Numbers: Quantitative Specifications as Sources of Control." Rotterdam School of Management, The Netherlands, October 2013. “Are All Units Created Equal? The Effect of Default Units on Product Evaluations.” Ghent University, PhD day, May 2012 AWARDS AND GRANTS Veni Grant, Research Foundation – The Netherlands, September 2016-2019: 250,000 euro EMAC Doctoral Colloquium Fellow, 2011 Doctoral Scholarship, Research Foundation – Flanders, 2011: 100,000 euro (most prestigious grant in Belgium to write a doctoral dissertation) Research Grant, National Bank of Belgium, 2010: 40,000 euro University Doctoral Scholarship, Ghent University, 2009: 80,000 euro European Erasmus Grant, 2007 PROFESSIONAL AFFILIATIONS Association for Consumer Research Society for Consumer Psychology European Marketing Academy PROFESSIONAL SERVICE Trainee reviewer, Journal of Consumer Research Ad Hoc reviewer, Journal of Consumer Research Ad Hoc reviewer, Journal of Consumer Affairs Ad Hoc reviewer, International Journal of Research in Marketing TEACHING RSM: “Marketing Management” (2nd Bachelor) Session in PhD course: “Current Topics in Marketing Research” Supervision of 10 marketing master theses Ghent University: Supervision of >15 marketing master theses Guest Lectures in Advanced Methods in Marketing Research Consumer Behaviour Marketing Management