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CHAPTER 6 Memory Copyright © 2016 Pearson Copyright Education,©Inc. 2016 All Pearson Rights Reserved Education, Inc. All Rights Reserved Defining Memory • Memory – brain’s ability to analyze, use, store, and retrieve information • Major tasks: 1. Encoding – getting the information to the brain 2. Storage – saving information for later use 3. Retrieval – pulling information back out for future use Copyright © 2016 Pearson Education, Inc. All Rights Reserved Encoding (1 of 3) • Encoding – transforming something one sees, hears, thinks, or feels into a memory • Automatic or effortful • Depends on attention, emotional state, & ability to make connections with what is already known • Flashbulb memory – vivid memories of a surprising and highly emotional event Copyright © 2016 Pearson Education, Inc. All Rights Reserved Encoding (2 of 3) • Maintenance rehearsal – saying something over and over again so it stays in short-term memory • Elaborative encoding – encoding into a memory by connecting it to known information Copyright © 2016 Pearson Education, Inc. All Rights Reserved Encoding (3 of 3) • Depth of processing model – the deeper the analysis and the more connections made, the greater the odds a new memory will be formed Copyright © 2016 Pearson Education, Inc. All Rights Reserved Storage • Encoding information for use at a later time • Three-stage theory – memory passes through two different memory systems prior to the final stage of permanent, long-term storage (“three-box model”) Copyright © 2016 Pearson Education, Inc. All Rights Reserved Figure 6.1 Three Stages of Memory Copyright © 2016 Pearson Education, Inc. All Rights Reserved The Three-Stage Theory (1 of 6) • Components of the three-box model: 1. Sensory memory – momentarily holds sensory information for only a few seconds • Iconic memory – the visual trace of a sight • Echoic memory – the auditory traces of a sound Copyright © 2016 Pearson Education, Inc. All Rights Reserved The Three-Stage Theory (2 of 6) 2. Short-term memory (STM) – second stage of memory that holds small amounts of information for about 5 to 30 seconds • Humans can hold about seven pieces of information in short-term memory • Chunking – improving capacity by grouping information so that it can be stored as a single unit Copyright © 2016 Pearson Education, Inc. All Rights Reserved The Three-Stage Theory (3 of 6) • Short-term memory’s other functions: • Processes received information • Processes the data into either visual, spatial, or language-based units • Working memory – holds information retrieved from long-term memory for analysis Copyright © 2016 Pearson Education, Inc. All Rights Reserved The Three-Stage Theory (4 of 6) 3. Long-term memory – stores vast amounts of information (names, dates, facts, and personal memories) • May last through the entire life • Anything recalled for longer than 30 seconds has made its way into long-term memory Copyright © 2016 Pearson Education, Inc. All Rights Reserved The Three-Stage Theory (5 of 6) • Memories are: • distributed and interconnected throughout the brain • not stored one at a time in a single place Copyright © 2016 Pearson Education, Inc. All Rights Reserved The Three-Stage Theory (6 of 6) • Connectionist model – each new memory is related to and classified in the brain based on previous memories and experiences • Interconnections referred to as semantic networks Copyright © 2016 Pearson Education, Inc. All Rights Reserved Figure 6.2 Semantic Network Copyright © 2016 Pearson Education, Inc. All Rights Reserved Categories of Long-Term Memories 1. Explicit memories (declarative memories) – memories easily brought into consciousness • semantic memory – knowledge of facts and ideas • episodic memories – personal, autobiographical accounts of the life 2. Implicit memories (nondeclarative memories) – memories that are difficult to verbalize • procedural memories – how to do tasks Copyright © 2016 Pearson Education, Inc. All Rights Reserved Figures 6.3 and 6.4 Explicit Memories and Implicit Memories Copyright © 2016 Pearson Education, Inc. All Rights Reserved Retrieval • Retrieval cue – clue or prompt that triggers the retrieval of long-term memory • Memories more easily recalled when cues are present Copyright © 2016 Pearson Education, Inc. All Rights Reserved Serial Position Effect • Serial position effect – better recall for the items at the beginning and the end of a list • primacy effect – tendency to remember the first items in a series • recency effect – tendency to remember items that occur near the end