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Brochure
More information from http://www.researchandmarkets.com/reports/2603797/
Nigeria - Driving Africa’s rise to prominence
Description:
Nigeria’s population of 174 million - the largest in Africa - represents a very strong domestic market and the
country is expected to the twentieth largest economy by 2025. Nigeria’s rising investments in retail,
healthcare and infrastructure would further improve economic environment. The country's 54 million labour
force provides a substantial base of labour for industry.
Nigeria’s GDP growth has grown significantly over the years and is expected to continue the positive trend
owing to the significant growth of key sectors like telecom, financial services, oil and gas and retail. Poor
governance however might act as hindrance to the country’s growth with corruption evident even at the
highest levels and strict norms that make doing business in Nigeria very difficult.
'Nigeria - Driving Africa’s rise to prominence' provides insights on Nigeria's macro-economics, demographics,
labor markets, key industry verticals and IT market landscape. The report will serve as a one-stop shop for
key information regarding doing and winning business in the country.
Contents:
1.Summary
a. Summary - Macroeconomic Environment
b. Summary - Industry Insights
c. Summary – IT Market Landscape
d. Essential Facts
2. Macroeconomic Environment
a. GDP Forecasts - Steady GDP growth driven by services sector along with Oil and Gas sector
b. Financial Performance – Fiscal Policy remains stable and investors sceptical about investing in the country
c. Governance scores – Score low on governance scores; anti-corruption measures have been a limited
success
d. Demographics details – Large growing youth population
3. Infrastructure Overview
a. Infrastructure Spending: Over $17.5 billion spending in 2012 on infrastructure
a. Roadways: Over 200,000 km of roadways networks
b. Railways: Low railway network size of 3,505 km
c. Aviation: Over 14.8 Million passengers fly each year
d. Seaways: Over 853 Kms of coastline and 7 major ports
4. Industry Insights (Details include Market size, growth, drivers, trends and inhibitors)
a. Automobile: Passenger Car reached 37K and industry valued at $2.5 Bn
b. Banking: 9 South African Banks among top 1000 banks in the world
c. Telecom: Contributes 5.6% to the country’s GDP with over 113 Million subscribers
d. IT/ITeS: Over $2.6 Billion market
e. Retail: Contributes 19.4% to the country’s GDP
f. Real Estate: Contributes 1.7% to the country’s GDP
g. Energy: Contributes 14.8% to the country’s GDP
h. Education: $2.5 Bn budget allocated for Education
i. Health: $ 2.3 Bn healthcare spending
j. Aviation: 14.8 Mn airline passenger travel; 6.5% YoY Growth
5. IT Market Landscape
a. Connectivity - PC, Broadband and Mobile Penetration: Growing SMB’s and government initiatives to
increase PC and IT Demand
b. IT Spending and SMB spread: Domestic consumption and government initiatives to drive IT spending
c. Social Media an Digital Advertising: Rising level of Social Media
d. Government ICT Plans: Driving ICT uptake through various initiatives and National Broadband Plan
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