of a list Copyright © 2016 Pearson Education, Inc. All Rights Reserved Context-Dependent Learning • Context-dependent learning – physical environment, physiological state, and mood serve as cues for retrieving information • Increased ability to remember when the context in which information is learned is similar to the context in which asked to recall the information Copyright © 2016 Pearson Education, Inc. All Rights Reserved Culture-Specific Learning • Culture can create a lens through which new information is perceived 1. Information paid attention to 2. Amount and type of information recalled about an event • priority to objects or contexts • self-relevant or group-relevant information • details or “the gist” of an experience Copyright © 2016 Pearson Education, Inc. All Rights Reserved Reconstructive Nature of Long-Term Memories • Memories are reconstructed • New information entering can interfere with the retrieval of earlier memories • Misattribution – confusing memories with other, similar memories Copyright © 2016 Pearson Education, Inc. All Rights Reserved Memory and the Brain • Memory involves: • biochemical processes • structural changes in neurons Copyright © 2016 Pearson Education, Inc. All Rights Reserved Brain Regions Involved in Memory • Sensory cortex • Part of the cerebral cortex responsible for processing sights, tastes, smells, and sounds • Includes the visual cortex, the auditory cortex, frontal cortex, and parietal lobes • Sensory events create temporary connections in the sensory cortex Copyright © 2016 Pearson Education, Inc. All Rights Reserved System Consolidation of Memory • Hippocampus • Encodes information and allows it to become part of long-term memory • Repeatedly sends messages along the same path (known as the Papez circuit) to strengthen connections • System consolidation – information repeatedly sent through the Papez circuit until the memory begins to “stabilize” Copyright © 2016 Pearson Education, Inc. All Rights Reserved Figure 6.6 Papez Circuit Copyright © 2016 Pearson Education, Inc. All Rights Reserved Synaptic Consolidation of Memory • Engram – the physical evidence that a new memory has occurred: • distributes among networks of neurons • long-term potentiation (LTP) – cellular changes underlying increased synaptic strength between neurons Copyright © 2016 Pearson Education, Inc. All Rights Reserved Engrams • Lie dormant until activated by the memory retrieval process • Subject to the “use it or lose it” phenomenon • paths not receiving regular activation weaken over time and memories will fade Copyright © 2016 Pearson Education, Inc. All Rights Reserved Forgetting • A useful process that reflects the brain’s efficiency • Makes room for more important pieces of information • Ebbinghaus curve of forgetting – most information tends to be forgotten quickly after memorization • Forgetting greatest just after learning Copyright © 2016 Pearson Education, Inc. All Rights Reserved Figure 6.7 Ebbinghaus’s Curve of Forgetting Copyright © 2016 Pearson Education, Inc. All Rights Reserved Explanations for Memory Failure (1 of 7) • Reasons include: • brain injuries • disease • environmental causes • by-products of the normal memory systems Copyright © 2016 Pearson Education, Inc. All Rights Reserved Explanations for Memory Failure (2 of 7) • Encoding failure – insufficient information is stored to form a retrievable memory • likely due to inattentiveness or shallow encoding Copyright © 2016 Pearson Education, Inc. All Rights Reserved Explanations for Memory Failure (3 of 7) • Interference – information trying to be retrieved becomes confused with other information in long-term memory • retroactive interference – new learning interferes with the recall of old memories • proactive interference – old memories interfere with the recall of newer memories Copyright © 2016 Pearson Education, Inc. All Rights Reserved Explanations for Memory Failure (4 of 7) • Aging • decay theory – some memories naturally fade as time passes • Decrease in episodic memory, working memory, and speed of processing • Impairment in the memory consolidation process during sleep Copyright © 2016 Pearson Education, Inc. All Rights Reserved Explanations for Memory Failure (5 of 7) • Amnesia – forgetting that is the result of injury, disease, or other trauma to the brain • Retrograde amnesia – loss of all memories for the period of time leading up to the brain trauma • Anterograde amnesia – loss of ability to form new memories after a brain trauma Copyright © 2016 Pearson Education, Inc. All Rights Reserved Explanations for Memory Failure (6 of 7) • Alzheimer’s disease – severe and widespread changes in the brain that lead to progressive declines in various mental skills, including memory function • early signs are difficulty in remembering recent events or conversations • all aspects of memory eventually affected • associated with dysfunction in memory networks, including the hippocampus circuitry Copyright © 2016 Pearson Education, Inc. All Rights Reserved Explanations for Memory Failure (7 of 7) • Alcohol Amnesic (Korsakoff’s) syndrome – caused by brain damage due to a thiamine deficiency • Common in those who have consumed excessive amounts of alcohol over many years • Person often repeats same story over and over • Unable to learn and remember new information or experiences Copyright © 2016 Pearson Education, Inc. All Rights Reserved Motivated Forgetting • Repression – Freud’s theory that individuals may be psychologically motivated to push traumatic events out of consciousness • Dissociation – psychological mechanism in which a person may experience amnesia not for just the trauma, but for his or her personal identity Copyright © 2016 Pearson Education, Inc. All Rights Reserved Recovered Memories • False memory syndrome – painful memories recovered during therapy may be false memories • Result from: • suggestions and methods of the therapist • people seeking psychotherapy may be more likely to believe in the possibility of repressed memories Copyright © 2016 Pearson Education, Inc. All Rights Reserved Exceptional Memory • Four categories of people with exceptional memory abilities: Copyright © 2016 Pearson Education, Inc. All Rights Reserved 1) Expert Knowledge • “Experts” are better able to encode, store, and retrieve information • organize information more quickly and recognize familiar patterns • hold more information in short-term memory through chunking Copyright © 2016 Pearson Education, Inc. All Rights Reserved 2) Eidetic Imagery • Eidetic imagery – rare ability to continue to “see” an image after removed from view • Most common in children • Term “photographic memory” misleading because no one is able to record images in exactly the same way as a photograph Copyright © 2016 Pearson Education, Inc. All Rights Reserved 3) Super-Memorists • Super-memorist – individual with extraordinary ability to remember new information • may have innate or neurological characteristics not found in most Copyright © 2016 Pearson Education, Inc. All Rights Reserved 4) Savant Syndrome • Savant syndrome – condition in which people with serious mental disabilities show extraordinary genius in one area • always accompanied by a unique type of remarkable memory • may possess skills in music, art, numerical mathematics, or calendar calculations • Often autistic Copyright © 2016 Pearson Education, Inc. All Rights Reserved Techniques for the Ordinary Person (1 of 6) • Metamemory – process of becoming aware of your own memory system Copyright © 2016 Pearson Education, Inc. All Rights Reserved Techniques for the Ordinary Person (2 of 6) • Commercial memory aids – products specially designed to help people with their memory • Example: a pillbox with compartments for each day of the week Copyright © 2016 Pearson Education, Inc. All Rights Reserved Techniques for the Ordinary Person (3 of 6) • Rehearsing, elaborating, and assessing: • overlearning – rehearsing something even after mastering it • recitation – summarizing aloud while reading • elaboration – connecting information to things already known • test effect – strengthening recall by assessing learning through quizzes and feedback Copyright © 2016 Pearson Education, Inc. All Rights Reserved Techniques for the Ordinary Person (4 of 6) • Spaced practice – study sessions are distributed in small chunks over a period of time versus • Massed practice – studying in one long session Copyright © 2016 Pearson Education, Inc. All Rights Reserved Techniques for the Ordinary Person (5 of 6) • Mnemonic device – connecting something familiar to something unfamiliar to improve recall • using a “trick,” a strategy or a system that aids memory • Examples: acrostic sentences, acronyms, rhymes and wordplay, using mental pictures, making ideas or objects meaningful, and forming bizarre mental associations Copyright © 2016 Pearson Education, Inc. All Rights Reserved Techniques for the Ordinary Person (6 of 6) • Keeping mentally fit • Keeping physically fit • eating, sleeping, and exercise habits can influence memory function • aerobic exercise leads to an increase in the size of the hippocampus Copyright © 2016 Pearson Education, Inc. All Rights Reserved